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TOY

SWAP

TEAM KL

Seeun Kim�Alan Lu

2023

TOY TRADE

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80%

of toys are discarded within 6 months.

TOY TRADE

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22%

6.3 billion

35%

of kids live in poverty and don’t have access to toys.

tons of plastic toys in our oceans.

of toys are neglected within a month.

TOY TRADE

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TOYSWAP?

TOYSWAP facilitates the exchange of toys through our online platform and also promotes charitable toy donations!

We wanted to make an app that would allow people to swap/trade toys, find local garage/yard sales and so much more!

2023

TOY TRADE

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OUR PHILOSOPHY

Create an application that promotes sustainability regarding used toys and promote greater access to toys for children all around the world.

MISSION

IMPACT

We believe that our app will help millions of people around the world create fond memories with their toys and reduce the wastefulness of throwing them away.

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THE DESIGN

03

How did we design it?

2023

TOY TRADE

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WHAT WAS THE UX?

All the UX was planned through and atomic UX styled approach with facts, insights on user data, and opportunities to improve our app experience.

  • Easy to follow with our idea board
  • Organized
  • Fast workflow with references as guides in UI

2022

TOY TRADE

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THE UI EXPERIENCE

Every part of the user interface was designed by scratch in Figma.

We utilized an orange and darkish color theme with sans bold fonts to create our marketing style.

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PROTOTYPE + WEBSITE

Our first prototype was made on ProtoPie, then we coded it with React, JS, and Swift. The website was made with HTML + CSS.

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THE BUSINESS

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ToySwap is more than just a product

2023

TOY TRADE

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50%

10%

20%

20%

SUBSCRIPTIONS

ENVIRONMENTAL NONPROFITS

MANUFACTURER PARTNERSHIPS

ROYALTIES ON RESOLD TOYS

REVENUE BREAKDOWN

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FUTURE PLANS

EXPAND

Manufacture our own eco-friendly toys using materials from recycled toys

NONPROFIT

ToySwap gets a signed partnership with an environmental nonprofit

LEASE

Obtain a land lease for a warehouse to store used toys for our toy subscription system

PARTNER

Negotiate a partnership with a major toy company based on sustainability vision

Sept. 2023

Dec

2023

Jan 2024

April 2024

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MARKET ANALYSIS

PARENTS

CHILDREN

COLLECTORS

Parents will be the strongest supporters of ToySwap. Benefitting from the trading of toys which reduces money spent on buying new toys often.

Children will gravitate towards ToySwap as it gives them access to new and different toys to enjoy.

Collectors will support ToySwap and take advantage of our seller authentication to find rare toys.

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2023

THANKS!

Here are our links!

  1. FIGMA Idea Board
  2. FIGMA Design File
  3. ProtoPie (Our first draft demo before coding it)

TOY TRADE