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B2B Marketing

KPIs

Level 1

Situation

• Have a good Website
• Have a good Catalog
• Have a good PP
• Have a good Logo
• Have a good Video
• Have a Brand Book

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KPIs

Level 2

Situation

• SEO
• Google Ads
• Social Media
• Retargeting ads
• Email Marketing
• Content Marketing

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Number of visitor

Number of follower

Number of Convertion

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KPIs

Level 3

Situation

• Performance marketing
• Focus on lead generation

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• Number of leads
• Cost per lead

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