THE GLOBAL PERSPECTIVE ON PRIME PROPERTY & INVESTMENT�2021 – 15TH EDITION
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In the middle of a global pandemic and the related economic crisis, why should we be interested in the wealthy?
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Markets, assets, wealth
Broad canvas
What is happening and what motivates, impact
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Wealth represented by our survey
$3.3 tn
Insight into motivations
Underpins
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The world’s 2020 UHNW population,
up 2.4% in a year
521,700
The global response to the pandemic supported the wealthy
WSM, pandemic unique
Recession, support boosted assets
Diversification, equity and property
5 yr Asia, Europe 2nd, but what do?
…of UHNWs planning to apply for
a second passport or citizenship
24%
Less global but the wealthy still want options
Assess and pandemic highlighted
Less global 84% travel less, traffic down
Push and pull – options as limited
Average growth in prime global house prices in 2020
1.9%
House prices are rising because of the pandemic, not despite it
Mobility and reassessment
Who hasn’t thought?
KEA
…of global buyers have bought a new home with a fifth of those which haven’t planning to
19%
We predicted the residential mini-boom will continue through 2021
Where now?
26% looking, this bought and fifth looking to
Are more inclined to buy in cities, 33% in suburbs
38%
Long live the city
Search for space yes but not detriment
45 cities in PIRI doubled Q2 8%
Revised forecasts – London positive , moderate
…of UHNWIs are planning to invest in
real estate in 2021
25%
Expect more private investment in property
Not just residential
Significant appetite
Volatile inflation and yields - AD
… sales price premiums for green – rated buildings
8-18%
ESG gap
ESG a key theme but education lacking
Fill this with latest research
Continuing to expand knowledge
The pandemic has created significant disruption, but the policy response has boosted investment and innovation opportunities
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Disruption and opp like no other
Started and continue to follow
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