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Brandon DePalmaFarr

Creative Portfolio

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ABOUT ME

  • I graduated from the University of North Carolina at Chapel Hill with a degree in Communications
  • I am a huge soccer fan (Napoli), love movies, and enjoy video games
  • I worked as a marketing specialist for 5 years, wearing many hats. For example:
    • Led full-cycle video production (scripting, filming, editing, and motion graphics integration).
    • Optimized campaign targeting using Google Ads Manager
    • Analyzed ad performance metrics to refine messaging and increase CTR

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I value long term contribution.

I worked with my previous team for 5 years.

I am a trusted contributor who can work independently, which permits leadership to focus on new initiatives and strategic program intake.

Loyalty

Leadership and Growth

Cross-functional Relationship Builder

I feel energized in team environments, fostering collaboration and trust across my projects.

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Following slides are some examples of my previous projects

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  • Planned and produced platform-specific content across YouTube, Instagram, LinkedIn, and Facebook
  • Created and scheduled static and video assets using Premiere, After Effects, and Photoshop
  • Developed short-form content (YouTube Shorts, Instagram Reels) to boost engagement and reach
  • Produced long-form videos optimized for YouTube, LinkedIn, and Facebook brand channels
  • Used scheduling tools and performance analytics to refine timing, copy, and creative output

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  • Partnered with EDU team to script and produce instructional video modules for student onboarding
  • Screen-recorded tutorials demonstrating CAD workflows and platform features in real time
  • Edited videos with branded intros, annotations, and voiceovers to enhance learning outcomes
  • Uploaded final assets to the educational platform, ensuring accessibility and curriculum alignment

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Event Launch & Brand Hype Videos

  • Produced 20+ high-impact launch videos to energize audiences at major internal and external events
  • Led full-cycle video production: scripting, filming, editing, and motion graphics integration
  • Sourced and licensed cinematic b-roll to elevate visual storytelling and align with brand tone
  • Collaborated with product leadership to align messaging with strategic event objectives
  • Presented finalized videos to executive stakeholders, securing alignment and brand approval

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Bumper Ads

  • Scripted and screen-recorded technical ads designed for YouTube pre-roll global campaigns
  • Recorded voiceovers and edited content for brand consistency across high-volume ad variants
  • Optimized campaign targeting using Google Ads Manager audience and keyword segmentation
  • Analyzed ad performance metrics to refine messaging and increase CTR
  • Collaborated cross-functionally with marketing and product teams to ensure technical accuracy

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Executive Communications & Announcements

  • Scripted, filmed, and edited executive-facing videos for internal updates and external broadcasts
  • Collaborated with senior stakeholders to review and finalize high-visibility communications
  • Delivered polished content for all-hands meetings, product updates, and milestone announcements