SVA LIBRARY UX RESEARCH
Celine Yap
Lemark McPherson
Christy LaPerriere
Christine Tenny
Never assume, but always ask questions.
Today is a good day,
I can and I will
Fave book genre:
Literary Nonfiction
Strength and Perseverance
Ideas come from
curiosity
Fave book genre:
Romance Novels
Fave book genre:
Self-Help
Fave book genre:
Science Fiction
🤨
🐼
💪🏼
🌚
Project Timeline
Methodology
KPI
Recommendations
Conclusion
Findings
03
01
02
04
Here you could describe the topic of the section
Here you could describe the topic of the section
AGENDA
The library website has recently undergone a migration to a new platform in order to be integrated with the rest of the SVA website. We would like to study the usability and ease of use of the new site compared to the old.
Recruit Participants
Pre-test Questionnaire
User Testing
Post-test Questionnaire
METHODOLOGY
Analysis
Reporting
Prototyping
Presentation
METHODOLOGY
STUDENTS
FACULTY/ STAFF
SURVEY QUESTIONS
MIRO BOARD
ANALYSIS SHEET
3 Students
3 Faculty
2 Staff
PARTICIPANTS
PARTICIPANTS
OVERVIEW OF FINDINGS
Tasks
The goals that we asked our
participants to complete.
POST-TEST
2. Do you feel like you completed this task in an appropriate amount of time?
3. On a scale of 1 to 5, with 5 being complex, how complex would you rate this task?
1
2
3
4
5
Complex
Easy
Moderate
75%
0%
25%
01: Finding the Library’s site within SVA Site
Rated this task
as easy
Rated this task
as moderate
Rated this task
as complex
25%
25%
50%
02: Identifying the Library’s general information
Rated this task
as easy
Rated this task
as moderate
Rated this task
as complex
0%
50%
50%
03: Searching the Library’s catalog
Rated this task
as easy
Rated this task
as moderate
Rated this task
as complex
0%
25%
75%
04: Reserving a room or scheduling a class
Rated this task
as easy
Rated this task
as moderate
Rated this task
as complex
OVERVIEW OF FINDINGS
Findings
Problems participants identified
on the SVA Library site.
01
ex
“It wasn’t intuitive, I would have given up.” - P7
FINDINGS
The SVA sitemap was not intuitive for users to find the library’s site.
Users became lost in the SVA sitemap and it took more than two attempts for participants to find the Library site.
COMMON PATHWAYS
Figure #2: Second most common navigation pathway
Figure #1: First most common navigation pathway to find library site
CURRENT PATHWAY
ex
02
FINDINGS
The SVA libraries’ hours were listed in the “Check Us Out” text box, but not in the two locations that listed the libraries’ address and phone number.
Users were confused by the inconsistent and nonlinear placement of Library resources.
“For me, the hours should be with the address.” - P6
03
ex
“The wall of text under ‘Check Us Out’ feels like a bit too much.” - P4
FINDINGS
User’s workflow and prioritization was lost due to the site’s updated visual design.
The “Check Us Out” text box did not immediately make the Library’s hours of operation stand out to users.
04
ex
“It took way too long and was extremely cumbersome. If I weren’t doing it for a study I would have gotten frustrated.” - P2
FINDINGS
Most users felt like it was unclear what they were expected to do on the site and the responsiveness was clunky.
Design elements are not immediately responsive and some elements (the “Check Us Out” box) don’t appear on all browsers.
Figure #3: “Check Us Out” text box in a Chrome browser
Figure #4: “Check Us Out” text box in a Safari browser
05
ex
“It’s too red.” - P7
FINDINGS
Users were distracted by the color palette, text fonts chosen, and the one-page layout.
Users commented most frequently about the abundance of the color red and reminisced about the old site color palette.
Figure #7: Updated website on mobile version
Figure #8: Former website on mobile version
OVERVIEW OF FINDINGS
Recommendations
Ideas on how findings can be
addressed.
01
“I thought there would have been something like ‘Student Resources’ under Students that would have led me to the library.” - P2
RESOLVING NAVIGATION ISSUES
Creating a secondary navigation option titled “Resources” in which the Library site would be linked.
01
02
�“It made sense that it would be under ‘Academic Life’ thinking that it would be part of my academic life here at SVA.” - P8
RESOLVING NAVIGATION ISSUES
Creating a secondary navigation option titled “Resources” in which the Library site would be linked.
Moving the Library site’s link to be housed under the secondary navigation link “Academic Life.”
03
RESOLVING VISUAL DESIGN ISSUES
Reduce the amount of promotional content throughout the page by containing it in an “About” section.
�“This page reads more like an ‘Info’ or ‘About Us’ page so I might not immediately know that I can search the catalog through this page.” - P6
03
04
RESOLVING VISUAL DESIGN ISSUES
Reduce the amount of promotional content throughout the page by containing it in an “About” section.
Include visual iconography to help users identify key areas of the site faster while minimizing scrolling.
“I notice for myself that a lot of sites that are easier to interact with are those that are more picture or visual based.” - P8
05
“I don’t know if people know the difference between these two labels [referring to the Main Library and Library West].” - P8
RESOLVING FUNCTIONAL
ISSUES
Ensure that the site’s labels match the user’s end goals. Labels should also be kept concise.
05
06
�“The library subsections should be available to me on the homepage without having to scroll.” - P4
RESOLVING FUNCTIONAL ISSUES
Ensure that the site’s labels match the user’s end goals. Labels should also be kept concise.
Website content should be reorganized so that the Search, general info, and “Services & Forms” appear at the top.
OVERVIEW OF FINDINGS
Positive Remarks
The things the Library site is
doing well.
P1
P4
P6
FEEDBACK
“It’s nice that it seamlessly took what I searched from the main website and went straight to Prism.”
“I like seeing the librarians. I think the students will like that.”
“This website feels more interactive (than the old one).”
THANK YOU!
THANK YOU!