Networking for Tour
Use This Hashtag, Will you? #TourNTWRK
from the 1990’s until now
Emily Kingan
Producer, Percussionist, Manager, Booking Agent and Accountant
Plays in: Lovers, The Haggard, Mirah
Based in: Portland, Oregon
www.loversarelovers.com / www.mathllc.com
Instagram: ekingan
Natalia Linares
Artist advocate, manager and event programmer building bridges in global pop culture.
Works: Los Rakas, Zuzuka Poderosa, La Mecánica Popular
�Based in: Staten Island, New York City
www.conrazon.me | @Conrazon on Twitter | @Naticonrazon on Instagram
“DEVELOPING A CIRCLE OF SUPPORT”
Now It’s Your Turn! What Are Our Circles In This Room?
Post-it Note Fun:
List where you’re from
Name or Band Name or Organization Name
One Aspect Of Your Work For Networking
(ie: I’m in a band, I’m a venue promoter, I’m a non-profit)
Historical Overview:
How Were Tours Booked Before The Internet
Remember Using This?
Current Day Networking Resources
THE INTERNET: facebook, soundcloud, twitter, youtube, instagram, craigslist, airbnb,bandsintown.com, indieonthemove.com, mailchimp, martin atkin’s “tour:smart”
AWAY FROM KEYBOARD: conferences (new music seminar, niche conferences & gatherings), institutions, going to other shows and dj nights, building relationships with like-souls and purpose-minded people!
“Your network is your net worth!”
Things Your EPK Should Contain
Photos, Bio, Streaming Music Links, Videos, Press, Exciting edits & Clear interviews with what you’re doing
How To Get Started Making An EPK
Find an example of an EPK you like and work to find an editor who can work for a reasonable fee, barter, exchange, do what you have to do!
Examples of EPKs
What’s an Assets Page?
-Nice first impression to promoters
-Quick one-stop shop for all band info
-Downloadable links to show essentials like: Rider, Bio, Media links, Logos
-How? Who in your circle is a talented webmaster who can help you build this once you have the essentials?
Alternative Currencies
Have you ever played a show for something other than money?
Like what?
SXSW (And Beyond…)
It’s important to have presence at SX (to continue developing the circles), but increasingly important to reach outside, too: Day Parties by Startups, New Brands and Non-Profits, Local Business Stages, House Parties!
International Touring
-Get an anchor date, get over there and BUILD!
-Euro is more artist friendly for alt funding, accommodations, niche & regional agents who can help and have specific knowledge of landscape
Global Differences - Japan
You can make good money. Audiences tend to be quiet and polite. People often travel by train!
Global Differences - Brazil
High energy shows with lots of dancing! Enthusiastic audiences.
Often times clubs provide you with a backline.
Shows are spread out between cities. People mostly play on weekends
The Haggard in São Paulo Brazil :
Ways to Ensure A Good Tour
Tour routing: Building outside of main cities, you may have better luck building audience for target city! (ie LA)
Budgeting: Accommodations, food, gas
Plan days off: Family, Friends...your CIRCLE!
Finding your audience
Promote: Find hungry young publicists & enthusiasts.
Putting together a solid bill:
IT’S ALL ABOUT THE MUSIC! SHOW YOUR HEART!
Let’s Connect The Dots!!!