Gaming
Prepared by:
Eric Liboiron
Prepared For:
Steve Tan
Togal Ltd
Delivered 12/01/2018
Mobile Middleware connecting game developers, content creators, players and social butterflies
Assumptions
What we know about the mobile gaming industry and what does that mean for the future of YIPPI
Slidehood.com
South East Asia and China are the globes largest consumer market of mobile entertainment with no dominant force
Slidehood.com
Slidehood.com
Slidehood.com
Conclusions
There is currently a niche opportunity for a mobile gaming app in South East Asia and China
It holds the highest numbers of mobile game consumers and there is no clear market leader as there is in America
YouTube is a hub of mobile game influence and should be the focal point point of Yippi Gaming’s early efforts at user acquisition
The majority of Asian consumers utilize Android enabled smartphones which is a Google centric OS
With the growing mobile gaming and sharing allocation of time in adult users spend on data, it is obvious that the future of Yippi’s growth and monetization will come from this niche.
Slidehood.com
1. LEVERAGE YOUR SOCIAL APIS TO GIVE YOUR MARKETING CAMPAIGN A BOOST
Most major social networks offer APIs that let you track useful stats like followers, hashtags, and likes. Facebook’s Graph API provides a low-level, HTTP-based interface for querying data, uploading photos, posting content, and other tasks. The Pinterest API lets you track
boards, pins, and followers. Looking to manage your entire social strategy in one place? Tools like Hootsuite and Sprout Social aggregate data from multiple social media platforms into a single dashboard. Pull all your digital assets together into one cohesive marketing campaign using social APIs.
2. RETAIN USERS WITH A POLISHED UI/UX
It’s no secret that social logins, the APIs that make it possible for users to conveniently log into a new app or service with their favorite social networking accounts, are a great way to boost downloads and subscription rates.
But what about the rest of your app? You can get users through the door with a brilliant social media marketing campaign, but it’ll be the on-site or in-app UI/UX that will ultimately get them hooked. The best way to capitalize on a recent social API integration: boost your retention rates with a superior UI/UX.
3. RAPIDLY EXPAND YOUR APP’S CAPABILITIES WITH THIRD-PARTY APIS
The digital landscape is constantly shifting — new trends emerge, technologies disrupt, and fads go into decline — for apps, evolution isn’t just a necessity, it’s a matter of survival. Now that you’ve gotten your feet wet in the API economy through social APIs, consider using third-party APIs in your next release cycle to add new features and capabilities.
A new feature can breathe new life into an app, but sometimes you don’t have the time and resources to build something outside of your core competency. Consult with your developer and see if there’s an API that could expedite the rollout of a new feature.
SECOND STEP
We develop the technical and revenue sharing relationships for the content creators and game developers
THIRD STEP
We develop and execute an influencer marketing campaign through trending and established brands in the mobile and social niches
FIRST STEP
We design the UX/UI to be mobile game centric, giving the users a maximum experience
Slidehood.com
The
Process
UX/UI
Today
For Users:
For Publishers:
For Advertisers:
For Content Creators:
Additional Components
Proposed
Inventive Platform
Creator Studio
Marketplace
Multi=Player Management
Components to be created
API/SDK
Comparables
Slidehood.com
Features
Features
Features
Technology
Slidehood.com
SDK - A software developer's kit (SDK) is a set of programs used by a computer programmer to write application programs. Typically, an SDK includes a visual screen builder, an editor, a compiler, a linker, and sometimes other facilities. The term is used by Microsoft, Sun Microsystems, and a number of other companies.
API an acronym for “application program interface.” It’s a technical development environment that enables access to another party’s application or platform.
REST (REpresentational State Transfer) is an architectural style for developing web services. REST is popular due to its simplicity and the fact that it builds upon existing systems and features of the internet's HTTP in order to achieve its objectives, as opposed to creating new standards, frameworks and technologies.
User-flow
Growth Hack
Slidehood.com
Networks
Youtube
Twitch
Mixer Create
Discord
Youtube
Twitch
Mixer
TikTok
Acquisitions
Slidehood.com
Features
Features
Features
Monetization
Slidehood.com
Rev Share-flow
Brands
Game
Publishers
Clubs
Tournaments
API
API
Marketplace
$ REVSHARE
$ REVSHARE
$ REVSHARE
Content Creator
Social Sharing
Streaming
Engagment
Chatting
Video Calls
Market Niche
You can use these as chapter titles or break slides as well
Slidehood.com
Budget and Roadmap
Slidehood.com
USE TABLES TO EXPLAIN YOUR DATA
S.NO | DATA | MORE DATA | LOTS OF DATA |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
Slidehood.com
2015
2016
2017
2018
2015
Here you put a little description, Keep it short and to the point. Make it more impactful . Make it more impactful .
2016
Here you put a little description, Keep it short and to the point. Make it more impactful . Make it more impactful .
2017
Here you put a little description, Keep it short and to the point. Make it more impactful . Make it more impactful .
2018
Here you put a little description, Keep it short and to the point. Make it more impactful . Make it more impactful .
YOUR HEADING
YOUR HEADING
YOUR HEADING
YOUR HEADING
TIMELINE INFOGRAPHIC
USE MAPS
OUR OFFICE
Slidehood.com
YOU CAN ALSO SPLIT YOUR CONTENT
Chris Hadfield
Ultimately, leadership is not about glorious crowning acts. It's about keeping your team focused on a goal and motivated to do their best to achieve it, especially when the stakes are high and the consequences really matter. It is about laying the groundwork for others' success, and then standing back and letting them shine.
Erin Cummings
At the end of the day, you are solely responsible for your success and your failure. And the sooner you realize that, you accept that, and integrate that into your work ethic, you will start being successful. As long as you blame others for the reason you aren't where you want to be, you will always be a failure. �
Slidehood.com