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Aaron Fleishman Kate Jia Alison Murphy

Penn State EDSGN 597D project

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PROJECT OBJECTIVES

User Experience Improvements

Recommendations & Ratings

Social Network Integration

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OBSERVATIONS

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Important to consider scalability and customizability due to users’ sheer volume of media and their already existing personalized systems. [Sease & McDonald, 2011]

RELATED WORKS

Media Organization

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Users prefer specific objects to serve as

“anchors for conversations” in their

social media experience. [McCarthy, 2011]

RELATED WORKS

Social Media

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Recommendations

Users want their recommendation system to be

as “one-click” as possible. [Gannes et al., 2011]

RELATED WORKS

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USER EXPERIENCE STUDIES

5 participants with

minimal instructions

+ Liked colors

+ Logical organization

+ Centralized media

- More color options

- Difficulty navigating

- Privacy concerns

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USABILITY TESTING

11 participants

8 male, 3 female

Create Playlist & Rate

View Facebook Photo

Watch Video

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USABILITY TEST RESULTS

“The color and the UI are great.

Very simple.”

“What I like best about it, is the utility of the app itself. It’s nice to have all of this within one app”

USABILITY EXPERIENCE

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USABILITY TEST RESULTS

“It was really intuitive to me, it showed the 5 stars from the onset. I didn’t have to go through a hoop to get to that.”

“I'm not a big rater.

I've never rated anything, ever.”

PERSPECTIVES ON RATING MEDIA

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USABILITY TEST RESULTS

“If I really want to go to check out my Facebook pictures, I’ll just go and use the Facebook app.”

"I think a share function would be great for the player. Share it on Facebook, on Twitter, on�anything else."

INTEGRATION WITH SOCIAL MEDIA

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USABILITY TEST RESULTS

“It was just a nightmare trying to add songs to the playlist”

“Ok, I'm hoping to find some easy thing, like 'add to playlist' or something from the options. Cause I have no idea what to do from here.”

DIFFICULTY WITH PLAYLIST CREATION

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USABILITY TEST RESULTS

Task 

p-value

Easy to rate songs

0.023

Easy to play the next song

0.032

Easy to view Facebook photos

0.041

Search intuitively

0.013

Fast forward

0.004

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USABILITY TEST RESULTS

Task

Minimum # Clicks

Median Participant # Clicks

Create playlist

7

16

Add songs to playlist

8

15

Play song

1

1

Rate song

1

1

Move to next song

1

1

Play all songs rated 4 or more

5

5

Login to Facebook

5

9

Find photo from Facebook

3

5

Search for video

4

5.5

Fast-forward video

2

2

Adjust volume in 2 ways

2

6

Task

Minimum # Clicks

Median Participant # Clicks

Create playlist

7

16

Add songs to playlist

8

15

Play song

1

1

Rate song

1

1

Move to next song

1

1

Play all songs rated 4 or more

5

5

Login to Facebook

5

9

Find photo from Facebook

3

5

Search for video

4

5.5

Fast-forward video

2

2

Adjust volume in 2 ways

2

6

Wilcoxon Signed Rank Test p > 0.001

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User Experience Improvements

Playlist Creation &

Instruction Overlays

PROTOTYPE

Recommendations & Ratings

Social Network Integration

Recommendations &

Tagging

Sharing Media

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PROTOTYPE BRAINSTORMING

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LOW-FIDELITY PROTOTYPE

Create playlist

Tag media

Share media

Recommend new media

Created in Photoshop

2 rounds of testing

8 participants

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PROTOTYPE DEMO