2023

Greater St Louis Area Council�2026 Popcorn Sale Kick-Off

GSLAC – 2025 Year in Review

• $120,000 spent on Camperships.

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o Our Arrow of Light to Scout crossover rate increased by 14% over last year.

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o 86% of packs and troops are now actively using scoutbook which helps commissioners understand where support is needed.

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o We launched the “District of the Future” pilot to seek a more effective district model.

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o Discovery base at Beaumont more than tripled its reach to serve over 3,800 students during the school week.

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o The mobile STEM lab served an additional 11 schools

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o We had over 2.6 million social media impressions and 60 media stories published- we’re telling our story!

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o We’ve worked to fill key volunteer positions and succession plan for volunteer transitions.

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o We recruited a campaign cabinet and launched the quiet phase of a campaign to raise money for camp improvements, outreach programs, and to grow endowment funds. This will help ensure our long-term sustainability.

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GSLAC- 2025

GSLAC – 2025 Total Sales

Total Unit Sales: $2,264,475

Total Unit Retail sold including Traditional Unit Orders and Online sales attributed to the Council

Unit Commissions: $778,120

Total Unit Commissions for both Traditional Retail Ordered and Online Sales

GSLAC – 2025 Total Sales

Total Unit Sales: $2,264,475

Total Unit Retail sold including Traditional Unit Orders and Online sales attributed to the Council

Unit Commissions: $778,120

Total Unit Commissions for both Traditional Retail Ordered and Online Sales

GSLAC Top Units

Click on Video

https://youtu.be/WTfweqdQ-no?si=HuKtSkcRubcuOgr5

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Rewards & Life Skills

For Your Scouts

• Earn points and claim e-Gift Cards for adventures, fun, and gear!
• Credit earns 4x​ more than Cash
• +1 bonus point for Heroes and Helpers
• Scouts earn $0.01 per point—easy to track and calculate
• Every sale builds confidence, communication, and teamwork!

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TRAIL’S END REWARDS HIGHLIGHTS

2026 Incentives

• Patches
• Summer Camp Experiences
• Family Camping Experiences
• Additional Prize Opportunities for:
• Individuals (Gift cards, , etc.)
• Units (Tents, canopies, Camping etc.)
• Throughout the entire sale

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COUNCIL INCENTIVE HIGHLIGHTS

2026 Incentives Sheet →

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2026 Sale Guide →

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• Units avg 12-15% in Online sales​

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• Orders are fulfilled and delivered in *2-5 business days​

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• Share your custom Scout link on social media or text/email to family and friends

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TRAIL’S END PROGRAM​ - ONLINE

Trail’s End program​ - online

• Sharing is the primary action for Scouts
• Past customers
• Text
• Email
• Social�
• Scouts are guided to personalize their page with new empty states to help them get started�
• Redesigned Scout pages that:
• Emphasize the Scout and their story
• Allow consumers to share the Scout’s pages with their network�
• $6.99 shipping

Click Link:

https://youtu.be/IjxGjo0-H6U?si=gXqiyG566K0yoVu3

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2026 Technology Update – Unit Leaders

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• Leaders manage entire sale in one place
• Invite Scouts to register and manage Scout roster
• ​Easily set Unit and Scout goals
• Order popcorn
• Real time reporting of sales and inventory
• Unit to Unit transfers; no Council assistance needed
• Schedule and manage storefront sites and shifts
• Overview screen with Timeline, Storefronts, Rewards, and Commissions info!

2026 Technology Update – Unit Portal

2026 Technology Update – Unit Portal

2026 Technology Update – Unit Portal

Products and Pricing

Even if the customer says no, always say, “Thank you” and “Have a good day.”

• REMEMBER – YOU ARE NOT SELLING POPCORN. ANYONE CAN GO INTO A GROCERY STORE AND BUY A BAG!�
• Change your mindset to “$20 will be help me attend *insert adventure like Jamboree / specific summer camp!” and pick anything from the table!

Products and Pricing

NEVER, NEVER, NEVER ask customers to buy popcorn. �It’s to support You!

• One price – simplifies the fundraiser.
• Inventory management
• Mistakes with selling the wrong bag�
• Trail’s End tested this mix last year!
• $11 an hour increase
• 8% more Yeses
• Scouts understand its not about the product its about ME and my Unit.

Sea Salt

• Just the right amount of salt
• 3 simple ingredients
• 12.5 cups | 5oz

White Cheddar

• National #1 seller
• Savory and made with real cheese
• 16.5 cups | 6oz

Microwave Butter Popcorn

• The right snack for movie night
• 12 microwave bags

Kettle Corn

• Light, crispy texture
• Only 4 ingredients
• 7.5 cups | 4.5oz

Salted Carmel Corn

• Rich caramel with just the right amount of salt
• 5 cups | 11oz

Chocolatey Pretzels

• Crisp airy pretzels in a creamy chocolatey coating
• 12oz

Commission 

Standard Commission  is 32% 

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If a unit conducts a Unit Planning meeting with your district leadership by August 31st, you can earn and extra 3% for a 35% commission.

Unit Order Dates

Returns

GSLAC Scout Hours Dashboard

For 2026 TE has already booked �OVER 30,000 HOURS of storefronts for GSLAC!

2026 VIP Program

VIP Designation and hours are assigned based on PY Total Sales

VIP Gold -$60k+ Units

• All Hours Assigned- 1:1 Meeting with Storefront team - 50k Hours

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VIP Silver -$30-60k Units

• ~100% of Hours* – 103k Hours

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VIP Bronze -$10k to $30k Units

• ~50% of Hours* - 92k Hours

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Auto allocation will occur on 07.31�Manual picking begins 08.05

Missouri Warehouse – Thursday 1pm – 6 pm

Materialogic

3100 Corporate Exchange Ct.

Bridgeton, MO  63044

Illinois Warehouse –  Thursday 1pm –6pm 

4300 Church Rd.

Cahokia Heights, IL

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TE Unit and Scout Support

Unit Support Team

• 4 specialists - 29 years of Unit Leader experience, incl TE sale leadership
• Onboard and champion new Units
• Retain and grow returning $10k+ Units
• IYOS, Scout participation, Storefronts, ordering/inventory, and more!�

Youth Support Team

• 2 Scout Moms (of top sellers) - 20 years of TE sale experience
• 1 former Top Selling Scout ($300k+ career sales) recent College grad
• Retain and grow returning $1k+ Scouts

2026 Unit / Youth Support

Candice Badie

• Took her Unit from $8,000 to $75,000 
• Increased pack membership started with 20 grew to 50 
• 10 years of popcorn experience 
• Den Leader, Popcorn Kernel, District Volunteer, Currently a Scout Master 

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Council Sale Support

Points of Support

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• District Popcorn Kernels
• District Executives
• https://stlbsa.org/help-center/
• Council Service Centers
• https://stlbsa.org/help-center/
• Council Help Desk
• help@stlbsa.org            
• Council Communications
• 2026 Sale Guide
• 2026 Incentive Guide
• What’s Poppin Newsletter
• Council Popcorn Website
• https://stlbsa.org/popcorn/
• Council Popcorn Facebook Group —>

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Thank you!