Growth Tasks
Major Categories
04
03
02
SEO/�Marketing
01
Perform SEO audits and organic growth related tasks
Total Tasks: 13
Content
Revamp blog contents and produce high quality content
Total Tasks: 10
Design
Revamp blog featured images and add insightful illustrations
Total Tasks: 6
UI/UX
Create stunning SEO rich landing pages and CTA blocks
Total Tasks: 5
Major Categories
08
07
06
Sales
05
Coordinate with SaaS product team and create sales plan
Total Tasks: 3
Reporting
Generate meaningful Traffic & SEO report for making decisions
Total Tasks: 5
Community Building
Strengthen Facebook community and public forum
Total Tasks: 5
Ambassadors
Create viral referral campaigns with dynamic rewards
Total Tasks: 4
SEO/�Marketing
Flycart
63%
Retainful
GrowthZen
71%
Optinly
72%
73%
Attain at least 95% site health
Site Health ❤️
Yuvaraj & Sathish [1 Week]
1. Full technical SEO audit
Existing Blogs: 141
New Blogs: 28
Existing Pages: 23
New Pages: 7
Existing Blogs: 99
New Blogs: 11
Existing Pages: 24
New Pages: 7
Existing Blogs: 5
New Blogs: 48
Existing Pages: 3
New Pages: NA
Existing Blogs: 44
New Blogs: 10
Existing Pages: 8
New Pages: 7
Provide competitive potential keywords | rank & track them every 2 weeks
Yuvaraj & Sathish [2 Weeks]
2. SEO keywords unique sheet + sheet tracking + visual chart
Flycart
Retainful
GrowthZen
Optinly
Coordinate with writers and interlink pages and blog contents appropriately
Total Blogs & Pages
Yuvaraj, Sathish, Balaji & Joel [3 Days]
3. Blogs & Pages interlinking process
Flycart
Retainful
GrowthZen
Optinly
Master Sheet
Create master sheet containing all UTMs
Prepare UTM links using UTM builder
Track and segment traffic and leads
Place UTM links with perfect link relations
UTM Link Placement
UTM Builder
Segment leads
Yuvaraj & Sathish [2 Days]
4. Prepare master UTM links & track
UTM link management process
Prepare and place UTM links with appropriate source, medium and campaigns
01
02
03
04
Revamp Blogs: 14
Revamp Pages: 12
Yuvaraj & Sathish [2 Weeks]
5. Content revamp structures | R&D with competitive analysis
Prepare and revamp contents with well researched competitive analysis & structure
Revamp Blogs: 28
Revamp Pages: 06
Revamp Blogs: 09
Revamp Pages: 01
Revamp Blogs: NA
Revamp Pages: NA
1. Extended Product
2. Article / Blog Posting
3. QA Page
4. Item List
Schema Ideas
Yuvaraj & Sathish [3 Days]
6. Schema and featured snippets
1. Organization
2. Video
3. Extended Product
4. Article / Blog Postings
1. Reviews & Rating
2. Video
3. FAQ
4. Item List
1. Product & Offer
2. Course
3. QA Page
4. FAQ
Ensure whether proper schema code is applied | Alter content with featured snippet preference
1. Smart coupons
2. Bogo coupons
3. Email customizer
4. Woo referral
5. Loyalty points
6. Category discount
7. First Purchase
New Page Titles
Yuvaraj & Sathish [3 Days]
