Duration: 1 class session
Pricing
Pathway: Finance, Hospitality & Tourism
Learning Format: Blended Learning
Essential Questions
Teacher Preparation
Lesson 9
Lesson Overview
Future Ready Skills
Resources
Go to your copied BevLaunch portfolio and click Lesson 9: Pricing
Teams will learn about how companies determine pricing and use promotional tactics to grow sales.
Review the Google slides and review the suggested rubric for this lesson.
LEARNING.NAF.ORG
PG 1 OF 2
Lesson 9
Activity: Learner Assignment
Activity: Whole Group/Class
Time: 5 mins.
Time: 30-40 mins.
Assessment (optional)
Asynchronous Learning
Pricing
Use the Showcase choice board (in the Google slides presentation) to develop an innovation for your promotion tactic that will include your product's price.
The PBL Works Creativity and Innovation Rubric for PBL:6-12 can be used as a sample rubric to grade the showcase product.
Imagine that you were going to set up a lemonade stand. How would you determine what to charge? What types of costs would this small business have? How would you attract customers?
Go to a store, perhaps the same store you previously visited and focus in on the prices or go to a website for a store that sells drinks. Find a comparable product to yours and look at the range of prices. You could also interview a friend or family member and ask them about their drink preferences, the prices of those drinks and how they make purchase decisions about drinks.
LEARNING.NAF.ORG
PG 2 OF 2