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Pitch Deck

Tool Store

thetoolstore.ai

Don't waste time chatting. Put AI to work!

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www.reallygreatsite.com

Statement

Problem

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AI lacks real access to the tools people rely on.

Meet Sarah, a working mom and social media manager. She wants AI to help her manage work and family life, but when she asks AI for help, it responds, but it doesn’t actually do the work.

AI has no access, so it responds with answers and makes the user do the work.

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The Tool Store is a marketplace for AI tools

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  • Users discover, activate, and buy tools.
  • Developers upload and monetize tools.
  • Activate tools into your own Tool Boxes
    • Work toolbox, personal toolbox, etc.
  • Compatible with any LLM of the user’s choice.
  • Simple onboarding:
    • Log in
    • Connect your AI
    • Activate tools
    • Start using them instantly.

It’s like the App Store for AI!

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Tool Store

The Solution:

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Sarah signs and activates Gmail, Calendar, Dropbox, HubSpot, and OpenTable tools and says:

“Check my email to see if Customer Inc. signed the paperwork.” → AI confirms.

“Look up their intake form in Dropbox, then draft 10 social posts and an email marketing workflow.” → AI delivers.

“Book a sushi table near me for 7pm.” → AI books it.

In minutes, Sarah finishes a full day’s worth of work!

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Business

Model

  • Freemium
    • Free: Limited usage credits and storage
    • Paid: More usage credits and storage

Users

  • Developers earn $ on every tool purchase or in-tool transaction.
  • The Tool Store retains 20%.

Developers

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Key

Differentiators

LLM-Agnostic Platform

Works seamlessly across GPT, Claude, and future LLMs — not locked to one ecosystem.

Consumer-Grade UX

Simple onboarding, discovery, and activation make AI tools accessible to everyday users, not just enterprises or developers.

True Marketplace Model

Monetization for developers, personalization for users, and recurring SaaS revenue for the platform.

Dual-Sided Growth Flywheel

More developers →

more tools →

more users →

more developers…

Strong network effects built into the model.

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Regardless of interface or form factor — chat, voice, or agentic browser — AI needs tools to do things

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Opportunity

Market

TAM�(Total Addressable Market)

SAM�(Serviceable Available Market)

SOM�(Serviceable Obtainable Market)

Global AI software market projected at ~$1.3 trillion by 2032 (Bloomberg Intelligence, 2023).

The API-driven digital economy is expected to exceed $600B by 2027 (MarketsandMarkets), reflecting the value APIs unlock across industries.

Conversational AI market projected at $47B+ by 2030 (Grand View Research).

AI developer tools and enablement platforms projected at tens of billions by late 2020s (Gartner & MarketsandMarkets).

Combined, this creates an $80B+ market opportunity by 2028.

Capturing just 0.1% of TAM equates to a $1.3B revenue opportunity.

Just 2% of SAM equates to a $1.6B revenue opportunity.

Early positioning allows us to scale rapidly within this ecosystem.

The Tool Store sits at the intersection of explosive growth in AI adoption and the API economy

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Competition

✅ Early marketplace for Claude-integrated tools

✅ Tightly integrated with Claude LLM

❌ Single-model ecosystem; limited interoperability�❌ Narrow tool selection today

Anthropic Claude Tools (Claude.ai)

✅ Proven model for distribution and monetization

✅ Billions of users already onboarded

❌ Designed for mobile apps, not AI tools

❌ Not integrated into LLM workflows

App Stores (Apple, Google Play)

✅ Has a large set of internal tools

✅ Focuses on enterprise automations

❌ Not a consumer grade tool

❌ Does not have a marketplace

Zapier

✅ Offer AI agents with browsing & tool-like capabilities

✅ Attractive to early adopters exploring agentic AI

❌ Confined to the websites

❌ Still needs access to tools and accounts

Agentic Browsers (Operator, Opera Neon)

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Go-To-

Market

  • First wave of Tools
    • Build ~40 core tools to make the store useful at launch
  • Waitlist + Referrals
    • Viral referral program with extra credits.
  • Developer Outreach
    • Onboard first 50–100 developers.
  • Content & Press
    • Blog posts, media coverage, influencer demos.
  • Developer Incentives
    • First-year rev-share bonus (85/15 split).
  • Hackathons
    • Sponsor events to seed new tool development.
  • Gamification
    • Gamify key metrics to encourage participation
  • Partnerships with LLM providers
    • Embed Tool Store as the default marketplace.

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Projections

Financial

  • Year 1 (post-launch):
    • Revenue: $375K
    • Users: 25K
    • 5% paid conversion, $15 ARPU
  • Year 2:
    • Revenue: $3M
    • Users: 200K
    • 10% paid conversion, $15 ARPU
    • Developer ecosystem: 2,000+ tools live
  • Year 3:
    • Revenue: $20M
    • Users: 1M
    • 10% paid conversion, $20 ARPU
    • Developer ecosystem: 10,000+ tools

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Exit

Strategy

Strategic Acquisition Targets:

  • OpenAI, Anthropic, Google
  • Potential acquirers seeking to own the ecosystem for AI tools and distribution.

IPO Potential:

  • The Tool Store could follow an App Store–like trajectory, positioning itself as the default marketplace for AI tools.
  • Revenue model (SaaS + 20% marketplace fee) supports strong margins and public-market appetite.

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Team

Roberto Mejia

A seasoned tech leader and software architect with 16 years of experience. Former CTO and advisor for a few startups.

Converts vision and business goals into software that meets high standards of security and performance.

Could be You!

Funding guru

Strategic startup advisor

Marketing wizard

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Brian Hansen

Seasoned Large-scale software engineer with 12 years of experience and two exits ($12.7B exit & a $250m exit)

Data Analysis & Prototyping expert with a knack for coming up with clever solutions that scale and meet business goals.

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ASK

  • $600M Seed Investment
  • Use of Funds:
    • 65% Marketing & User Acquisition.
    • 15% Developer Incentives & Partnerships
    • 15% Operations
  • Runway: 12 months.

+281-935-1703

Roberto@thetoolstore.ai

thetoolstore.ai