1 of 10

The Business Plan

  • What happens when Liverpool don’t have a game plan against Manchester United?

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2 of 10

Why is a business plan important?

1) It sets out all the important things you need to consider when starting your own business.

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2) It also gives the

bank manager an idea of how

successful the business might

be and therefore encourage

her to lend you money.

3 of 10

PRODUCT:

An item you produce to satisfy the needs of your market.

You can make it yourself or buy it ready to sell.

You may need suitable equipment or facilities to produce the product.

Products should be of good quality and value for money.

SERVICE:

A task you perform for your customers.

You should be able to offer a high level of customer service to ensure success and repeat business.

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4 of 10

TASK

  • Write a description of Mc Donald’s product
  • Write a description of Mc Donald’s service

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  • What exactly do they offer?
  • What exactly do they do for their customers?

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5 of 10

BENEFITS V FEATURES

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What are the features of an

iPhone?

(In other words, what has it got!?)

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  • Unlimited apps
  • Touch screen
  • A range of colours and designs
  • 10 hours battery life
  • Ultra fast wireless
  • Camera

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6 of 10

BENEFITS V FEATURES

  • What are the benefits of an iPhone?

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  • It allows you to communicate with a friends and family
  • It allows you to be organised and efficient- as you can book tickets, pay bills and do your banking on the go
  • It allows you can carry your camera, diary, map and phone book all in the one device
  • It allows you to stay up to date on friends facebook and twitter status

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7 of 10

What are the features and benefits of McDonalds?

8 of 10

Demand

  • Is there a demand for your product or service?
  • Without demand for your product or service you could be wasting a lot of time, energy and money starting your business
  • In hot countries like Africa there is little or no demand for carpets. Why?
  • In Australia there is huge demand for sun screen and sun protection. Why?

9 of 10

What would the demand for a gym in your local area be?

  1. Are there other gyms in the area?
  2. How many?
  3. Do people in the area have good jobs? Can they afford to be a member of a gym?
  4. Do people have an interest in being fit and healthy?
  5. Is there anything else that you have observed or noticed that might confirm that there is demand for a gym in your area?

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10 of 10

TASK

  • Write a paragraph about the demand for a 5 star hotel in East Grinstead.

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  • Write a short paragraph about the demand for more high street clothes stores in East Grinstead.

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For inspiration have a look at the link here