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AN INSIGHT TO

APPAREL MANUFACTURING

By:

Jatin Kamboj- 20107001

Geetanjali Koti- 20017006

Ipsita Pandey- 20017009

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PRESENTATION HIGHLIGHTS

About Vinyls

Sound Characteristics

Equipment

Getting Started with Collecting

The Vinyl Comeback

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WHAT WE'LL DISCUSS

With an amalgamation of direct screenshots and guides from Documents Sourced along with official websites

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GMU discussed

Manufacturer

Care label

Sustainability

Testing

Standardisation

Breakdown

Brand Profile

Material Sourcing

Inspection

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    • Established in 1995.
    • ONLY started in India in 2010.
    • Parent Company-BESTSELLER.
    • Vision- To dominate the Fashion Industry.
    • One of the leading denim brands in Europe.
    • Head Office in India- Mumbai.
    • Both standalone stores, as well as locations inside malls, cover cities like Delhi, Noida, Bangalore, Jaipur etc

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SUB BRANDS

ONLY & SONS

KIDS ONLY

JDY

ONLY CARMAKOMA

ONLY PLAY

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CATEGORY AND PRICE RANGE

ONLY is a high fashion brand, meaning they provide a higher quality good quality of merchandise as compared to high street fashion hence the prices

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MERCHANDISE MIX

Although the main emphasis is on denims yet they also offers different segments of merchandise to there target market

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TARGET MARKET

"The ONLY girl always looks amazing in an effortless way! "

ONLY target the women of the age group between 18 to 25 years. The high fashion fits are embodied with trends and creativity They also collab with the influencers with the same age group and target audience

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USP

REDEFINING DENIM HAS ALWAYS BEEN THEIR ONGOING STRATEGY

    • *Levis has been one of the biggest competitor in terms of quality check as well as size chart.

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LEVIS VS ONLY

SIZE CHART OF WOMEN'S BOTTOMS

THE FITS ARE USUALLY COMPARED

Credit: Website, ONLY

ONLY

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COLLABORATIONS AND ANOTHER USP

ONLY launches their most awaited summer collection every year; collab with different characters from popular culture for ex, KungFu Panda, Minions(2022 collection) etc. The prices for these are naturally higher than the usual range

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Deals with Fabric sourcing, design, Manufacturing and more

TRACING EVERY STEP IN

MAKING OF A GARMENT

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MATERIAL SOURCING

Countries like Bangladesh, China, Egypt, India above pic evidence for sustainability Mynmar

Credit: Website, ONLY

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IN BANGLDESH

Credit: Sustainability Report, BESTSELLER 2022

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IN MYANMAR

MYAN KA FUND

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Types of Fabric used

Credit: Website, ONLY

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Types of Fabric used

Credit: Website, ONLY

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Credit: Website, ONLY

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Sustainable Fabrics

Credits: Website, ONLY

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Increase in Organic Cotton

Through OCA, BESTSELLER signed agreements with two farm groups in India

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Credit: Sustainability Report, BESTSELLER 2020

BESTSELLER officially became a partner of the Organic Cotton Accelerator (OCA) in 2020.

OCA is the only multi-stakeholder organisation fully dedicated to organic cotton. It is committed to bringing integrity, supply security, and measurable social and environmental impact to organic cotton

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Sourced from PDF: circular cutting guide, Websites etc due credits provided

TRACING THE GARMENT MANUFACTURING TECHNIQUE

COVERING ALL ASPECTS INCLUDING DESIGN, SEWING ETC

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Sampling

Cutting

Sewing

Pressing

Packaging

Finishing

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Source: LinkedIn

Design Process

    • The main designs are conceptualized in Denmark.
    • The process is then delivered through a chained network,

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Revolutionary change in Sampling

Reducing volumes of samples, launched in 7 markets including Germany, yet to arrive in India (2021).

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Designing for Circularity is defined as “a systemic shift that brings forward new ways of using and designing clothing. From the outset, the design should ensure that the product can be part of a circular system. This means that products should be made from the approved Fashion FWD materials, be designed for optimal use of resources,

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Credits:

Bestseller's Circular guide

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Credits:

Bestseller's

Circular guide

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Credits: Bestseller's Circular guide, Also mentioned while Inspection

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Finishes Applied on Denim

TIE AND DYE EFFECT

ACID WASH EFFECT

Credit: Website, ONLY

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Finishes Applied on Denim

GRINDING EFFECT

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Finishes Applied on Denim

MUSTACHE EFFECT

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Finishes Applied on Denim

WHISKERING EFFECT

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Sourced from the Sustainability Report and an article published by Rivet Brands like Pepe jeans, House of Gold and Hackett have also started the same(NOOS Programme- Never Out of Stock)

