1 of 18

See urban mobility in a new way

2 of 18

Alina

CHIEF TRANSIT OFFICER, TALLINN

New Tram line

€ 1.5 Million / km

€ 350.000 / Project

3 of 18

Value proposition

Collect data

Analyze and visualize data

See and export data

Save time and money

4 of 18

Data sets

Telecom

Public Transportation

Demographics

Shared mobility

5 of 18

6 of 18

7 of 18

8 of 18

Pricing strategy

Base fee

Data set

Usage fee

€ 2000

€ 0,001 / entry

€ 50 / hour

9 of 18

Example: Tallinn

€ 350.000

€ 60.000

€ 290.000

10 of 18

Market

204 major European cities

Real estate developers

Marketing agencies

Retail companies

11 of 18

Competitive analysis

Telecom data

Multiple data sources

Manual

Automated

?

12 of 18

Niels

Nini

Aziz

Bálint

Michael

CEO // Business developer

Experience Designer // Product Management

Data Scientist // Automation Engineer

Data Scientist // Software Developer

Interaction Designer // UX Expert

13 of 18

Milestones

01/22

07/20

01/20

07/19

01/21

Expand to Helsinki, Riga and Vilnius.

EXPAND

Develop platform for Tallinn.

START

Have presence in major cities in Central and Western Europe.

PRESENT

Main data platform in Tallinn for private companies and the government.

ESTABLISH

14 of 18

Pro Forma Financials (Subscription / SaaS)

18 Months

15 of 18

€ 160.000

€ 50.000

€ 80.000

€ 30.000

16 of 18

See urban mobility in a new way

Contact us at: contact@nielsdikken.com

17 of 18

Data sets

  • Telecom data: location of people based on connection to cellular towers
  • Public Transport - Real time location of all buses, trams, etc
  • Live data of car sharing usages (ElmoRent)
  • OpenData Tallinn - Average age, number of students, number of people by gender and income per district
  • Shared mobility data: scooters, shared cars and bicycles

18 of 18

Flow of Slides

  • Introducing who we are and what we do
  • Introduce Persona
  • State her Problem - What she has, what she needs
  • Our solution/Prototype
  • Other applications - Real Estate, etc.
  • Value Proposition and Data-sets we have.
  • Market (Europe, Retailers, Local Market: Tallinn)
  • Competitive Analysis*
  • Customer Validation
  • Our financial situation at the moment and projections
    • How much money we have
    • How much we project we will make (so they see what is in it for them)
  • How much we want?
    • What we want to do with the money.
  • Thank you slide