Hospitality Business Forum
How AI Is Transforming Hotel Management, Service, Marketing, and Sustainability��Tashkent, Uzbekistan
February 2026
ATHENS KEY HOTEL, TRADEMARK COLLECTION BY WYNDHAM | GREECE
▪
▪
▪
▪
▪
How Wyndham is turning AI innovation into measurable results for franchisees
Embedding AI into The Wyndham Advantage
• GUEST ENGAGEMENT PLATFORM POWERED BY AI
• EMBEDDED ACROSS THE GUEST JOURNEY
• DRIVES OPERATIONAL EFFICIENCY AND ENHANCED GUEST EXPERIENCE
Wyndham Connect: Industry-Leading Platform
• EXPANDED AI-POWERED FEATURES
• DYNAMIC UPSELLING OPPORTUNITIES
• ENHANCED AUTOMATION AND PERSONALIZATION
Wyndham Connect PLUS: Advanced Capabilities
Embedding AI into The Wyndham Advantage
Automated messaging
Mobile check-in
Dynamic upsells
Voice assistance
Seamless, end-to-end engagement
AI Across the Guest Journey
Adoption & Measurable Impact
5,000+ hotels using Wyndham Connect
Nearly 12 million guest interactions logged
Data-driven performance improvements
Proven Performance Gains
~200 bps improvement in direct voice conversion (PLUS hotels)
~400 bps increase in overall guest satisfaction
Strong ROI for franchisees
Integrated ecosystem: marketing, technology, distribution
Revenue management & operations
$375M+ technology investment since 2018
Powered by Wyndham Rewards (#1-rated by USA Today readers)
�
Enabling franchisees to compete, innovate & build long-term value
The Wyndham Advantage
Thank you
8
WYNDHAM HOTELS & RESORTS