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Brand Book

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Protect your pack

When you love someone, you do everything in your power to protect them. I thought I was keeping my dog Luna safe by using conventional flea and tick control, but when she became ill, I knew there had to be a better way.

I founded Wondercide to protect pets, families, and homes with plant-powered formulas that work. Today, our products protect packs of every kind, everywhere.

– Stephanie Boone, Founder

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Our story

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The timeline

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A few Wondercide words

  • Plant powered (plant power, nature knows best)
  • Lab proven (it works!)
  • Protect your pack
    • Whole family protection
    • For families of every kind
    • For pets, people & the places they roam
  • Fierce love (love)
  • Wonder Pack (our team, customers)
  • It’s all good

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It’s all about goodness

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W

e’re always thinking: how do we integrate Wondercide �into every aspect of people’s lives?

    • Go beyond just product-benefit
    • Safe protection – and it has to work
    • Ingredients and nature/environment matter
    • Feeling good matters (enjoying time together, proud, adventurous, DIY/can do)
    • Scent is important
    • Convenience too

Plus:

How do we differentiate ourselves in an overly-crowded and growing market where everyone is doing the same thing?

Create compelling work that helps sell more products and earn loyalty year round.

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Trademarks

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  • The use of Wondercide® is allowed to name the company you are promoting.
  • See full terms of conditions to ensure you adhere to our policies.

Do not use Wondercide trademarks in affiliate content

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Brand standards: logo, fonts & colors

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  • The use of Wondercide® is allowed to name the company you are promoting.
  • See full terms of conditions to ensure you adhere to our policies.

The WonderSide

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Logos

Primary logo (digital)

This logo is used on our website, emails, and in places where space is limited. Whenever possible use the color version on a white or light colored background.

Use the one color version for limited, spot color printing.

The reversed logo should be used in cases where necessary for the logo to be visible (e.g. on a dark T-shirt).

Related resource: logo files »

FULL COLOR LOGO

ONE COLOR LOGO

REVERSED ONE COLOR LOGO

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Wondercide’s e-Magazine, The WonderSide

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The WonderSide

The WonderSide is the digital lifestyle magazine from Wondercide with a focus on health, happiness, and pawsitivity – the good side of life. Visit The WonderSide.

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Wondercide’s lifestyle magazine

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Creative assets

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Photography

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Find image assets for your affiliate creative here.

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