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TRAVEL EXPO 2024

Printing items and submission timeline

Updates

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6 Feb, 2024

Confidential and Proprietary Information �© Cathay Pacific Airways Limited and its subsidiaries

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Interactive Game

Material Submission deadline: 7 Feb

Confidential and Proprietary Information �© Cathay Pacific Airways Limited and its subsidiaries

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On Booth Structure

Material Submission deadline: 14 Feb

Confidential and Proprietary Information �© Cathay Pacific Airways Limited and its subsidiaries

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Cockpit Game

Wall sticker

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Item: Wall sticker & dashboard

(Graphic size reference)

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800

500

Stick

200

200

150

150

50

TOP Part

800

670

H - TBC

TBC

Back of flight stick

Item: Wall sticker & dashboard

(Graphic size reference)

Cockpit game cabinet working file: here

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Item: Cockpit game Wall sticker & Pillar Sticker

(WIP layout reference, still in revision stage)

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Cockpit Game

Introduction signage

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Item: Cockpit game signage

(WIP layout reference)

Details

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Size: 594mm x 105mm

Material: 260 gsm

4C + 4C

Qty: 10,000 pcs

Signage working file: here

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Destination Game

Machine wrapping

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Item: Machine wrapping & game introduction signage

(WIP layout and graphic size reference)

Front

200

700

640

40

Side

500

2000

Destinator Machine working file: here

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Destination Game

Introduction signage

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Item: Machine wrapping & game introduction signage

(WIP layout reference)

Details

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Size: 594mm x 105mm

Material: 260 gsm

4C + 4C

Qty: 10,000 pcs

Signage working file: here

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Mystery Box Game

Introduction signage

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Item: Mystery box game signage

(WIP Layout)

Signage working file: here

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Printing items

Material Submission deadline: 13 Feb

Confidential and Proprietary Information �© Cathay Pacific Airways Limited and its subsidiaries

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Cockpit Game

Boarding pass flyer

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Item: Boarding pass flyer (CX + CHL version)

(WIP layout reference)

Details

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Please refer to spec behind

Qty: 5,330 pcs

(6 versions with individual 5,330 promo code)

Remark: 小圓角die-cut

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Versioning: 2 �

Version 1: CX version - w/O QR code

With 3 varieties,

  • HKD 300
  • HKD 500
  • HKD 1,000

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Version 2: CHL version - with QR code

With 3 varieties,

  • HKD 2,500
  • HKD 500
  • HKD 1,000

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250gsm

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Destination Game

Travel Inspiration card

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Item: Travel Inspiration Card

(WIP layout reference)

Front side

Back side

Details

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Size: 120mm x 225mm

Material: 260 gsm

4C + 4C

Versioning: 8

Qty: Each 1,500 pcs, Total 12,000

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8 versions (i.e. TCM destinations):

  • TFU – Chengdu 成都
  • HGH – Hangzhou 杭州
  • TAO – Qingdao 青島
  • PEK – Beijing 北京
  • PVG/ SHA – Shanghai 上海
  • CKG – Chongqing 重慶
  • XMN – Xiamen 廈門
  • XIY – Xi’an 西安

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CHL Tent Card

Reasons to book

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Item: Reasons to book Tent card

(WIP layout reference)

Details

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Size: A5 (148mm x 210mm)

Material: 260 gsm

4C + 4C

Placement:

High table on CHL section

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CHL Lai-See

HKD100 voucher

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Option 1

Item: HKD100 voucher Laisee

(WIP layout reference)

Details

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Size: 85mm x 156mm

Material: 250 gsm

4C + 4C

Qty:

10,000 pcs -

1 min serve 5 visitors

2,500 pcs per day (300 pcs per hour)

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CHL A5 flyer

All exclusive offers

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Item: 2-sided A5 flyer to feature all offers

(Creative development in progress)

Details

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Size: A5 (148.5mm x 210mm)

Material: 260 gsm

4C + 4C

Qty: 10,000 pcs

Layout to be developed