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��������SOCIO-DEMOGRAPHIC ANALYSIS OF AN ONLINE SOCIAL SUPPORT TOOL (DR. DAVE)IN HIV SELF-TESTING: GUIDE FOR TARGETED DIGITAL INTERVENTION

Offiong Moore, Dennis Aizobu, Godpower Omoregie, Mariam Luyiga, Omokhudu Idogho, Jennifer Anyanti, Boluwatife Adesina, Delafrida Ukaga, Oshioke Abu, Nneoma Nnnannah

(Society for Family Health, Population Services International)

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OUTLINE

  • ISSUE
  • LESSONS LEARNED
  • CONCLUSION
  • RECOMMENDATION

Society for Family Health, Nigeria

…Creating Change, Enhancing Lives

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ISSUE

Society for Family Health, Nigeria

…Creating Change, Enhancing Lives

  • There is an existing HIV testing gap that HIVST can close.

  • HIVST is an innovative tool and requires an innovative strategy to promote its wide acceptance.

  • An online social support tool can offer much more in the testing process and can identify socio-demographic archetypes of users of HIVST.

  • Piloted the Strengthening HIVST in the Private Sector (SHIPS)

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PILOT DESCRIPTION

Society for Family Health, Nigeria

…Creating Change, Enhancing Lives

  • Pilot Location: the FCT and Lagos, Nigeria

  • Campaign: PROSH (PROmoting Sexual Health) under the SHIPS project.

  • Online Social Support tool: Chatbot

  • Hosted Platform: WhatsApp

  • Period of implementation: 8 months (Oct. 2022-May 2023)

  • Marketing: Social Media

- Influencer Marketing

- IEC Materials displayed in Pharmacies and PPMVs

- Packaging Stickers on HIVST Kits

  • Target audience: Individuals 18 years and above
  • Data Management: DHIS 2

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LESSONS LEARNED

Society for Family Health, Nigeria

…Creating Change, Enhancing Lives

N=481

99%- Engaged

1% - Drop-out

39% INTERACTION

59% INTERACTION

21-25 years; 49.3%

>40 years; 2.7%

When last tested (month)

Count (%)

0

226 (47)

1-3 months

51 (10.6)

3-12 months

86 (17.8)

>12

118 (24.6)

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CONCLUSION

Society for Family Health, Nigeria

…Creating Change, Enhancing Lives

WhatsApp Chatbot effectively reaches young people and provides support throughout the testing journey.

It holds promise in closing the HIV testing gap.

It has significant implications for digital programs design and program managers seeking to close the HIV testing gap

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Scale-up the WhatsApp Chatbot as a digital intervention

SCALE-UP

Continue to influence policy to accommodate digital health for HIV and HIVST

POLICY CHANGE

Continue to link the HIVST Kits to the real and perceived value for more uptake in the private sector.

PROMOTE HIVST IN THE PRIVATE SECTOR

A

B

C

RECOMMENDATIONS/NEXT STEPS

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contact US

+234 (0) 709 822 1445

+234 (0) 709 822 1447

@sfhships

@sfhships

Society for Family Health, Nigeria