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Rebranded for a fresh perspective

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A mix of logos, with no common string or

consistency across design language

A strong corporate level, with consistent application�across products, solutions, and sub-brands

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Rebranded for a fresh perspective

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Introduced new products

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Introduced new products across new verticals,�and acquired One45 to expand into new markets

All required a stronger GTM strategy, and all new messaging and enablement materials to empower the sales and customer experience teams

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Content strategy

The content strategy was designed to work together to fuel all parts of the funnel, used for prospecting and retention, for both inbound and outbound.

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THE ALTUS was our annual trend report used during prospecting and customer QBRs

Altus Academy consistent of content, training, and certification for all parts of the funnel, designed for prospecting and retention

Alo Grant was an annual research grant to encourage development within our industry

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Created immersive experiences

A homegrown 2-day event designed to educate and inspire those in our market. Topics ranged from strategies program success, innovations in student curriculum, and professional development.

Symposium

1-day event exclusively for

clients ahead of the Summit, ideal for sharing content, thought leadership, in-person training, and relationship-building

Tons

of press

3

years

2K+

attendees

97

speakers

134

sessions

46%

prospects

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Attendees from 🇺🇸🇨🇦🇦🇺🇬🇧

The Summit was designed to keep Altus top-of-mind, share our thought leadership, be seen as an industry leader, meet prospects, and subtly weaving our own products and messaging into the programming.

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Created immersive experiences

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Internal culture

A good culture and clear internal communication leads to a more productive team and stronger team work.

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Welcome kit (seasonal)

Summer “swag” kit

Holiday gift

Weekly internal newsletter per function

Weekly “town hall” with company info and 2-3 different deep-dive topics

New “Altan” introduction slide at All Hands

Cascading information from Monday’s leadership meeting

Company-wide recognition on Fridays