THE ELEVATOR PITCH
YOUR NEXT SALE IS JUST A PITCH AWAY!
MIAESTEVES.COM
INTRODUCTION
SCAN THE QR CODE TO GET STARTED
LEARNING GOALS
THE ELEVATOR PITCH
The ideal elevator pitch is about 30-60 seconds
ATTENTION GRABBER
1
2
3
MISSION STATEMENT
VALUE PROPOSITION
ELEMENTS
4
CALL TO ACTION
ENTICE YOUR AUDIENCE
Example:
In 2021, the FemTech world surpassed $1 billion in investment from global venture capital firms, meaning that more attention is being paid to women’s health than ever.
USE WHAT YOU KNOW ABOUT YOUR TARGET AUDIENCE, TO GAIN THEIR ATTENTION.
MISSION STATEMENT
Example:
Our company has recognizes that many women do not have access to appropriate healthcare. So, we created a mobile app for breast health monitoring at home.
TELL YOUR AUDIENCE WHO YOU ARE AND WHAT IT IS YOUR ORGANIZATION REPRESENTS.
VALUE PROPOSITION
Example:
Many lives are affected by cancer; the app promotes creating healthy habits to increase early detection. It has already received reliable feedback from testers in the beta phase.
HOW DOES YOUR ORGANIZATION PLAN TO SOLVE THE COMMON CHALLENGES OF THIS INDUSTRY?
CALL TO ACTION
Example:
We are searching for an angel investor who will not only help us get this important product to the global marketplace but will bring their expertise to foster business growth thereafter.
TELL YOUR AUDIENCE HOW CAN THEY SUPPORT YOUR CAUSE AND GAIN MORE INFORMATION.
KNOWLEDGE CHECK
Can you remember the elements of a good pitch?
HTTPS://AHASLIDES.COM/7MQFE
LET’S TAKE A LOOK
Use your highlighter to identify each element of this elevator pitch.
Hi, I’m Walter, I run a sustainable agriculture startup that’s on a mission to revolutionize the way we grow our food. Our technology helps farmers increase crop yields while reducing their environmental impact. We’ve already seen a 20% increase in crop yields on pilot farms, and our solution has been praised by leading experts in the field. I’m here today to secure funding to scale our solution and bring sustainable agriculture to farmers around the world. If you’re interested in learning more about our company and how you can help, here is my card to schedule an appointment.
DIRECTIONS:
EXAMPLE:
REVIEW
Hi, I’m Walter, I run a sustainable agriculture startup that’s on a mission to revolutionize the way we grow our food.
Our technology helps farmers increase crop yields while reducing their environmental impact. We’ve already seen a 20% increase in crop yields on pilot farms, and our solution has been praised by leading experts in the field.
I’m here today to secure funding to scale our solution and bring sustainable agriculture to farmers around the world. If you’re interested in learning more about our company and how you can help, here is my card to schedule an appointment.
LET’S TAKE A
QUICK BREAK
COMING UP: WRITING AN ELEVATOR PITCH
MIAESTEVES.COM
LET’S BRAINSTORM
DELIVERING YOUR PITCH
Partner A will practice delivering their elevator pitch first.
PARTNER UP
1
Use the Elevator Pitch Tip Sheet to share what went well and what can be improved upon.
2
PROVIDE FEEDBACK
This time, Partner B will practice delivering their pitch. Partner A will provide feedback.
3
REPEAT FOR PARTNER B
PRACTICE
SUMMARY