2x2 Stakeholders Map

[Product Name]

Interest / Availability

Influence / Power

KEEP INFORMED

MANAGE CLOSELY

MONITOR

KEEP SATISFIED

Ⓒ Paweł Huryn

You can spend less time on them. These can be, for example, other department members. Monitor them, provide basic information and keep them happy enough.

These can be, for example, board members. They can easily become detractors, so keep them satisfied and informed.

Keep them informed and consider putting them to work. In many cases, they will be happy to help you achieve your goals.

You must actively engage with them. Manage them closely so that they are well informed and satisfied.

The Product Compass Newsletter

Paweł Huryn

Author, Product Manager

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