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ACCESS THE REPORT AND WEBSITE: https://bit.ly/palestineML

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FINAL PROGRAM REPORT

Developing a Professional Learning Community for Media Literacy in Palestine

Media Literacy: Critical Thinking for an AI World

RECIPIENT

University of Rhode Island

DIRECTOR / PI

Prof. Renee Hobbs

PARTNERS

Yatta Institute · Columbia College Chicago

FUNDER

U.S. Embassy in Jerusalem · Public Diplomacy

Oct 2024 – June 2026 · 15-month program · Award $199,462 · SIS50024GR0508

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PROGRAM AT A GLANCE

A train-the-trainer model with measurable reach

Over 21 months, a cohort of West Bank educators built a media-literacy learning community, then designed and led their own workshops for young Palestinians ages 16–25 in Jerusalem, Ramallah, and Hebron.

17

Faculty Educators

completed the full program

138

Youth Program Participants

From across the West Bank

9

youth workshops

each a 3-hour online program

number of students reached

by faculty integrating media literacy

44 recruited

against a target of 20

1.25M impressions

Facebook recruitment campaign

22 hours

of instruction per educator

Media Literacy in Palestine · Final Program Report 2026

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2,590

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QUESTIONS FOR DISCUSSION

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  1. What were the unique features of this approach to professional development?
  2. How did this program address the challenges of misinformation and disinformation during wartime?
  3. Why are both confidence and humility important for teachers of media literacy?
  4. ​

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PROGRAM STRUCTURE

Five connected phases, from assessment to public outreach

A train-the-trainer architecture: program leaders built educators' capacity, who then designed and delivered their own youth programs — extended by a youth-led social media campaign.

1

Needs

Assessment

Focus group + interviews shape the design

›

2

PD Learning

Community

8 online sessions · 22 hours · bilingual

›

3

Coaching

Faculty pair up to plan in

“The Power of Two”

›

4

Youth

Workshops

9 teams deliver 3-hour programs to 210 youth

›

5

Social Media

Outreach

Youth-created campaign on @palestineML

“The Power of Two” — In 8 of 9 teams a framework lead paired with a relational co-lead, so someone always carried content while someone else watched the room.

Media Literacy in Palestine · Final Program Report 2026

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PHASE 2 · THE PROFESSIONAL DEVELOPMENT PROGRAM

An online learning community for Palestinian educators

Eight thematic sessions (plus a relaunch) built knowledge, confidence, and a community of practice, with real-time Arabic translation and bilingual breakout rooms.

1

What is Media Literacy?

2

Facts and Feelings

3

Conflict Entrepreneurs

4

Targets of Propaganda

5

The Power of Two

6

Teaching Media Literacy

7

The Influencers

8

Free Speech & Censorship

Program completed late January 2026, followed by individualized coaching before and after Ramadan.

Recurring instructional tools

Media Literacy Smartphone

A shared set of critical questions carried from the PD into classrooms

AACRA model

Access · Analyze · Evaluate · Create · Reflect · Take Action

“Love–Hate” activity

Surfaces values and feelings about different types of media

Media Literacy in Palestine · Final Program Report 2026

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WHAT MADE IT INNOVATIVE

Nine teams, nine localized teaching frameworks

Each faculty pair synthesized 22 hours of instruction into a distinct analytic vocabulary for Palestinian youth — culturally grounded adaptation, not a single imported curriculum.

M

Magenta team

7-step influencer analysis

Authority vs. authenticity

R

Red team

“Zoom In, Zoom Out”

A shaping metaphor

P

Purple team

Four-pillar definition

Foundations of media literacy

G

Green team

“Stop, Think, Verify”

Golden rule + 3 protections

B

Blue team

“Conflict entrepreneurs”

Who profits from conflict

O

Orange team

Access·Analyze·Evaluate·Produce

The four stages taught explicitly

B

Brown team

Eight smartphone questions

Focused on influencers

A

Aqua team

5 questions + AI prompts

A verification workflow for AI

Y

Yellow team

CAPSS acronym

Creator·Audience·Purpose·Structure·Source

Media Literacy in Palestine · Final Program Report 2026

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PHASE 4 · YOUTH WORKSHOP IMPLEMENTATION

138 young Palestinians, grounded in their own media

138

youth ages 16–25 from the West Bank

9 workshops, April 1–10, 2026

Online program

Two 90-minute sessions

A consistent three-part structure

Model & Analyze

Facilitators model critical analysis of real media texts.

Dialogue & Discuss

Structured dialogue on media's influence — every voice pulled in.

Create & Share

Each youth publishes 1–3 public posts under the program hashtag.

