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APIGA HK�New gTLD String Confusion

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April 25, 2025 | Proprietary and Confidential

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String Confusion in Round 1

Brand (Closed)

Open TLD

Community Application

Geo-related

.weibo vs .Weibo

Tencent vs Sina

Both have trademark

Resolved via Legal Right Objection (LRO)

.APP

Resolved via Auction

.CPA (6 duplicated applicants; 2 by the same entity)

Resolved through private negotiation

Resolved through private negotiation

.Shangrila and .香格里拉

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April 25, 2025 | Proprietary and Confidential

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.APP

  • Minus costs, ICANN-administered auctions from the new gTLD round have generated over $230,000,000

  • .SHOP
    • 41 Million USD
    • GMO Internet (Japan)

  • .Web
    • 135 million USD
    • VeriSign (.com operator)

3

April 25, 2025 | Proprietary and Confidential

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.CPA

4

April 25, 2025 | Proprietary and Confidential

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Singular vs Plural & Latin Script Diacritics

Cars

DERcars + Donuts + Uniregistry

Car

Google

5

April 25, 2025 | Proprietary and Confidential

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Singular vs Plural & Latin Script Diacritics

  • IDN Homoglyph Attack

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April 25, 2025 | Proprietary and Confidential

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Questions?

7

Proprietary and Confidential