7. Pages content structure and SEO rich skeleton
1. Exit popup
2. Add to cart popup
3. Countdown timer
4. Case studies
5. Customer loyalty
6. Personalized emails
7. Why Retainful?
1. Email Popup
2. WordPress Popup
3. Grow Your Email List
4. Increase eCommerce Sales
5. Popup maker
6. Spin the Wheel Popups
7. Website Popup template
Provide SEO rich content structure for new pages based on competitor analysis
Video count: 23
Videos views: 76,495
Total subscribers: 88
Sathish [2 Days]
8. Keyword research for video content description
Boost the referral traffic and brand using video marketing channels
Video count: 18
Videos views: 1,330
Total subscribers: 5
Video count: Nil
Videos views: Nil
Total subscribers: Nil
Video count: Nil
Videos views: Nil
Total subscribers: Nil
Page and Blog Titles
Keyword placement
Competitive KW Research
User intent KW research
Draft the pages and blog titles
Suggest keyword placement to writers
Hunt competitors’ keywords
Prepare user intent buyer keywords list
02
03
04
01
Yuvaraj & Sathish [3 Days]
9. New blog and page content keyword ideas
Prepare a master sheet and assign keyword sets based on R&D
Niche Leads
Earn Links
Outreach
Follow Up
List 1000 laser-targeted leads
Acquire backlinks and fellow relationship
Outreach leads using personalized cold emails
Track the prospects and follow up leads
02
03
04
01
Sathish [Regular]
10. Comarketing activities [Backlinks]
Acquire at least 300 quality backlinks within 6 months | Enhance brand exposure
Measure and track the backlinks
04
Scrape all pages and blog links
01
Create a master tracking sheet
02
Start building quality backlinks
03
All Page Links
Master Sheet
Backlink Creation
Drip Indexing
Yuvaraj [Regular]
11. Backlink activities [Bookmarking & profile backlinks]
Acquire at least 1000 quality backlinks within 6 months
Newsletter
CTA - eBook
Inline Embeds
CTA - Buttons
Collect Newsletter Subscribers
Automate eBook autoresponder
Collect blog based leads & subscribers
Use Optinly’s CTA button to track stats
Exit Popup
Countdown Timers
Create attractive exit intent popups
Use FOMO countdown timer when required
Install Optinly
Sathish, Yuvaraj & Dany [2 Days]
12. Install Optinly & collect email leads [Segment & send newsletter]
Collect at least 5000 potential subscribers across all products using Optinly within 6 months
MoM/YoY Calculator
Create Month-over-Month and Year-over-Year calculator tool
01
Email Spam Score Checker
Create a email copy scoring analyzer
02
Business Name Generator
Create a new business name generator leandomainsearch.com
03
Textography Tool
Create a text case convertor tool like convertcase.net
04
Headline Sentiment Analyzer
Create a blog title sentiment analyzer with a scoring system
05
Sathish, Yuvaraj & Balaji [2 Days]
13. Create supportive business tools [ideas and demo/do]
Collect at least 3000 leads using mini growth tools
Content
Research content responses
Evaluate pages and blog contents response using Google Analytics
Score each content based on the KPIs priority level
Decide whether a blog/page needs improvement or to be removed
Provide scores based on KPIs
Make decisions - Modify/Revamp/Remove
Joel & Balaji [4 Days]
1. Evaluate each content & provide scores - Remove/Modify articles
Offer scores based on content priorities and make decisions
Content
Screenshots
Featured Images
Illustrations
Revamp 56 contents
Replace - Screenshots
Redesign 165 images
Create 06 illustrations
01
02
03
04
Revamp/Relaunch
Joel & Balaji [3 Weeks]
2. Revamp blog content, images, illustrations, screenshots and facts
Rehash contents, images and facts with the updated one based on content score
Reciprocal Post
Free Guest Post
Sponsored Post
Write reciprocal guest post if required
Write guest post and place backlinks
Write sponsored post based on requirements
Anchor Text Selection
Listicle Inclusion
Pick the right keyphrase for providing backlinks
Write listicle blog copy & track positions
GP
01
02
03
04
05
Monisha [Regular]
3. Guest Posts / Sponsored Posts
Write guest posts and track the backlink/traffic stats
Blog post gist
Share guest posts
Cross product blog
Educative content
01
02
03
04
Write a short description on published blogs and describe how it can help the readers
Write descriptions on guest posts that’ve been published on other websites in a way to promote them
Write short descriptions on all products under Flycart banner
Write descriptive content that can educate the readers on SaaS and eCommerce platforms
Buffer
Monisha [Regular]
4. Social media content publicize [Buffer]
Share/create a content buzz over social media and monitor the social media engagement
01
02
03
04
Website Mock
Content + Job Description
SEO Rich Structure
Re-launch Website
Submit relatable design prototypes for confirmation
Write contents rich with SEO in order to get prominent ranking on Google SERP
Launch website with new design, loaded with SEO rich content
Joel [1 Day]
5. CartRabbit website content + Job/career section content
Build our company trust by re-launching CartRabbit website with modern looks & updated JD
Write enticing website homepage content and job description content
Competitive analysis
Analyze our competitor’s channel to find tag and meta descriptions they’ve used
Write a brief description on what the users can learn from the video.
