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DIGITAL MARKETING ROADMAP TEMPLATE

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SOCIAL MEDIA

Social Media Initiative – Spring 1.0

Social Media Initiative – Spring 2.0

Social Media Takeover

Influencer Collab – Summer

Social Media Initiative – Holiday

MARKET RESEARCH

Surveys

Impact Studies

CONTENT

MARKETING

Sponsored Content

Landing Redesign

eBook

Webinar

White Papers

ONLINE

Website

Mobile

App

Blog

Mobile Alerts

Newsletter – 1.0

Newsletter – 2.0

WEB

Development

Pay-Per-Click

SEO

Q1

Q2

Q3

Q4

3 of 5

SOCIAL MEDIA

Social Media Initiative – Spring 1.0

Social Media Initiative – Spring 2.0

Social Media Takeover

Influencer Collab – Summer

Social Media Initiative – Holiday

MARKET RESEARCH

Surveys

Impact Studies

CONTENT

MARKETING

Sponsored Content

Landing Redesign

eBook

Webinar

White Papers

ONLINE

Website

Mobile

App

Blog

Mobile Alerts

Newsletter – 1.0

Newsletter – 2.0

WEB

Development

Pay-Per-Click

SEO

Q1

Q2

Q3

Q4

4 of 5

SOCIAL MEDIA

Social Media Initiative – Spring 1.0

Social Media Initiative – Spring 2.0

Social Media Takeover

Influencer Collab – Summer

Social Media Initiative – Holiday

MARKET RESEARCH

Surveys

Impact Studies

CONTENT

MARKETING

Sponsored Content

Landing Redesign

eBook

Webinar

White Papers

ONLINE

Website

Mobile

App

Blog

Mobile Alerts

Newsletter – 1.0

Newsletter – 2.0

WEB

Development

Pay-Per-Click

SEO

Q1

Q2

Q3

Q4

5 of 5

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