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Case Study

How we increased traffic by 190% for Limitless Travel

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Results

190%

More clicks over the last 3 months compared to the same period last year!

123%

More impressions over the last 3 months compared to the same period last year!

41%

Since working with RobotZebra, the keywords ranking for Limitless Travel on the first page of Google results increased: from 93 keywords first-page rankings to 131 in a year-on-year comparison!

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About the client

Context

Company

Limitless Travel is a holiday provider for people with a wide range of mobility restrictions and disabilities. Their team is made up of people who have disabilities themselves, and people with specialist knowledge of disabilities and the care industry.

Disabled Friendly & Accessible Holidays

Problem Statement

https://www.limitlesstravel.org/

Limitless Travel aimed their campaign at ranking for niche industry keywords relating to accessible holidays and disabled-friendly travel.

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About the founder

Krystian Szastok worked in UK SEO industry for 15 + years, for leading agencies in Brighton and London, as well as Europe and Asia.�Spoke at conferences, have delivered SEO campaigns for Fortune 500 companies, achieved 200-1000% increase in visits in the past (prominent clients include EDF Energy and Motorway.co.uk)

RobotZebra’s focus is a strategic approach, weekly/biweekly consultations and new ideas, great project management and results-orientated approach.

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‘robot’-like efficiency with strategic creativity ('ZEBRA')

'mutual value' in

every action

'circular' �transformation

'wholesome' �growth

accountability and trust

At RobotZebra, we’re committed to working sustainably. We believe that the future of business depends on the future of our planet. Not only do we focus on working with sustainable companies to deliver excellent SEO results, we also actively support charities who work to protect the environment.

Our values

We focus on delivering exceptional digital marketing results, with a particular focus on helping sustainable organisations, ensuring maximum visibility online and protecting the environment as a result of our cooperation.

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Implementation

What did we do to achieve these increases?

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1

Challenged the leading brands with a fresh domain

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Achieved higher visibility, more traffic and conversions from Organic search

3

4

Continued to optimise main pages for content and speed

5

Continued to increase their part of the market share

Overtook concrete-based products that make up main competitors

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Traffic change

  • Limitless Travel has experienced an immense growth over the past nine-month period, with a particularly very large increase in clicks and impressions over the past month!
  • In a six-on-six months comparison, Limitless Travel achieved 21,600 clicks and 2,170,000 impressions, compared to 15,000 clicks and 1,210,000!

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Traffic change year on year

  • Limitless Travel now experiences much greater traffic than in previous years, receiving nearly 3 times as many clicks.
  • In a year-on-year comparison, the site had 9,700 clicks and 1,110,000 impressions compared to previous 3,350 clicks and 498,000 impressions.
  • The site achieved 190% more clicks and 123% more impressions over the last 3 months compared to the same period last year!

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Keyword Rankings

  • The total number of UK keywords being ranked for has more than doubled over the last year, increasing by 1,260 from 954 to 2,214!
  • In a year-on-year comparison, the keywords ranking on the first page of Google results increased: top 3 UK - from 34 to 51, and total from 93 to 131 - that's a 40% increase in top 10 results!

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Specific keyword wins since January 2021

  • Since RobotZebra started working with Limitless Travel, our SEO campaign has boosted the rank of several high-value keyword.

  • Numerous keywords have risen in rank and have brought Limitless Travel into the first page of the Google search results!

  • One important win is the keyword “disabled holidays uk with entertainment”, which now shows Limitless Travel at the top of the Google results with a featured snippet!

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Book your free 20 minutes consultation:

+44 7455 183 193 or email us on hello@robotzebra.agency

Visit us at https://robotzebra.agency

Interested in seeing what our SEO campaign could achieve for your brand?

A boutique sustainability focused digital marketing agency