1 of 22

Successful Living for the Millennial Man

FLEOBLACKDESIGNS.COM

2 of 22

ABOUT FLEO BLACK

Multipurpose Powerpoint Template

Tools & Software

I started using Adobe products when they first released Creative Suite 1 & 2 back in 2003. Today I use XD and Figma

Inspiration

Growing up in NYC has exposed to the many different creative techniques.

​

Hobbies

I do amateur photography & recently I’ve improved my skills to the professional level where I can do drone photography.

Drawing & Illustrations

I made my first drawing at five years old of a duck. It sucked, but it was still hanged up on the fridge. I still suck at drawing.

2

3 of 22

CAREER EVOLUTION

Fleoblackdesigns.com

Neighborhood Paperboy

Public Access TV Intern

Telecom Technician

Direct Sales Representative

IT Support Specialist

3

4 of 22

EDUCATION PATH

Computer Science & Computer Engineering understudies

PENN STATE UNIV.

UX/UI Designer bootcamp course certification

OHIO STATE UNIV.

Google IT and/or W3schools possible certification

Future Education

Introductory web design, graphic design, 3D-modeling design certification.

THE CAREER CENTER

A+ PC Tech Certification

COMPTIA

4

5 of 22

CASE STUDY OVERVIEW - Problem Statements

Multipurpose Powerpoint Template

1

SEAN

The SAEN website has no clear instruction for those who oppose animal abuse to report any incidents they may see in their everyday life.

2

Refresh Travel

Since COVID disrupted air travel for millions of Americans, frequent and occasional fliers face long delays, inadvertent rescheduled travel plans and massive cancellations.

​

3

SafeHaven Mortgage App

The homebuying process is complicated to potential buyers. Many potential buyers face the challenges due to lack of knowledge about home loans. How might we simplify the process and show qualified and motivated candidates how simple buying a home can be?

4

The Outdoors App

Finding outdoor activities can take a long time and involves several complex steps. This means outdoor enthusiasts can often miss out on going to outdoor areas as often as desired.

5

6 of 22

MY DESIGN PROCESS

  • User interviews
  • Photo-personas
  • Research plan
  • Surveys
  • Accessibility
  • Heuristic analysis
  • Behavioral archetypes
  • Competitive research
  • Affinity Mapping
  • User Personas
  • Empathy Maps
  • Key Insights
  • Problem Statement
  • Value Proposition
  • Interface Analysis
  • Content Inventory
  • Content Audit
  • Atomic breakdown
  • UI Heuristics
  • Hypothesis Statement
  • Brainstorming
  • Prioritization matrix
  • I Like, I Wish, What if
  • MoSCoW method
  • Storyboarding
  • User Journey
  • Moodboards
  • Style guides
  • Color Theory
  • Iconography
  • SWOT Analysis
  • Paper sketches
  • Wireframing
  • Low fidelity frames
  • User flows
  • User interactions
  • Medium Fidelity Mockups
  • High fidelity mockups
  • Product Variations
  • Usability testing
  • Guerrilla testing
  • User feedback
  • Reiterations
  • Accessibility Checks
  • A/B testing
  • SEO
  • Coding

Empathize

Define

Ideate

Test

Prototype

Fleoblackdesigns.com

6

7 of 22

SAEN OVERVIEW

TIMELINE

The timeline for this project was 4 weeks.

GOAL

To add features to the outdated SAEN website such as image uploads, videos, or even documents, concerning animal abuse that will further expose and garner attention and awareness for mistreated animals and possibly increase donations .

I worked in a team of 3 with JT and Adbi M.

  • I assumed the role of project manager.
  • I was the mediator between the stakeholder and project
  • During the ideation phase, I was responsible for card sorting, site
  • remapping, feasibility matrices, & wireframing mobile prototypes

​

​

MY ROLE & RESPONSIBILITIES

8 of 22

SAEN WEBSITE DESIGN STEPS

Multipurpose Powerpoint Template

User Research

9 Interviews

Video calls, phone calls, emailing, snail mail one client stakeholder

Brainstorming & User Flow

2 Users in Group Sessions

Miro, Figjam, Video calls, Figma, Trello Board

Prototyping

Paper Sketching

Google Sheets, Invision, Photoshop, bit.ly

Iterations

Zoom Video Call Video Calls, Figma, Photoshop A/B Testing

Hi-Fidelity iOS Prototype

8

9 of 22

OPEN CASE STUDY

9

10 of 22

REFRESH APP OVERVIEW

TIMELINE

The timeline for this project was 4 weeks.

