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Trace

revisit every shared memories in one place

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Consolidating the fragmented private photo-sharing experience to unlock a $45B consumer market.

Global

Private

Fragmented

Integrated

Eventbrite

Social media

Trace

Partiful

Messaging Apps

Cloud Storage

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$45B.

$9B.

$100M.

TAM:

SAM:

SOM:

Global smartphone user who use photo sharing services

Smartphone users in initial European target regions

Capturable market in the next 2-3 years

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Trace lets you discover, plan

local experiences and revisit every shared memory in one place.

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easy

private

memories

-

-

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3,5x more Successful Group Conversions by reducing friction inside the process

Who pays?

How much?

Unit Economics

Venues

Users

Total Venue Revenue:

€12,500

>

Potential:

Aktive:�Event/Month:

20.000

600

3.600

Potential:

Aktive:�Event/Month:

500.000

50.000

2.500

Total User Revenue:

€360,000

One user:

Revenue:

Cost:

Month 3:

Month 12:

Month 60:

Upper Bound:

95-99% Gross margin

€7.44

€0.01

€0.02

€0.04

€0.15

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Win the Table Captain, win the group: one platform to discover, plan, and remember.

How to get the first Costumers

Our Distrubution Advantage

Product Pull

Friends & early users

  • first users come from our own network
  • word-of-mouth onboarding

Group event planning

  • friends organize events together
  • shared event albums + planning = Initial traction goal

One organizer → entire group

every friend group has one person organizing events

convince one → onboard the whole group

One host → entire event

every event has one organizer

convince the host → onboard 10–100 attendees

  • No real solution today
  • events are organized across
  • WhatsApp, Instagram, AirDrop, Photos
  • memories get lost
  • All-in-one event platform
  • Trace covers the full lifecycle
  • Discovery → Planning → Shared memories
  • Automatic event albums
  • all photos from the event
  • in one shared album instantly

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We are the first-hand users of our own $45B solution.

04

CTO

Head of Product

CEO

CFO

Luckas Strickler

Konrad te Heesen

Tim Strohmenger

Laurin Braitsch

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Trace

Join us now!