1 of 39

FOHO1024B International Food & Beverage Management

Assignment 3A: Group Presentation

​

Team Name: Hanoi Memory

Team Number: Team 1 G9

​

Team Members:

  1. Le Quang Kim Ngan_s3751591
  2. Nguyen Thi Hong Ngoc_s3777204
  3. Le Nhat Quynh Huong_s3694844
  4. Bui Thong Khoa_s3713475
  5. Hu Trieu Hoc Can_s3701517
  6. Nguyen Cong Huan_s3760613

​

2 of 39

Table of Content

  1. Introduction
  2. Overview of Floor Plan
  3. Dining Room Design
  4. Kitchen Design
  5. Furniture and Table Tops
  6. Graphic, Entertainment and Uniform

​

3 of 39

​

​

​

​

​

​

INTRODUCTION

4 of 39

Hanoi Memory

​

‘Vintage’ & ‘Retro’

The liberation of 1975

​

A ‘train’ back to the ‘Old Town Road’ Hanoi

​

​

​

​

5 of 39

Target Customer

​

Medium-high income

​

​

  • Millennials

​

  • People who wants to find authentic Hanoi cuisine

​

  • International tourists

​

​

​

​

​

6 of 39

Hanoi Memory Restaurant Organization Structure

7 of 39

CUSTOMER JOURNEY MAP

8 of 39

​

​

​

FLOOR PLAN

& TRAFFIC FLOW

9 of 39

Overview of Floor Plan

10 of 39

Overview of Floor Plan - 1st floor

Source: thinkdesgin-studio.com

  • Front Yard Dining Room
  • Backyard Dining Room
  • Reception Area

​

  • Kitchen Area
  • Storage Area
  • Toilet

11 of 39

Overview of Floor Plan

Source: thinkdesgin-studio.com

​

  • Hanoian Bar
  • Rooftop Dining Area
  • Balcony Dining Area

​

​

  • Alcohol Storage
  • Non-alcohol Storage
  • Dessert Storage
  • Bartender Area

​

12 of 39

Our Specialty

Hanoian Bar

Apricot Sunray Punch

Cocktail Naked Lady

Mocktail Orange Apricots

Mocktail Autumnal Temptations

“Uống nhầm ánh mắt, say cả một đời”

13 of 39

Traffic Flow of Staff and Guest

14 of 39

Traffic Flow of Staff and Guest

​

15 of 39

​

​

​

DINING ROOM DESIGN

16 of 39

  • Open-spaced dining room
  • Traditional Hanoi’s style with a modern twist

Our statement

“Put less to show more”

Dining Room Design

17 of 39

Materials

Walls

Floors

Baked Brick

  • Commonly seen in traditional Hanoi architecture
  • Inspired by the rustic Hanoi temples

Laminate Wood

  • Strain Resistance
  • Non-fading
  • Color with texture

18 of 39

Bamboo Lantern

Lighting

  • Knit in different shapes
  • Eco-Friendly
  • Represent Vietnamese culture

19 of 39

​

​

​

KITCHEN DESIGN

20 of 39

Kitchen Design

Kitchen area

Storage area

21 of 39

Kitchen Area

10x4 - 40 m2

​

  • Wide space
  • Fully equipped
  • Safety guaranteed

​

​

22 of 39

Storage Area

4x4 - 16 m2

​

  • Different storage types
  • Suitable temperature
  • Well-organized tracking system/ staff

​

23 of 39

Equipment Choices

Cleaning Equipment

Kitchenware

Storage Equipment

24 of 39

Kitchenware

Supplier: Qindustry

Requirement: Qualified 304 Stainless Steel

Producer: Quantum Pro

25 of 39

Storage equipment

  • Supplier & Producer: Thomasnet, Qindustry
  • Requirement: Well-organized, categorized racks, shelves

26 of 39

Cleaning Equipment

Supplier & Producer: Meiko Vietnam

Requirement: Stainless Steel, long-term insurance

27 of 39

Health & Hygiene

Personal Hygiene

​

Kitchen Cleanliness & Sterilization

​

Well-preserved food storage

​

28 of 39

​

​

​

FURNITURE

& TABLE TOPS

29 of 39

Table and Chair Furniture

Balcony desk and chair

​

​

Square table

Ground Table

Wooden Couch and Desk

​

30 of 39

Decoration

Plants & friendly lights

Bamboo furniture

​

​

31 of 39

Ceramics china

​

Hanoian Bar Furniture

Service station

32 of 39

Table tops

Ceramics china

Table Setting

33 of 39

Table setting

Cha ca la vong dishes

Nem chua ran dishes

34 of 39

Glassware & flatware

Street Style drinking glassware

  • Eco-friendly material
  • Hanoi street drinking glassware
  • Put less to show more.

Wooden Flatware

Ceramic flatware

35 of 39

​

​

​

GRAPHIC AND BRANDING

36 of 39

MENU DESIGN

  • Theme color: Old beige-yellow

​

  • The combination of brand name and Ngoc Son Temple on Hoan Kiem Lake

​

  • “Put less to show more”

37 of 39

UNIFORM

38 of 39

ENTERTAINMENT

  • Hanoi iconic songs

​

  • Mua Thu Ha Noi, Ao Lua Ha Dong

​

Increasing Hanoi atmosphere and feeling for customers

ENTERTAINMENT

39 of 39

​

​

​

THANK YOU FOR YOUR LISTENING