Latino Readers
Are A Dominant Force In
Home Ownership
In 2004 34% of Latino Readers households owned their own home
Today it is 45% – accounting for an impressive 2.74 Million homes across the USA
Source: LatinoLYTICS 2024 National Media Study
Latino Readers Today Own
2.74 MILLION Homes in the USA
Latino Readers Are Getting Their Financial Act Together
| 2004 Percent | 2024 Percent | Households Using 2024 |
Single Family Residence | 48% | 52% | 4.3 million |
Multi-unit complex | 45% | 41% | 3.4 million |
Other Types | 6% | 7% | .54 million |
Types of Homes Latino Readers Live In
Latino Readers Are Getting Their Financial Act Together
This year 2.4 million Latino Reader Households are looking at buying a home
Source: LatinoLYTICS 2024 National Media Study
Latino Readers Are Buying Homes
Latino Readers Are Getting Their Financial Act Together
This year 917,000 Latino Reader Households are looking at remodeling or enlarging their homes.
Source: LatinoLYTICS 2024 National Media Study
Latino Readers & Home Remodeling
Latino Readers Are Getting Their Financial Act Together
For more information about LatinoLYTICS, our research, or our parent company Latino 247 Media, please contact:
Kirk Whisler
760-579-1696. kirk@whisler.com
For more information about placing ads & NAHP Media, please contact:
Anita Grace
763-792-3538
anita@GraceMulticultural.com