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Singularity Net Guild - October 2024 Monthly Report

Analytics and Strategy Report

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    • Executives Summary
    • Key Metrics
    • Analysis and recommendations
    • Future Outlook

Overview

Singularity Net Guild - October 2024 Monthly Report

Analytics and Strategy Report

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MISSION

October HIGHLIGHTS

Spread awareness and effectively market the SingularityNet and its ecosystem.

    • Growth in social media engagement, especially on Twitter.
    • Introduction of new marketing initiatives (Mascot design campaign, Zealot Campaign, Marketing Podcast).
    • Steady community engagement and participation in events.

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Executive Summary

To provide a comprehensive overview of Singularity Net Guild’s activities and performance for October 2024.

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Key Metrics for

october 2024

Community Growth

    • Discord entrants: 40
    • Onboarded members: 7
    • Zealy participants: On hold
    • Twitter reach: 24.2k (201% UP)
    • Engagements: 7.8k (35% DOWN)

Social Media Performance

Media Engagement

Event Participation

Content Creation

    • Video views: 588 (83% UP)
    • Media views: 695 (74% UP)
    • Townhall attendants: 98
    • Trivia participants: 27
    • Blog posts: 2

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Community Growth

    • Discord entrants: 40
    • Onboarded members: 7
    • Zealy participants: On Hold

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Reach: 24.2k (201% increase)

Tweet impressions: 2,652

Profile visits: 157 (51% increase)

Engagements: 7.8k (35% decrease)

New follows: 95 (5.1% decrease)

Replies: 65 (150% increase)

Likes: 688 (115% increase)

Reposts: 300 (669% increase)

Social Media Performance

Twitter

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Media Engagement

Video Views: 588

Media Views: 695

18%

26%

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Event Participation

Townhall attendants

Trivia participants

25

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Content Creation

Blog Posts: 3

    • Contributor Spotlight: 2.
    • Marketing Guild Survey: Collected community feedback for future strategies.
    • Guild Spotlight: New feature showcasing guild activities, set to launch soon.
    • Zealot Campaign: Replaced the Zealy campaign, In Progress

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Analysis and Recommendations

Social Media Strategy

    • Convert engagement into new followers.
    • Identify top-performing content types to replicate.

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Event Participation

    • Explore ways to boost attendance and engagement

Community Engagement

    • Expand Zealy challenges.
    • Consider adding gamified experiences on other platforms.

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Marketing Initiatives

    • Increase promotion of Contributor Spotlight.
    • Complete Marketing Guild Survey analysis for future planning.
    • Launch Guild Spotlight to foster cross-guild collaboration.

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Content Creation

    • Increase production beyond blog posts.
    • Prioritize visual and video content

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Community Proposals

    • Provide more examples for proposal types.
    • Create a structured submission process.

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Future Outlook for November

    • Monitor and get feedback on Zealot Campaign.
    • Improve community proposal process
    • Enhance Twitter engagement strategy
    • Begin the marketing podcast.
    • Begin the Marketi Podcast

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