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KNOW YOUR POST OFFICE

HOW TO IMPROVE :

      • BO PERFORMANCE
      • BPM

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Minimum TRCA

S N

Category

Minimum TRCA for 4 Hours/

Level-1

Minimum TRCA for 5 Hours/

Level-2

1

BPM

Rs.12000/-

Rs.14500/-

2

ABPM

Rs.10000/-

Rs.12000/-

  • GDS Engaged after 01.07.2018 – Level-1 of TRCA

BO accommodation:

Minimum size of 10x10=100Sqft- Standard Rs.500/- per month

- Non standard Rs.250/- per month

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Allowances to BPMs

Accommodation

10*10=100Sqft

BPM must reside in BO village

Rs.500/- Standard

Rs.250/- Non Standard

Cycle Maintenance

180 per month

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Combined duty allowance

BPM with conveyance Rs.45per day

Maximum Rs,1170/- PM

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BPM delivery plus conveyance Rs.90/-per day

Maximum Rs.2340/-PM

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ABPM for BPM work Rs.75/- per day

Maximum Rs.1950/- PM

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ABPM for additional ABPM Rs.45/-per day

Maximum of Rs1170/-PM

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KNOW YOUR POST OFFICE

  • As per SB Order No.27 dated 23.07.2020 BO is authorized to procure business in all the POSB savings schemes i.e., PPF/KVP/NSC/MIS/SCSS through Cheque, BPM is instructed to focus on the new clientele and increase customer base in new savings schemes and report.

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  • Mobile number Up-dation in Account

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  • Handling of articles in PMA-100%
  • D+0 Delivery performance
    • Speed Post articles-98%
    • Registered Post-95%
  • Motivating the delivery staff/substitutes to utilize Bring Your Own Device (BYOD)

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PMA usage - Mails

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Standards for BO Points

Item of work

Points

No articles prescribed

Unregistered Articles

1

For every 25 Every day

Registered Articles

1

For every 22 per month

Money orders

1

For every 15 per month

Stamps sales

1

For every Rs.900/-

Cash Handling

1

For every Rs.20,000/-

Savings Bank Transactions

1

For every 10 Transactions

RPLI Transactions

1

For every 10 Transactions

Telephone bill collections

1

For every 10 Transactions

Account work and mail dispatch

14

Per month

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The art of communication:�

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“A good communicator is a gift to humankind!

Do’s of Communication Skill:

Always greet people warmly.

Show interest in listening to others

Remain tuned to make mental knots

Conversation must be ‘you’ centered rather the ‘me’ centered.

Avoid

Avoid double meaning phrases

Unpleasant jokes

Hurting remarks

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MARKETING

  • Objectives
    • To increase the revenue of the department
    • To satisfy the customer needs
    • Have a fruitful interaction with customers
    • Increase foot falls in a post office
    • To make a BO financially viable
    • To create an awareness about our products & services

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MARKETING

  • Our revenue deficit is Rs. -11969.95 Cr (as in 2016-17)
  • Our competitors are:
    • Insurance competitors
    • Private couriers
    • Banks
    • Private concerns sending and

receiving money

    • Mutual funds

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  • Focus on raising our income
    • By preventing leakage of revenue
    • By marketing products & services

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Can you name some of our competitors on various products & services ????

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Basic Marketing Concepts

  • Anything that has a value can be marketed
  • Marketing should be done based on
    • Needs, wants & demands
    • Product
    • Value & Satisfaction
    • Exchange, Transactions & Relationships
    • Markets

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Marketing

  • The rural BO has-
    • The trust of the local people
    • Intimate knowledge of people and the locality
    • A central role in village life
    • Experience of handling large sums of money

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    • Rural BO is a cost effective tool for marketing our products and services

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How do you start?

  • Prepare a list
      • Financial Services
      • Premium products
      • Tie up services
      • Philately
      • NPS
      • RPLI/PLI

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How do you start?-Contd.

  • Understand our products and services
  • Study special rates, schemes, rebates etc
  • Prepare list of potential customers
  • Identify the services suitable to them

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Kit Bag for BPM

  • Brochures/pamphlets

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    • Savings Schemes & Interest rates
    • PLI/ RPLI handouts
    • Postal tariff & Taxation tables
  • List of Schools, colleges, Institutions, Govt. Offices & VIPs of the beat

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Marketing

  • Maintain liaison with members of public in your jurisdiction
    • School
    • staff of PHC
    • VAO
    • Panchayat President
    • Chairman of the Milk Society etc.
    • prominent personalities and other � members of public.

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Marketing

  • Keep track of newly opened organizations/factory/offices/schools in your jurisdiction
      • Introduce yourself to staff/manager etc of the institutions in your jurisdiction
  • Interact freely with members of public
      • Introduce yourself to local prominent persons in your jurisdiction
  • Attend village functions & market our products (under directions of the Sub Divisional Head)

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Marketing

  • Keep contact details of all MEs of your Division
  • Keep contact details of PLI/RPLI DOs
  • Assist in conducting campaigns/ carnivals/ Mela etc
  • Keep watch on competitor’s marketing strategy.
  • Always present a smart & professional appearance
  • Utilize the opportunity of meeting depositors
    • for PB verification
    • other official purposes etc positively

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Marketing – First impression

  • Appearance is a major aspect impacting marketing effectiveness
  • Some tips:
        • Dress neatly
        • Wear
          • Ironed uniform clothes with LOGO
          • Department ID cards
        • Sport a neat hair style
        • Have a pleasing personality with a smiling face
        • Answer the queries raised by the customers politely and correctly

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Six secrets of success

  1. Self Confidence
  2. Sincere Attempts
  3. Good Beginning
  4. Winning of the Minds
  5. Have Pure Thoughts
  6. Have Helping Nature

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Thanking You