1 of 7

5

THE 5-TOUCH

FOLLOW-UP SEQUENCE

A simple, human message sequence that turns quiet quotes into booked jobs — without sounding pushy.

5 TOUCHES

Day 0 → Day 14

FOLLOW-UP THAT WINS THE JOB

1 / 7

2 of 7

1

TOUCH 1

Immediate — within 5 minutes of inquiry

Hi [Name], thanks for reaching out to [Business]. I got your message and will send over a quote within the hour.

Any questions in the meantime?

[Your name]

SPEED WINS THE LEAD

FOLLOW-UP THAT WINS THE JOB

2 / 7

3 of 7

2

TOUCH 2

Same day — 3 hours later if no reply

Hi [Name], just sent over that quote. Let me know if you'd like to adjust anything or have questions. Happy to jump on a quick call too.

OFFER AN EASY NEXT STEP

FOLLOW-UP THAT WINS THE JOB

3 / 7

4 of 7

3

TOUCH 3

Day 2

Hey [Name], just making sure you got the quote I sent yesterday. What works best for your timeline?

GENTLE, FRIENDLY CHECK-IN

FOLLOW-UP THAT WINS THE JOB

4 / 7

5 of 7

4

TOUCH 4

Day 5

Hi [Name], I know things get busy. The quote is still open if you need it. Would a quick 10 minute call be easier than back and forth messages?

REDUCE THE FRICTION

FOLLOW-UP THAT WINS THE JOB

5 / 7

6 of 7

5

TOUCH 5

Day 14

Hey [Name], if timing wasn't right, no worries at all — just wanted to make sure you got sorted either way. Here if you need us.

LEAVE THE DOOR OPEN

FOLLOW-UP THAT WINS THE JOB

6 / 7

7 of 7

STAY IN THE FOLLOW-UP

Five simple touches. Zero awkwardness.

1

5 min

Instant acknowledgement

2

+3 hrs

Send & offer a call

3

Day 2

Friendly check-in

4

Day 5

Lower the friction

5

Day 14

Leave the door open

Save this post for your next quote follow-up.

7 / 7