Choose tags that suits our product and create different playlist for compilations
Video description
Meta tags & Playlist
Joel & Balaji [3 Days]
6. Video content description, tags research
Analyze competitors’ video and craft SEO rich meta descriptions, tags & playlists
Welcome Group Post
Monthly Thrice
01
Text Interview
Monthly Twice
02
GZ Blog Promo
Monthly Thrice
03
Poll
Monthly Thrice
04
Marketing Stack
Add 5 products every month
05
Balaji [Regular]
7. Produce FB community post and engaging short articles
Bring massive FB community engagement and gain at least 1000 members in 3 months
Total Docs
Check the total number of docs written for all products
Update Docs
Review all the docs and include new features and content
Add Docs
Add docs for the newly developed features
Embed Videos
Check it necessary tutorial videos are added for the respective docs
Balaji [3 Days]
8. Ensure updated product documentation and notify missing tech docs
Provide 100% perfect documentation with the updated information in 3 Days
PDFs - 8�Docs - 0
Sheet - 0
Total: 8
Content Ideas
PDFs - 4�Docs - 2
Sheet - 2
Total: 8
PDFs - 6�Docs - 1
Sheet - 1
Total: 8
PDFs - 0�Docs - 0
Sheet - 0
Total: 0
Balaji [3 Days]
9. eBooks, PDFs, Templates & Checklists
Create downloadable resources and setup optins | Collect 500 leads in 2 months
Total Blogs
Modify
Research
Relaunch
Collect Newsletter Subscribers
Automate eBook autoresponder
Collect blog based leads & subscribers
Use Optinly’s CTA button to track stats
Content�Repurpose
Joel & Balaji [3 Days]
10. Repurpose Campaign rabbit blog posts [Modify and Recreate]
Reuse all CampaignRabbit abandoned project’s blog content and relaunch it with modifications
01
02
04
03
Design
Total Images: 141�Redesign: 101
Ilango [14 Days]
1. Redesign all old blog image designs [Featured]
Redesign blog featured images with the modern look | Follow unique pattern
Total Images: 98�Redesign: 24
Total Images: 44�Redesign: 40
Total Images: 5�Redesign: 0
Illustrations: 22
Ilango [7 Days]
2. Add attractive illustrations and narrations [used as blog fillers]
Redesign blog featured images with the modern look | Follow unique pattern
Illustrations: 06
Illustrations: 02
Illustrations: 06
Branding Collaterals
Create branding elements beforehand
03
Brand Kit ideas
Generate ultimate branding kits
01
Color & Typography
Use only the scheduled color & typography
02
Sample Elements
Create demo elements for reference purposes
04
Ilango, Arti & James [1 Days]
3. Branding kit & color scheme selection
Create stunning product wise branding collaterals, typography and color schemes
Total eBooks
Mock
eBook Elements
Launch
Prepare a list of eBook written from the inception
Prepare a prototype design for eBooks
Create suitable ebook elements with relatable styles and typography
Provide needed support for the launch with readymade designs
eBook Designs
01
02
04
03
Arti & James [2 Days]
4. eBook design ideas & cover design
Prepare multiple eBook elements design and cover designs
Profile Picture
Product Infographics
Cover Images
Social Media Templates
Design 03 display pictures
Design 4 Infographics
Design 06 cover images
Prepare 12 templates
01
02
03
04
Social Media Assets
Arti & James [2 Days]
5. Social media design assets and profile setup
Design social media design assets and templates
Flycart Thumbnails
Optinly Thumbnails
Retainful Thumbnails
GrowthZen Thumbnails
Redesign: 24�New thumbnails: NA
Redesign: Nil�New thumbnails: Nil
Redesign: Nil�New thumbnails: Nil
YouTube
James [3 Days]
6. YouTube thumbnails creation
Create stunning YouTube thumbnails
Redesign: 17�New thumbnails: NA
UI/UX
Elements
CTAs
Blocks
Sample Page
Design & Build blog elements with suitable styles and typography
Design enticing CTAs that can be used in the blogs
Design suitable blocks for blogs prior to the actual build.
