1 of 28

SEO Specialist

Portofolio

2 of 28

Hi, I’am Putra!

A passionate person with 3 years experiences as an SEO

Specialist in B2B and SEO companies.

Experienced in performing keyword research, developing and implementing SEO strategies and plans, and increasing page rankings. Possesses excellent problem-solving and analytical thinking skills.

3 of 28

Wahid Hasyim University

International Relations

Sep 2018 – August 2022

Education

4 of 28

Keyword Research

Technical Audit

Analytics and Measurement

Reporting

SEO Tools

5 of 28

Work Experience

SEO Specialist

6 of 28

Cakrawala University is a private university in Jakarta that offers industry-focused programs and hybrid learning to prepare students for modern, digital-era careers. It collaborates with various companies to ensure students gain real-world experience and job readiness.

cakrawala.ac.id

SEO Results

  • Achieve a 1.637% increase in monthly visitors from February to October.
  • Boost monthly SQL leads by 417.46%.
  • Achieve 1.400 pages ranked in AI Overview.

7 of 28

Achieve a 1.637% increase in organic traffic, growing from 9.840 in February 2025 to 171.000 in October 2025 through data-driven SEO execution

Notes

8 of 28

Dibimbing.id is an Indonesian-based platform that offers professional training to enhance skills and career opportunities.

The platform provides a variety of courses and bootcamps focusing on fields such as digital marketing, data science, and web development.

dibimbing.id

Initiative

Increase organic traffic by 330 K on Q2 2024

Campaign Goal 1

  • Content Marketing Campaigns that related to edutech topics
  • Generate High Quality Backlink
  • Content Optimization

9 of 28

At the end of June, traffic reached 250,000, which is 75% of the designated OKR. In April, dibimbing.id website was affected by Google's algorithm, causing traffic to drop to 80,000. However, traffic gradually improved by the end of May, steadily increasing to 250,000.

Achieved Target

OKR: Increase organic traffic by 330 K at the end of Q2

10 of 28

Coordinated with the inbound team and successfully obtained 828 SQLs from organic channels during Q2 2024 (April - June).

Achieved Target

Coordinated with Inbound Team to Obtained SQL.

11 of 28

Ibgadgetstore.id is the largest iPhone shop in the city of Semarang.

IBGADGETSTORE itself has 9 branches, and they provide new, secondhand iPhones, iPhone accessories and iPhone service

ibgadgetstore.id

Campaign Goal

Increase organic traffic by 1000 % year on year.

KPIs

Click

Indicators

Ranking, Topic Ownership

12 of 28

After doing keyword research, we found many relevant topics that had not been covered. After looking at the total search volume available, we set a target to increase organic traffic by 1000x in the next year from July 2023

3.610 clicks on July 2023

32K clicks on Desember 2023

Achieved Target

From the goals we set at the beginning, 86% were achieved in December 2023

13 of 28

Technical Side

The following are the things I do to increase organic traffic:

  • Solving indexing issues, especially crawled not indexed
  • Make sure important pages can be rendered well by Google

Keyword Research

  • Research all topics related to the IBGADGETSTORE business, from iPhone recommendations, iPhone prices and specifications, iPhone comparisons, explanations of iPhone types, etc.
  • Created topical clustering
  • Mapping topics based on which ones are easiest to rank first

Content SIde

  • Create content according to Google's EEAT guidelines

Optimization

  • Optimization of low performance content
  • Low hanging fruit optimization
  • Add structured data

Off Page

  • Share articles on IBGADGETSTORE social media to increase visibility

14 of 28

Inmotioncreative.id is a website under the business umbrella of CV. Pelangi Kreasindo.

They provide wedding photos, wedding videos, and pre-wedding photo and video services.

inmotioncreative.id

  • Keyword research
  • Write SEO content article
  • Solving technical issues
  • Manage on-page optimization
  • Conduct monthly technical and on-page audit
  • Create monthly reporting

My Job Description

15 of 28

Keyword: “tempat prewedding Semarang

Position: 2

Organic Traffic

Performance in 3 months (after optimization process)

16 of 28

Inmotioncreative.id is a website under the business umbrella of CV. Pelangi Kreasindo.

They provide wedding photos, wedding videos, and pre-wedding photo and video services.

sewavideotron.com

  • Keyword research
  • Build landing page with elementor
  • Solving technical issues
  • Manage on-page optimization
  • Conduct monthly technical and on-page audit
  • Create monthly reporting

My Job Description

17 of 28

Keyword: “sewa videotron Malang

Before Opt : Position 50

After Opt : Position 3

Keyword: “sewa videotron Bandung

Before Opt : Position 26

After Opt : Position 17

18 of 28

Intern Experiences

SEO Intern at Cmlabs

19 of 28

Aqua is a well-known brand of bottled water that has been produced and distributed by Danone-AQUA.

Aqua is recognized as one of the leading bottled water brands in Indonesia and holds a significant market share.

sehataqua.co.id

  • Manage on-page optimization
  • Conduct monthly technical audit
  • Create weekly and monthly reporting

My Job Description

20 of 28

Keyword: “kandungan air mineral

Before Opt : Position 9

After Opt : Position 2

Keyword: “berkebun di rumah

Before Opt : Position 3

After Opt : Position 1

21 of 28

  • Manage on-page optimization
  • Conduct monthly technical audit
  • Create weekly and monthly reporting

Gnomon Watches is a watch brand based in Singapore.

It is an authorized retailer and distributor of various independent and microbrand watches, primarily focusing on mechanical timepieces.

gnomonwatches.com

My Job Description

22 of 28

Keyword: “durable watch

Before Opt : Position 22

After Opt : Position 9

Keyword: “women marathon watches

Before Opt : Position 8

After Opt : Position 6

23 of 28

Jagat.io is a social platform that you can use to interact with friends virtually like a hangout in the real world.

The goal of Jagat.io is to help you and other young people build an online community.

  • Manage on-page optimization
  • Conduct monthly technical audit
  • Create weekly and monthly reporting

jagat.io

My Job Description

24 of 28

Keyword: “tips jogging sendirian

Before Opt : Position 5

After Opt : Position 4

25 of 28

Liveaman is an employee benefit platforms to reduce pen and paper process in managing employee health benefit in one application.

  • Manage on-page optimization
  • Conduct monthly technical audit
  • Create weekly and monthly reporting

liveaman.com

My Job Description

26 of 28

Keyword: “in-dept interview adalah”

Before Opt : Position 16

After Opt : Position 9

Keyword: “employer branding startup

Before Opt : Position 7

After Opt : Position 6

27 of 28

Indocare B2B is a comprehensive contract-manufacturing service, for personal care and health supplements product development.

They provide personal care, health supplement, and vitamin product

  • Manage on-page optimization
  • Conduct monthly technical audit
  • Create weekly and monthly reporting

indocareb2b.com

My Job Description

28 of 28

Thanks

Feel free to reach me at :

put.pertama01@gmail.com

08312104612

or