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By: Denisa Fadilah Aribah

VIRTUAL INTERNSHIP

Link Dashboard

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BACKGROUND

BACKGROUND

PaDi UMKM (Pasar Digital Usaha Mikro, Kecil, dan Menengah) is a marketplace initiated by the Ministry of BUMN, the Ministry of UMKM, and the LKPP (Lembaga Kebijakan Pengadaan Barang / Jasa Pemerintah). It was officially launched on August 17, 2020, with the aim of facilitating access for Indonesian UMKM to government procurement of goods and services, particularly by BUMN.

PaDi UMKM

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OBJECTIVE

OBJECTIVE

USER

USER

  • Understand the general performance of our business
  • Analyze our seller’s performance
  • Its Manager
  • Sales Team

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METRICS

METRICS

  • GMV
  • Revenue
  • TOP Product Category
  • TOP Seller
  • Seller and Buyer (Trend)
  • Performance Seller

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INSIGHT

INSIGHT

  • Has 12.8K total buyer, 6.7K total seller, and 42.7B total order.
  • Has 3.3M in GMV and 24.3B in Revenue.
  • TOP 5 Product Category is Office and Stationery; Pertukangan; Elektronik; Barang Lainnya; Makanan dan Minuman.
  • Seller performance is in line with GMV growth,
  • TOP Seller is 631a53e47255a77e0e6f925f in Menengah Category with 3.7K orders.
  • In May, Buyer and Revenue experienced the lowest decline, with total Revenue is 1.3B and total Buyer is 3.5K.