Create prototype pages for design & content scrutinization
Blog Elements
01
02
04
03
Arti & James [2 Weeks]
1. Blog elements and reusable components + CTA blocks
Create blog elements, CTAs and reusable blocks with unique design
Landing Pages
Design converting landing pages
24
Homepages
Design minimalistic homepages
4
Blog Pages
Prepare blog mock with elements
289
Service Pages
Design contact us, about us pages
26
Sathish, Ilango, Arti & James [2 Weeks]
2. Landing pages, homepages, blog pages mock designs
Create blog elements, CTAs and reusable blocks with unique design
01
02
03
04
Core Web Vital Checks
Check the site for core web vital to make sure it’s working properly
Check if the site indexes primarily for mobile devices
Layout the suitable solutions for site issues beforehand
Mobile First Indexing
Solution & Fixes
Sathish, Yuvaraj & James [3 Days]
3. Mobile responsiveness check + core web vital checkup
Check mobile responsiveness and cross device functionality | Fix major CWV issues
Fonts
Use similar font across all the contents
Size
Maintain ideal font size across all the contents.
Weight
Make sure to maintain the ideal text width across the contents
Color
Use suitable and trendy colors across the contents
Create typography set for all products with unique style
Arti & James [2 Days]
4. Typography and text styles
Entire Website Design Mock
Create a design prototype for rabbit site homepage
Create content that complies with Search engines
Create appropriate contents for Rabbit career section
SEO Rich Elements Approval
Career Section JD Design
Arti [2 Days]
5. CartRabbit website design + Career section design
Design company website along with updated career sections
Sales
Product Marketplace
Product Dev Meetup
Leverage Emails
Submit products to marketplaces
Discuss with product manager & improve
Send cross promotional emails
01
02
03
Sales
Major Sales Tasks
Improve sales by listing products to multiple marketplace | Meet product manager and collaborate
Yuvaraj, Sathish & Ambi
1 Week
Ambi & Ramesh sir
3 Days
Sathish, Yuvaraj�& Vidya
1 Day
Reporting
Create campaigns on each page & track them
Visualize the master sheet data using any presentation tool
Create insightful Google Data Studio reports
Create monthly report based on traffic & sales metrics
Create email newsletter report & segment stats
Email Newsletter
Monthly Reports
Google Data Studio
Master Sheet�Data
Optinly�Campaigns
Sathish & Yuvaraj
Website Reporting Tasks and KPI Metrics
2 Days
2 Days
4 Days
Regular
Regular
Community�Building
Create short growth marketing video ideas
Stabilize FB community with engaging contents
Create a public forum using Discourse software
List our products on reviews aggregator sites
Recruit influencers to promote our product launch
Product Launches
Review Listing
Public Forum Site
FB Community Plan
Video Contents
Sathish & Balaji
Facebook Community Building & Forum Creation
2 Days
2 Days
4 Days
4 Days
Regular
Ambassadors
Milestone Contest
JvZoo Launch
Monthly Report
Affiliate Marketplace
Prepare a contest for affiliates to encourage referrals
Create content/marketing materials for JvZoo launch
Prepare a monthly report on affiliate performance
Migrate affiliate data from Tapfiliate to another platform
Goals
01
02
04
03
Ambi & Sathish
Ambassadors, Referrals & Affiliates
Drive more sales via referral marketing and partnership basis
Thank You