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DermaDose�The Personalized Skincare Dispenser

Andy Kim, Ginger Lau, Laurence Fong, Liam Parrish, Philip Nakashita, William Xu

Professor Moradian ME292C

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Meet the Team!

Andy Kim

Ginger Lau

Laurence Fong

Liam Parrish

Phillip Nakashita

William Xu

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Business Model

01

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4 Main ideas from User Research

Dedicated Routine

Frequent Traveler

Large Quantity

Eco Friendly

Has ability to store variety of products that can greatly simplify a rigorous skincare routine

Having a compact product to store various products will make traveling much easier and convenient

Reduce bathroom counter clutter by conglomerating products into a single device that is reusable

Has refillable cartridges that are recyclable, and also reduce amount of plastic waste generated

�Skin care Dispenser Desires

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4 Main ideas from User Research

Dedicated Routine

Frequent Traveler

Large Quantity

Eco Friendly

Has ability to store variety of products that can greatly simplify a rigorous skincare routine

Having a compact product to store various products will make traveling much easier and convenient

Reduce bathroom counter clutter by conglomerating products into a single device that is reusable

Has refillable cartridges that are recyclable, and also reduce amount of plastic waste generated

�Skin care Dispenser Desires

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Competitor Products

Small Individual Dispensers

Large Volume Liquid Dispensers

Shiseido Optune

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Business Model

Value Proposition

Customer Relationships

  • Portable size means transporting product is easy
  • Can hold multiple cosmetics at once
  • Chambers are separated to prevent contamination
  • Community platform engagement
  • Customer support and self service options
  • Direct communication through branch shops
  • Product website, telecomms, mobile apps
  • Agents, talent managers, PR influencers, and business arrangements

Distribution Channels

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Business Model

Cost Structure

  • Selling device through website or other ecommerce platforms
  • Selling through physical retail stores
  • Bulk sales to businesses for cartridges or device
  • Licensing technology to companies to use with their products
  • Offering customizable care
  • Selling accessories

Material Cost

  • ABS/Silicone: ~$4.5/unit
  • Hardware: ~$4/unit

Labor Cost

  • Cost of labor: ~$10/unit

Overhead Cost

  • Injection Mold Tooling: $15,000
  • Workspace Cost: $200/month

Marketing Cost

  • Advertisement: ~$400/month
  • Website: ~$165/month

Shipping Cost

  • Packaging: ~$5/unit
  • Shipping: ~$7/unit

Revenue Streams

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Concept Selection

02

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Clustering

Product Ideation separated into several clusters:

Pumps

Stackables

UI Controlled

Squeezables

Sprays

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Pumps

Stackables

UI Controlled

Squeezables

Sprays

Clusters

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Pugh Matrix Derivation

Calculation of Weights

  • Ranked relative importance of following concepts relative to each other
  • Following are criteria ranked in order of importance
  • Design Complexity
  • MSRP Cost Effectiveness
  • Technical Feasibility
  • Market Potential
  • Usability
  • Portability
  • Innovation Potential
  • Hygiene Factor

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Pugh Matrix Derivation

Reference (Shiseido Optune)

Interchangeable Dispenser Pump

UI Controlled Dispenser

Multi Product Syringe

Sensor Dispenser

Face Scan Dispenser

Criteria

Weights (%)

Design Complexity

24.43

0

2

0

3

0

-2

Cost Effectiveness

16.85

0

2

1

2

1

-1

Technical Feasibility

16.69

0

2

0

1

1

-3

Market Potential

12.81

0

1

1

1

1

2

Usability

12.68

0

2

1

2

1

2

Portability

8.45

0

1

0

3

0

0

Innovation Potential

4.37

0

2

0

2

1

2

Hygiene

3.71

0

-2

0

-1

0

0

Scores

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Pugh Matrix Derivation

Reference (Shiseido Optune)

Interchangeable Dispenser Pump

UI Controlled Dispenser

Multi Product Syringe

Sensor Dispenser

Face Scan Dispenser

Criteria

Weights (%)

Design Complexity

24.43

0

2

0

3

0

-2

Cost Effectiveness

16.85

0

2

1

2

1

-1

Technical Feasibility

16.69

0

2

0

1

1

-3

Market Potential

12.81

0

1

1

1

1

2

Usability

12.68

0

2

1

2

1

2

Portability

8.45

0

1

0

3

0

0

Innovation Potential

4.37

0

2

0

2

1

2

Hygiene

3.71

0

-2

0

-1

0

0

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Design Specifications

03

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Must Haves

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1 - 3

6in x 6in x 10in

$150 - $250

3

# of customized skincare routine presets

Product Max Volume

MSRP Cost

# of interactions to dispense products

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Should Haves

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0.1 mL

100 mL

5%

Fluid dispensed per pump

Individual Cartridge Volume for Travel Size

Leftover amount of product after use

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Could Have

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Four ideas

Info Tracking

No sharp corners, stylish, professional, hygienic colorways, and trendy

Easy and hygienic transfer of skin care product from original container to dispenser

Tracks the skincare product usage and provides user with this info

Feature to measure skin differences before and after using the product.

Aesthetics

Simple Product Transfer

Product Feedback

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Technical�Updates

04

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CAD Models

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Mechanical Analysis

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Housing Drop Test FEA Sim

Time after Impact (ms)

Deformation (mm)

Stress (MPa)

Minimum

10

0.0058

2.58e-6

Maximum

10

0.047

12.5

Minimum

134

0.0023

0.0029

Maximum

134

0.57

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Test Conditions:�- Explicit Dynamic Simulation Type

- Drop Height: 3 Feet

- Floor Material: Concrete

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Housing Drop Test FEA Sim

Results

  • Maximum von-mises stress value is below UTS of ABS
  • Very minimal displacement (0.57mm)
  • Robust design against drop test cases

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Mechanical Flexure FEA

  • Simulation Type: Static Deflection Analysis
  • Measure ability of mechanical flexure to withstand button pushing force (5.4 N)
  • Low max stress (3.2 MPa) resulting in FoS > 6
  • Low max displacement (15𝜇m)

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Physical Prototypes

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Actuation Mechanism Prototype

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Prototype Dispenser System