GOAL

To solve to the issues with flight cancellations and flight delays.

I worked with a partner on this project but ended up working solo.

  • User research was shared. Solo data for user analysis, interviews and competitor evaluations.
  • I created user personas, empathy maps, and a user journey
  • I was responsible for coming up with design ideas through sketches, digital wireframes and UI components

​

​

MY ROLE & RESPONSIBILITIES

11 of 22

REFRESH APP DESIGN STEPS

Multipurpose Powerpoint Template

User Research

9 Interviews

Video calls, phone calls, hand note taking

Definition & Ideation

2 Users in Group Sessions

Miro, Figjam, Video calls

Lo-Fi Prototyping

Paper Sketching

Google Sheets, Invision, Adobe XD

Testing

Video Calls, Figma, Photoshop

Hi-Fidelity iOS Prototype

11

12 of 22

OPEN CASE STUDY

12

13 of 22

SAFEHAVEN OVERVIEW

TIMELINE

The timeline for this project was 4 weeks.

GOAL

To build trust and simplify the home buying mortgages w/ third party homeowner

services, and interactive videos.

​

I worked in a team of 4 with J. Moore, Rakim, & Prabhjot

  • My role was conducting competitor analysis
  • During the ideation phase, I was responsible for affinity mapping, empathy mapping, & wireframing a mobile prototype

​

​

MY ROLE & RESPONSIBILITIES

14 of 22

SAFEHAVEN APP DESIGN STEPS

Multipurpose Powerpoint Template

User Research

6 Interviews

Video calls, phone calls, hand notes, social media surveys

Definition & Ideation

2 Users in Group Sessions

Google Forms Miro, Figjam, Video calls

Lo-Fi Prototyping

Paper Sketching

Google Sheets, Invision, Adobe XD

Testing

Video Calls, Figma, Photoshop

Hi-Fidelity iOS Prototype

14

15 of 22

OPEN CASE STUDY

15

16 of 22

THE OUTDOORS OVERVIEW

TIMELINE

The timeline for this project was 3 weeks.

GOAL

To help users coordinate outdoor activities to better get out and enjoy nature more often while ensuring safety and accuracy.

​

I worked in a team of 3 with Cody and Ash Birk.

  • I took the role research analyst.
  • I was the sole designer of the landing page.
  • During the ideation phase, I was responsible for storyboarding and user flow
  • During prototyping, I did detailed sketches and wireframing.

​

​

MY ROLE & RESPONSIBILITIES

17 of 22

THEOUTDOORS APP DESIGN STEPS

Multipurpose Powerpoint Template

User Research

21 Survey Responses

9 Video calls, phone calls, s, social media surveys

Definition & Ideation

3 Users in Group Sessions

Google Forms Miro, Figjam, Invision, Trello Board

Lo-Fi Prototyping

Paper Sketching

Google Sheets, Invision, Figma

Testing

Figma, Photoshop, VS Code, Bootstrap, Github

Hi-Fidelity iOS Prototype

17

18 of 22

OPEN CASE STUDY

18

19 of 22

FLEOBLACK DESIGNS ALL SERVICES

PHOTOGRAPHY

FROM PORTRAITS TO ANIMALS

PRODUCT MANAGER

Boosting team morale can be challenging with me as manage I will make sure everyone has clear roles.

USING AGILE OR SCRUM

VIDEOGRAPHY

I can create stunning and engaging video in full HD and 4K quality for any platform..

PROFESSIONAL VIDEO EDITING & MOTION GRAPHICS

REBRANDING

From concept to well-known brands. I can redesign your logo or create one from scratch

LOGO DESIGN & SLOGANS

UX

I can fulfill the needs of you end user

USER EXPERIENCE

UI

As we become more digitally connected, i can bring the end user to complete the task with each click or tap.

USER INTERACTIONS

If you have a corporate event or a private function like a wedding, my photos can bring to life the event.

19

20 of 22

PORTFOLIO KEY PERFORMANCE INDICATORS

Multipurpose Powerpoint Template

VIEW STATS

20

21 of 22

PORTFOLIO ITERATIONS

OPEN PORTFOLIO

21

22 of 22

THANK YOU

FOR YOUR TIME

Hire me at your company and let me find solutions for the millennial man.