Fall Competitions
Resources and Information
Fall 2025
Welcome to AMA Fall Collegiate Opportunities
It’s a new academic year and AMA Collegiate invites you to explore all the exciting opportunities to compete, learn and level up your marketing skills!
Whether you’re a first-time competitor or a seasoned pro, this is your opportunity to jump in, gain experience, and showcase your talent!
Don’t miss out - explore the AMA Collegiate Competitions & opportunities today!
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Why Participate with AMA Fall Competitions
Why Participate
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AMA Fall Competitions
Discover the AMA Fall Competitions
All the AMA competitions are open to current undergraduate student members who are part of an AMA Collegiate Chapter in good standing.
Stay connected and updated with all things AMA Collegiate at: AMA.org/Collegiate
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AMA Fall Awards and ICC Research Presentations
Discover the Awards Recognitions
Discover the Call for ICC Research Presentations
Stay connected and updated with all things AMA Collegiate at: AMA.org/Collegiate
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How to Prepare for AMA Fall Opportunities
Steps to Help YOU Get Prepared
Attention: Competitions & Awards Submission Timelines Have Been Updated!!
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How to Register for AMA Fall Opportunities
Steps to Help Register Chapter Teams or Individuals
Competition sign-up can be completed either by an individual student or by a designated team lead from your chapter. If a team lead is submitting on behalf of others and the competition requires individual participant details, please ensure they are prepared to provide the following information for each team member:
If you have any questions or need assistance with the competition sign-up process, please reach out to AMA Collegiate, Lore Gil at lgil@ama.org.
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AMA Fall Competitions Overview
Fall Competitions Are Virtual
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This year-long academic competition brings together top marketing students to collaborate as a chapter team to solve a real-world business challenge. Teams will sign-up to receive a detailed case brief and will be tasked with developing a strategic marketing plan that highlights creativity, analytical thinking, and real-world application. Individual/Team Based: Chapter Team Based Open To: AMA Chapters/AMA Student Members Intent to Participate to Close: November 12, 2025 Full Written Case Due: December 3, 2025 | Virtual Digital Marketing Competition: This virtual Fall competition invites collegiate chapter teams from across the country to take on a real-world brand challenge and showcase your team’s creativity, strategy, and marketing skills. Note: Open to multiple chapter teams (with or without a chapter) and space is limited. Individual/Team Based: Team Based (2-5 members) Open To: AMA Chapters/AMA Student Members Sign Up to Close: November 12, 2025 |
AMA Fall Competitions Overview
Fall Competitions Are Virtual
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Best Recruitment Video Competition: This online competition allows AMA Collegiate Chapters to produce a video that can be shared on their chapter’s website or social media platforms, aimed at enticing prospective members to join their chapter. Individual/Team Based: Team Based Open To: AMA Chapters/AMA Student Members Sign Up to Close: November 12, 2025 | Best Social Impact Video Competition: This online competition allows AMA Collegiate Chapters to create a video to bring awareness to a cause. Individual/Team Based: Team Based Open To: AMA Chapters/AMA Student Members Sign Up to Close: November 12, 2025 |
AMA Fall Competitions Overview
Fall Competitions Are Virtual
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This online competition allows AMA Collegiate Chapters to showcase their career opportunities in marketing and highlight the benefits of AMA membership through programming on their campus. Marketing Week takes place the first week in October or anytime during the month. Individual/Team Based: Team Based Open To: AMA Chapters/AMA Student Members Sign Up to Close: November 12, 2025 | This online competition is one of our most valuable competitions, as your chapter’s website is one of the most important communication tools for your chapter members and the public at large. Make sure to check out the new guidelines! Individual/Team Based: Team Based Open To: AMA Chapters/AMA Student Members Sign Up to Close: November 12, 2025 |
AMA ICC Awards & Recognition Overview
Recognition Opportunities
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Hugh G. Wales Faculty Advisor of the Year Named in honor of the trailblazing Dr. Hugh G. Wales, the visionary who pioneered the Collegiate Chapter program and served as the inaugural AMA Collegiate Chapter advisor at the University of Illinois-Champaign, this award pays tribute to the unwavering commitment and exceptional dedication of faculty advisors. Individual/Team Based: Individual Award Nominations Opens: September 15, 2025 and will Close: November 12, 2025 | This award honors undergrad students who exemplify superior leadership, dedicated service to the AMA, outstanding academic achievement and meaningful community impact. Individual/Team Based: Individual Award Nominations Opens: September 15, 2025 and will Close: November 12, 2025 |
AMA ICC Presenting Opportunities Overview
ICC Research Presenting Opportunities
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Here’s your chance to present at ICC! The Faculty Research Presentation sessions offers a dynamic and engaging opportunity to present and share your research with peers and colleagues in a fun, interactive setting. Spark conversations, gain feedback, and be part of the academic excitement while attending ICC. Individual/Team Based: Individual or Team Open To: Faculty Call Opens: September 15, 2025 and Submission will Close: January 14, 2026 | Undergraduate Research Poster: Showcase your marketing research, whether it’s from class projects, client consulting, or from industry work. Participation also presents an avenue to pursue ICC travel funding from your institution. Individual/Team Based: Individual or a Team of 2 Students Open To: Undergraduate AMA Student Members Call Opens: September 15, 2025 and Submission will Close: January 14, 2026 |
Calling All AMA Volunteers - We Need You!
Seeking Fall Competition Volunteer Judges: Advisors/Professional and Students
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Faculty and Professionals: Want to make an impact and support the next generation of Marketers? Here’s your chance! AMA is looking for volunteers to help judge our Fall Opportunities:
Volunteer Sign Up Open: September 1, 2025 Volunteer Sign Up Close: October 31, 2025 | Undergraduate Students: Think volunteering is just for faculty and professionals? Think again! We’re also looking for students to join in and help judge our Fall Opportunities:
Note: Student volunteers judges who complete assignments will be entered into our ICC Collegiate Drawing for a chance to win a Free 2026 ICC registration! Volunteer Sign Up Open: September 1, 2025 Volunteer Sign Up Close: October 31, 2025 |
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Make sure to share this AMA Fall Collegiate Competitions information deck with all your chapter members.
I look forward to seeing you and your chapter compete in this year’s AMA Collegiate competitions and awards!
Lore Gil | Manager, Collegiate Communities
lgil@ama.org