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01 / HUNTER TO HUNTED 2026 · LIVE PORTFOLIO PITCH

PROMISE�CHISOM UMEH

Brand Strategist | Growth & Business Development

I build brands, communities and experiences — and I am learning to turn those connections into opportunities for growth.

THE�WALKING�BRAND

DON'T JUST�BUILD IT.�WALK IT.

Lagos, Nigeria · 2026

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02 / WHO I AM

I learned business by building one.

I started Promising Confectionery in 2020 with ₦11,000. Building it taught me the practical side of business: customers, consistency, service, delivery, trust and the discipline of following through.

That experience shaped how I approach brands today: I care about what happens after the idea — how people experience it, respond to it and keep coming back.

2020

PROMISING CONFECTIONERY

TODAY

THE WALKING BRAND

EXPERIENCE

FOUNDER + COMMUNITY + EVENTS

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03 / WHAT I BRING

I connect people, ideas and execution.

BRAND STRATEGY

I think about positioning, clarity and how a business communicates its value.

BUSINESS EXPERIENCE

I have built and operated a business, so strategy is never just theory to me.

COMMUNITY

I understand engagement, listening and creating spaces where people want to participate.

EVENTS & EXPERIENCES

I have hosted experiences around ideas, brands and my own book.

For me, business development starts with understanding people — then creating value they have a reason to respond to.

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04 / PROOF

Results, not promises.

Selected outcomes already represented in my existing portfolio.

85%

VISIBILITY GROWTH

Elix Imperium

80%

MARKET ENGAGEMENT

Vicben Ventures

95%

CUSTOMER RETENTION

Promising Confectionery

In the live pitch, I will explain the context and evidence behind each result rather than asking the numbers to speak for themselves.

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05 / EXPERIENCE

Experience that shows how I work.

BUILD

Promising Confectionery

Entrepreneurship · customer experience · execution

HOST

Book Launch

I wrote *Don't Just Build It, Walk It* and hosted an event around the launch.

CONNECT

SEEN. HEARD. PAID. + other event experience

Created and hosted spaces that brought people together around ideas, visibility and growth.

SERVE

Assistant Community Manager · Mawlif Reading Club

Volunteer experience in community support, engagement and coordination.

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06 / EVENTS & COMMUNITY

I know how to turn an idea into an experience.

BOOK LAUNCH

I didn't stop at writing the book. I created and hosted a launch experience around *Don't Just Build It, Walk It* — bringing the idea to life through people, conversation and participation.

SEEN. HEARD. PAID.

A two-day virtual brand experience for 48+ founders, designed around visibility, clarity and being paid for the value founders bring.

This is where my community and business-development interests meet: create a reason for people to gather, listen, connect and act.

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07 / COMMUNITY

Community is part of my professional experience.

ASSISTANT COMMUNITY MANAGER

Mawlif Reading Club

Volunteer experience supporting a community means learning to listen, communicate, coordinate, follow through and contribute consistently — even when the work is not about personal visibility.

LISTEN�ENGAGE�COORDINATE�FOLLOW THROUGH

Those are relationship skills — and relationships are at the heart of partnerships.

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08 / HOW I THINK

My approach: see the opportunity, then walk it.

01

SEE

Understand the business goal and the people involved.

02

CLARIFY

Find the real need, value and opportunity.

03

CONNECT

Identify people, communities or businesses with shared value.

04

PROPOSE

Create a clear reason for both sides to say yes.

05

ACTIVATE

Turn the conversation into a specific next step.

06

LEARN

Measure what happened and improve the next move.

I am still growing in this space — but I already have the habit of turning ideas into action.

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09 / VALUE I WOULD BRING

How I would approach Business Development & Partnerships.

01

UNDERSTAND

Start with the business goal, offer, audience and current bottleneck.

02

MAP

Identify relevant partners, communities, audiences and channels.

03

CREATE VALUE

Build a partnership idea where both sides have a clear reason to participate.

04

FOLLOW THROUGH

Move from introduction to a defined action, timeline and ownership.

05

MEASURE

Track useful signals: conversations, leads, engagement, conversions or retention.

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DON'T JUST HIRE�SOMEONE TO FIND�OPPORTUNITIES.

HIRE SOMEONE WHO�CAN SEE THEM.�BUILD THEM.�WALK THEM.

PROMISE CHISOM UMEH

Brand Strategist�Growth & Business Development

The Walking Brand

umehpromisechisom@gmail.com�0806 550 1337

Lagos, Nigeria · 2026