Your influence.
Our impact.
A quick, visual guide to why brand ambassadors matter—and how to become one.
Why brand ambassadors matter
When you post jobs or stories, you’re not just helping fill roles—you’re shaping the future of our team. Your voice reaches people we’d never connect with through company pages alone, and your networks trusts you more than any brand account. With just a few clicks, you can expand our reach to new talent, engage passive candidates, and influence who joins our company.
Our growth starts with your voice.
24x
Employees who share jobs/posts get 8x more engagement and 24x more shares.
86%
of jobseekers use social media in their job search.
83%
HireSocial customers with 5+ ambassadors profiles connected receive 83% more job clicks.
75%
of passive jobseekers have discovered jobs on social.
561%
Personal LinkedIn Profiles receive 561% more reach on LinkedIn compared to Company Profiles with the new 2026 algorithm.
We leverage social recruiting because jobseekers are on social.
But we need your help reaching as many people as possible.
70%
of the global workforce is made up of passive talent.
From post to impact: Real examples
Job posting
Employer brand posting
What it looks like
How HireSocial brings your voice to life.
Posts on autopilot
Share what matters most to you—open roles or our story—and it’s automatically created for you.
Set it and forget it scheduling
Automate posts directly on your profile at your preferred frequency to help us extend our reach.
See your impact
Track your published posts, clicks, and engagements—and see how you help us grow.
Features
Benefits
We create the posts—no thinking, no writing. Just helping us showcase our human side and authentic voice to capture your network’s attention.
Post as often—or as little—as you like. Every ambassador—recruiters, regional managers, employees—helps us reach more of the right people.
Every like, share, and click shows the power of your influence. Your participation directly helps fill roles faster and strengthens our hiring brand.
Let’s get you started:
Step-by-step setup
Step-by-step setup: Email invitation
Look out for an email invite from notifications@careerarc.com.
1
Click the link in the email and connect your personal LinkedIn profile.
2
Approve permissions. Don’t worry, HireSocial won’t access your personal info.
3
Your HireSocial admin can update your job preferences anytime if priorities change.
4
That’s it! Your posts publish automatically so you can connected candidates with open roles.
5
Step-by-step setup: Universal link
Ready to start posting jobs + stories? Click this link!
1
That link will prompt you to connect your personal LinkedIn profile.
2
Approve permissions. Don’t worry, HireSocial won’t access your personal info.
3
Your HireSocial admin can update your job preferences anytime if priorities change.
4
That’s it! Your posts publish automatically so you can connected candidates with open roles.
5
Best practices + FAQs
Who can be an ambassador?�Ambassadors aren’t limited to recruiters or HR, any leader or employee can make an impact.
Recruiters & Sourcers: Expand reach and connect with talent networks
Hiring Managers & Department Leads: Share authentic team insights and role opportunities
Regional & District Managers: Spotlight local opportunities and company culture in specific markets
C-Suite & Executives: Shape employer brand and showcase leadership vision
Other Employees (any department): Share pride in the company and post jobs/content to personal network
Profile Photo
All recruiters on LI should have a profile photo.
Profile Banner
Equip your employees with a banner they can use on their LI profile.
About Section
All recruiters on LI should have an about section filled out.
The 2026 LinkedIn algorithm will use this section to assess a profile’s Topic DNA and decide who to show their posts to in their network.
Best practices: LinkedIn Ambassadors
Enable your employees to be successful and develop a personal brand on LinkedIn.
Boost engagement.
Like, comment on, and share other brand ambassador posts.
*Tip: reposts & saves boost your posts to more people on LinkedIn.
Leverage Topic DNA.
Your “About” section on LI should be filled out with keywords applicable to your jobs and your brand.
*Tip: LinkedIn’s new 2026 algorithm will assess the value of a post based on a profile’s Topic DNA, and show it to more people if it matches the niche.
Remain active.
Keep your feed full by balancing job posts with employer brand posts.
*Tip: Recruiter’s should post more job content (70/30 split) vs. a C-Suite should post more EB content (90/10 split)
Best practices: Tips to maximize reach
Little actions = big impact.
Frequently asked Ambassador questions.
“Will this post to my LinkedIn without me knowing?” → Only with your approval
“Can I choose what gets posted?” → Yes, it’s totally customizable
“Will this take a lot of time?” → Nope. It’s fully automated once set up
“Is this mandatory?” → Nope! But it’s a high-impact, low-effort way to support hiring
Frequently asked strategy questions.
What is the ideal content split? → You should strive to post a healthy balance of job & employer brand (EB) content. The types of content per persona is most important. A CEO shouldn’t post jobs every day, but strong EB content would perform well on their LI profile. A recruiter should post more job than EB content (70/30 is a good split).
Should we increase our posting frequency to increase engagement? → Only bump up the frequency if you have the content library to back it up. 1-3 job posts per week on a personal LI profile is plenty. The LI feed moves very slow & posts linger longer. You don’t want to come off as spammy. Increase quality over quantity always. Consider how many profiles you are publishing to as well.
How do we compare to other companies? → Each company has a different strategy & a different number of social profiles connected. Each profile has a different size network. It is like comparing apples to oranges. Ask yourself, if you did not have a presence on social media, how many job clicks would you be missing out on?
Join the Program!
Include a bold universal authorization link for the customer & logo
Thank you for being a trusted partner!
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