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Conservation Storytelling

through Drone Imagery

Hugh Kenny and Marco Sanchez

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Drone photography can help educate and inspire people to protect and steward land and water…

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Outline of session

  • Intro to drone photography�
  • Case studies�
  • Intro to consumer drones�
  • Rules and regulations

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Marco Sánchez�Deputy Dir. of Outreach and Communications�The Piedmont Environmental Council (PEC)�msanchez@pecva.org

Hugh Kenny�Multimedia Communications Specialist�The Piedmont Environmental Council (PEC)�hkenny@pecva.org

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Protecting and restoring the lands and waters of the Virginia Piedmont, while building stronger, more sustainable communities.

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  • Nine county region�
  • Land trust and land-use advocacy nonprofit�

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A new perspective

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A New Perspective

  • Landscape-scale imagery�
  • Novel viewpoints�
  • Context and scale

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Case Studies

Summary slide

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360 photos for Facebook

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Case Studies

  • Inspire donors and potential supporters �
  • Broaden public perspective about conservation’s impact�
  • Create engaging content for social media �
  • Pair with other tools in the communications toolbox�

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Introduction to Consumer Drones

  • Where can you fly?�
  • Getting an FAA license�
  • Do I need landowner permission?�
  • What drone should I buy?

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Rules and Regulations

Where can you fly?

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How far can you fly? How high?

How high can you fly? How far?

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Part 107 License

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Landowner Permission

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Introduction to consumer drone options

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In-house

vs. freelance?

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Introduction to Consumer Drones

  • Where can you fly?�
  • Getting licensed�
  • Do I need landowner permission?�
  • What drone should I buy?

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Drone photography can help educate and inspire people to protect and steward land and water…

Check out drone session notes via this link

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Questions?