Media Literacy in Palestine · Final Program Report 2026

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Faculty Created Memes

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Youth Created Memes

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FINDINGS · INDUCTIVE THEMATIC ANALYSIS OF 210 YOUTH POSTS

Eight themes, named in the youth's own words

1. “Not everything you see is true”

The crisis of visual truth in the AI era

2. “Awareness is my shield”

Media literacy as armor and defense

3. “Pause before you share”

The discipline of slowing down

4. “Emotion is the bait”

How feelings get weaponized

5. “Followers ≠ credibility”

Influencers under the microscope

6. “I am not just a follower”

Reclaiming agency in digital space

7. “A turning point in my thinking”

Narratives of personal transformation

8. “Satire as teaching”

Media literacy through memes & parody

Media Literacy in Palestine · Final Program Report 2026

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SOCIAL MEDIA IMPACT

The youth campaign reached 4.9 million views in 90 days

Under the program hashtag, 210 young Palestinians published their own verified media to @palestinemedialit . Reach concentrated among young women across the West Bank — precisely the audience the program set out to serve.

INSTAGRAM · LAST 90 DAYS

VIEWS

4,904,355

NET FOLLOWERS

+368

INTERACTIONS

1,294

GENDER

Women

65.1%

Men

34.9%

AUDIENCE BY AGE

0.3%

13–17

26.3%

18–24

31.8%

25–34

22.0%

35–44

8.0%

45–54

7.0%

55–64

4.6%

65+

TOP CITIES

Gaza City

20.9%

Khan Yunis

12.0%

Ramallah

11.4%

Hebron

8.7%

Nablus

4.6%

TOP POSTS BY REACH

Accounts reached · matched to youth themes

01

212.8K

“In times of transition…”

A TURNING POINT IN MY THINKING

02

142.3K

Spotting fake news in 6 steps

PAUSE BEFORE YOU SHARE

03

141.0K

Memes as media literacy

SATIRE AS TEACHING

04

127.7K

The Ronaldo health hoax

NOT EVERYTHING YOU SEE IS TRUE

05

104.9K

“Emotion is the bait”

EMOTION IS THE BAIT

Media Literacy in Palestine · Final Program Report 2026

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IMPACT & RESULTS · FACULTY SURVEY

Growth, then intellectual humility

Faculty increase their knowledge and confidence in implementing media literacy, peaking in mid-April 2026 after the PD was completed. Scores dipped in May after faculty led their own youth workshops and recalibrated their expertise.

Classroom implementation: 6.0 → 8.2 → 8.9 → 6.7. Both indices on a 0–10 scale (knowledge ×2). Peak: mid-April 2026.

+3.7 points

ML background self-rating jumped 5.9 → 9.6 after the program launched.

9.9 / 10

Mean likelihood to recommend the program at the mid-April peak.

4.9 / 5

Rated likelihood of continuing to implement media literacy.

Media Literacy in Palestine · Final Program Report 2026

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QUESTIONS FOR DISCUSSION

​

  • What were the unique features of this approach to professional development?
  • How did this program address the challenges of misinformation and disinformation during wartime?
  • Why are both confidence and humility important for teachers of media literacy?

​

​

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REACH, RECRUITMENT & RECEPTION

Strong demand, high retention, broad reach

Recruitment funnel

44

highly qualified applicants recruited (target: 20)

20

retained at the November 2025 relaunch

17

completed the entire program

17 completers represent the original cohort target, retained through a six-month pause.

Recruitment campaign reach

1,251,283

Facebook impressions in the West Bank

272,780

unique people reached

11,767

click-throughs to the program page

Highly rated across the board

Program leaders 3.8 · Faculty presentations 3.7 · Group discussions 3.7 · Collaborative activities 3.6 · Creative expression 3.5

Component value ratings, 1–4 scale (4 = very valuable)

Media Literacy in Palestine · Final Program Report 2026

10

young Palestinians, ages 17 - 25 participated in a 3-hour training

138

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WHAT THE PROGRAM REVEALED

Media literacy in Palestine is a survival skill

A survival skill, not an elective

Educators framed media literacy in existential terms — safety, agency, and resilience.

Trust is relational

Across every group, family was the #1 named influencer — before celebrities or platforms.

Learning by doing wins

Engagement rose with group work, visuals, memes, and real Palestinian examples; it fell during lecture.

Infrastructure is pedagogy

Unstable internet and electricity shaped what was possible — a structural condition, not a footnote.

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JOIN US NEXT WEEK for Session 2

Faculty Perspectives on Implementing Media Literacy Education in the West Bank

DATE: Wednesday, November 11, 2026

TIME: 6 - 7 PM Jerusalem time

Presenters: Bilal, Rana, Nisreen, Nibal, Hilmi

Repondent: Yonty Friesem

Palestinian faculty worked in pairs through a "power of two" model to author nine culturally grounded teaching frameworks, from a "Stop, Think, Verify" golden rule to lessons built on the images and claims their students were already arguing about online. In this session, program faculty describe what changed in their own practice, what "learning by doing" actually required, and why teaching media literacy became an act of responsibility toward neighbors living through the same events.

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