naming and identity�for brodo bar
072020
interior
naming
research
art déco
self-ironic snobbery
cozy calm
confident hedonism
Criteria
escapism / inner migration
post-crisis bar for buddies with windows on the bell tower of the Petrovsky Monastery
20-30е
posters
designers
decor
architecture
Ар деко:
make 20’s great agian
flappers, ar-deco, great depression, charlston
and opium dens?
and opium dens
Cassandre
Man Ray
One of the main stars of the most artistic city on the planet in the interwar years was a young Kharkiv resident - Adolphe Jean Marie Muron, who called himself Cassandre.
Erté — a debutante in western gloss.
The name of this Russian debutant is Roman Petrovich Tyrtov, better known as Erté (Erte). In 1915, Roman was only 23 years old, but this Petersburger had already managed to make a name for himself as an original illustrator and fashion designer during his five years spent in Paris.
Brodovitch's predecessor.
Warhol's inspiration.
Not only that, he is the first Russian freelance emigrant who, while living in Monte Carlo, sent covers for the American Bazar for 20 years (at that time with one more “a”). In those years, Roman Petrovich will have several exhibitions in the main capitals of the world (London, Paris, New York), several books will be published about him, and well-known designers of that time a la Andrei Vargola (Andy Warhol's real name) will talk about his influence to your works.
And of course - the theme of the girl, �fashion, photography, illustrations. This is Erte.
art déco
self-ironic snobbery
cozy calm
confident hedonism
erté bar
art déco
self-ironic snobbery
cozy calm
confident hedonism
bar déco
art déco
self-ironic snobbery
cozy calm
confident hedonism
20-30 bar
2030 bar
20:30 bar
2030s bar
whip bar
skip bar
sip bar
bar déco
quench bar
modernist bar
20-30 bar
isolationist bar
brodo bar
В 1934 году Бродович стал арт-директором журнала «Harper’s Bazaar». Первым делом он уволил старейшего иллюстратора «Bazaar» Эрте — стиль арт нуво совершенно не устраивал Бродовича, ему требовалось разнообразие, смешение стилей, коллаж художественных направлений — что-то неопределимое, но дающее немедленное ощущение свежести и новизны. Для будущих свершений Бродович пригласил любимых еще с парижских времен графика Кассандра и фотографа Мэна Рэя, начал публиковать в сугубо женском журнале работы Сальвадора Дали, �Жоана Миро, Жана Кокто. Это была явная пощечина общественному вкусу: он заставил сюрреалистов работать на моду, чутко выявив точку соприкосновения дизайна, �моды и сюрреализма — они все апеллировали �к подсознательному.
Brodovitch
Brodovitch is like a synthesis of that time.
Brodovitch loved photographs, and in Bazaar he almost completely replaced illustrations with them. It is amazing how brazenly he ignored what contemporaries valued most in photography - the objectivity of the look. Brodovich's working day began with a selection of photographs, which were then printed out by his assistants in huge quantities and in a variety of formats. During lunch, he swallowed a couple of martinis in a bar without an appetizer, after which he already began to crop and shuffle the printed. The reputation of a tyrant was established behind him: he subordinated all stages of work on the publication to his design interests.
art déco
self-ironic snobbery genius tyranny
cozy calm stubborn careerism confident
hedonism depression from alcoholism
brodovitch bar
Brodo bar
brodo bar
BRODO BAR
Art of Brodovitch
web inspired �by Brodovitch
identity guide
BRODO BAR
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That’s all.