Sustainanble Finish

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Woven

sew in

label

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More info in

inspection

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MANUFACTURING UNITS FOR ONLY

    • ONLY UNDER BESTSELLER HAS AN OEM- ORIGINAL EQUIPMENT MANUFACTURING TECHNIQUE
    • MAJOR INDIAN MANUFACTURING UNIT DISCUSSED FOR DENIM
    • THEY HAVE THEIR OWN AS WELL AS COMPLIANCES FROM BESTSELLER

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SUPPLIERS/MANUFACTURERS

Numerous from India where Progressive bundling System is followed

Instructions and Specifications provided

MANUFACTURER

ONLY Retail Pvt Ltd. imports the fabric and sometimes the whole merchandise from other manufacturers worldwide, especially Bangladesh

IMPORTER

Buttons are sourced by the manufacturer themselves and later ONlY gets embossed on it. The inspection covers these trims too

TRIMS

General Overview Recorded Regarding Apparel Manufacturing at ONLY

Justifying their position in the international importers market, the suppliers are best in importing OTHER ARTICLES OF APPAREL, OTHR DRESSES from regular genuine suppliers at very reasonable prices

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"Buttons are sourced by the manufacturer themselves and later ONlY gets embossed on it. The inspection covers these trims too "

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Manufacturers Like Nordic Bazaar, Noida perform the same

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The following slides traces the manufacturers/ importers

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Shell Apparels has been observed as the major manufacturer regarding Denims of ONLY

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Credit: Shell Apparel's Website

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Credit: Shell Apparel's Website

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Credit: Shell Apparel's Website

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"At SHELL are committed to manufacturing and delivering high-quality products on time."

They achieve this by:

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Adopting best manufacturing practices

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In-Line Monitoring to avoid end Line Issues.

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Adding Value to be the most preferred supplier

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Continuously improve the product, processes, and quality management systems

Participation of the all employees

Personal Quality Policy

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Sourced from PDF: circular cutting guide, Websites etc due credits provided

VIEWING THE INSPECTION AND PARTICULARITIES

COVERING THE STAGES AND SPECIFICATIONS REGARING THE PROCESS OF INSPECTION AT ONLY

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The standard 3 Stages

Pre production

Inline inspection

Final inspection

Incoming fabrics are tested and checked according to the sustainability guide

So, no different rule/process

Both BESTSELLER standards and the Manufacturer(if there) conduct the inspection, the specifications are presented further

Lot sizes, cartons, Sizes, and inspection of the imports/manufacturing are done again at the last stage. Arbitrary Sampling followed throughout

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General Chart followed, 1.5 Only for exclusive collection(rare)

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credits: All about QMS blogspot

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N= Newton

BESTSELLER

Inspection

Standards

PPI

credits:

All aboutQMS

blogspot

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Artificial Daylight; A lightish Blue color Specified for most applications where color consistency and quality are required

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Packaging Instructions and basics

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Credits:

All aboutQMS

blogspot

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Sourced from PDF: circular cutting guide, Websites etc due credits provided

TESTING AND STANDARDISATION

COVERING ALL ASPECTS INCLUDING SUPPLY CHAIN AND TESTING

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Code of conduct also encompasses the standards regarding merchandise. An Undertaking is Designed in the following manner:

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Credits:

BS Code of Conduct, 2018

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Standardisation followed:

S:

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PERFORMING TEXTILE TESTING

    • Originally JJ (Jack n Jones) lab were used for Selected, ONLY and Jack n Jones
    • Primarily based in Denmark, they perfrom major test as displayed like for Rupturing, Tear strength , Abrasion etc.
    • The YouTube videos display the same along with machines in use .
    • James Heal testing instruments at work in the Danish retail group Bestseller's lab
    • Policies according to European standards like Wrap(Denmark)

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Tendancy to Stain

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Abrasion Resistance

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Microscopic Test

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Tear Resistence

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Colourfastness

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Sourced from PDF: circular cutting guide, Websites etc due credits provided

WASHCARE LABELS

DISCUSSING THE STANDARDISATION AND REQUIREMENTS IN PROVIDING WASHCARE INSTRUCTIONS

USAGE OF EU STANDARDS AND ISO

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When we talk about the country of origin, sometimes instructions are mentioned both in the native language as well as in English

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    • Manufacturers are following a strict code of conduct towards the sustainability and ethical way of manufacturing
    • The process of apparel manufacturing is complicated, intricate yet firmly structured.
    • The sustainable efforts from ONLY are appreciated. they reflect future and innovation.
    • The assignment helps get to know all about the in's and out's regarding Apparel Manufacturing

CONCLUSION

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Thank

You!