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🔥 Kicking off a new sprint: Campfire!

Here’s what’s going down at Pocket over the next 3 weeks (more in future Project Calls):

  • Getting Explore Search (demo’d a few weeks ago) ready for a production A/B test on iOS.
  • Adding a new section - Continue Reading - to the new Home tab we’ve been testing. This section shows all the articles you’re in the middle of but haven’t finished, so they’re easy to come back to.
  • We’re launching a push notification test to remind people to come back to the articles they’ve saved.
  • Beginning a proof of concept with a new analytics tool (Amplitude) to understand how it can help us get insights on how users are interacting with our product and how we can make it better.
  • Kicking off a new project with a Fortune 500 client to help them understand content trends in AI / Machine Learning and how they can create more compelling content for their blog.