• TO PITCH YOUR NEXT TALK

V1. By Aleyda Solis (@aleyda)

To Pitch Your Next Talk:

V1. By Aleyda Solis (@aleyda)

1. To propose a Talk Title/Topic

�To propose a title/topic for a talk think about what SEO challenge/issue/opportunity you’ve learned to address lately, and based on that, propose one following the format: ��“How to <achieve something/overcome a challenge> in <your particular context>?

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Talk Titles Examples:

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• How to Forecast Your SEO Traffic (and Revenue) in Google Sheets from Scratch
• How to Effectively Implement Hreflang Annotations in 3 Easy Steps
• How to Successfully Develop an International SEO Strategy without Speaking the language

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To Pitch Your Next Talk:

V1. By Aleyda Solis (@aleyda)

2. To propose a Talk Description

�Describe what are the main, key takeaways the audience will get from your proposed talk title/topic, following the format: ��“In this <talk title> session the audience will learn:

• Learning 1
• Learning 2
• Learning 3”

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Description Example for the “How to Forecast Your SEO Traffic (and Revenue) in Google Sheets from Scratch” talk:

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In this SEO forecasting session, the audience will learn:

• How to develop SEO forecasts that can be used to win support by decision makers
• Key aspects to take into account for effective organic search traffic and revenue forecasting
• To understand how to Use Google Sheets functions to develop SEO forecasts for free

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B. TO STRUCTURE YOUR NEXT TALK

V1. By Aleyda Solis (@aleyda)

<Your Talk Title>

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Eg. How to Forecast Your SEO Traffic (and Revenue) in Google Sheets from Scratch

V1. By Aleyda Solis (@aleyda)

<Explain WHY your talk topic is important: What issue/challenge does it solve? Address an issue per slide>

V1. By Aleyda Solis (@aleyda)

<Describe HOW you’re going to help solve these issues addressing your talk description key aspects that will be explained next>

V1. By Aleyda Solis (@aleyda)

<Describe Your Talk Learning 1>

Eg. How to develop SEO forecasts that can be used to win support by decision makers

​

Explain the learning with an insight/step/action per slide. Use a headline with descriptive screenshots/images as examples.

V1. By Aleyda Solis (@aleyda)

<Describe Your Talk Learning 2>

Eg. Key aspects to take into account for effective organic search traffic and revenue forecasting

​

Explain the learning with an insight/step/action per slide. Use a headline with descriptive screenshots/images as examples.

V1. By Aleyda Solis (@aleyda)

<Describe Your Talk Learning 3>

Eg. Understand how to Use Google Sheets functions to develop SEO forecasts for free

​

Explain the learning with an insight/step/action per slide. Use a headline with descriptive screenshots/images as examples.

V1. By Aleyda Solis (@aleyda)

<Finish with a Talk Summary + Call To Action> ��Wrap up with a review of the learnings presented and call to action to take the next steps showing how worthy it is.

V1. By Aleyda Solis (@aleyda)