Meteomatics
Meteomatics
Meteomatics
Channel V Media Case Study
1
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Who’s
Meteomatics?
Switzerland-based company
entering the U.S.
High-Precision Weather Data
Known for its “1K model”
First-of-its-kind “Meteodrones”
Can measure weather events at altitudes other devices can’t.
Used by Major Companies Across Industries
Energy, insurance, automotive, aviation, governments, retail.
The intersection of weather & business
Energy, insurance, automotive, aviation, governments, retail.
2
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
The
Challenge
Primarily unknown by U.S. businesses and media
Most companies don’t know the importance of weather on their business–and can’t imagine the potential.
As a result, many do not have existing budgets for their offering
Drone technology is not widely recognized for collecting weather data.
They had many established U.S. competitors who sound similar
3
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Where CVM
Came In
4
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
1
2
3
We put Meteomatics at the �center of national weather conversations.
We made Meteomatics �synonymous with business solutions�across industries.
We quickly validated Meteomatics as a “U.S.-Approved” company.
4
We highlighted Meteomatics �growth internationally.�
5
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We quickly validated �Meteomatics as a�“U.S.-Approved” company.
1
6
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Meteomatics launched its first U.S. Meteodrone at GrandSKY in North Dakota. We transformed what could have been a quiet local launch into national news.
2
news crews
12
days
20+
pieces of�coverage
7
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
8
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
North Dakota Local Coverage
9
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
10
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We made sure that Meteomatics’ North Dakota launch wasn’t covered as an isolated use case.
We worked with national broadcast outlets, trade media and radio stations across the country to talk about its potential across industries.
Beyond North Dakota
11
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Meteomatics’ technology was widely recognized by trade publications in the aviation and IOT industries as the �U.S.’s first-ever drone-based weather service.
Meteomatics fills the gap existing between the satellite, radar, aircraft, and other high-altitude methods for gathering data for wide-area forecasts, and the rapidly shifting wind, rain, sleet, fog, and other factors present at lower levels
“
12
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
13
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
The meteodrone is the US’s first drone-based micro-weather service, able to fly up to 6,100m above the Earth’s surface. Visibility at this level is critical for predictability and reliability in aviation, as well as business forecasting across industries.
“
14
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
15
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We leveraged Meteomatics’ presence at trade shows to attract attention from local news channels
16
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We put Meteomatics at the�center of national weather�conversations.
2
17
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We inserted Meteomatics into coverage about major weather-related events that impact the nation at large.
18
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We put Meteomatics on the front lines of stories about this summer’s weather-related travel delays.
19
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We leveraged Paul’s history and Meteomatics’ extensive knowledge to secure Paul as a regular on Fox Weather
20
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
21
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
22
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We brought Meteomatics’�business impact to life�across industries.
3
23
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We positioned Meteomatics as the answer to power-grid overloads as Texas, a historically oil-based energy state, turned to renewables amidst power failures.
Energy
24
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Meteomatics recently established U.S. operations in Exton, Pennsylvania, and is making its technology and data available to U.S.-based traditional and renewable energy companies and investors.
“
The company revolutionized weather forecasting by using a next-generation forecasting engine combined with weather data collected by Meteodrones
“
Meteomatics’ technology and data can help traditional an.d renewable energy companies and investors in the US improve energy management, navigate stressors on the power grid, minimize risks, and optimize earnings.
“
25
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We showed Meteomatics’ impact on the energy industry through the lens of its customer, Heimdall Power.
Energy
26
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Heimdall, “Magic Balls” - Cont.
27
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We used State Farm
and All State’s shut
down of new policies
to demonstrate how Meteomatics’ weather insights will help. the insurance industry.
Insurance
28
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Aviation
29
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
30
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We highlighted Meteomatics’
rapid international growth
4
31
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We highlighted Meteomatics’ continued growth and the importance of their meteodrones through two funding rounds.
32
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
33
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
34
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
35
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We demonstrated Meteomatics’ dedication to expanding its technology and solutions with the announcement of its partnership with NVIDIA to enhance weather predictions
36
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
37
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
38
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
We showed the continued expansion of Meteomatics’ U.S. presence with the hires of two new U.S. based executives
39
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
40
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM
Thank You
Thank You
Thank You
41
CHANNEL V MEDIA
CASE STUDIES
CHANNELVMEDIA.COM