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ILLINOIS CIRCULARITY CONFERENCE · 2026

Evolving Paper

Supply & Demands

What disappeared from the curb, what changed in the MRF, and why clean recovered paper still matters.

George Ward Jr.

Waste Diversion Director · Midwest Paper Retriever

Industry Insights · Salon B / South Pavilion 5 & 6

Wed, Aug 19, 2026 · 2:45 PM

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Where this session is going

Three questions, in order — because the answer to the third one depends on the first two.

Illinois Circularity Conference · August 19, 2026

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1

2009 → TODAY

What changed

Paper did not disappear. It moved — out of commercial buildings, out of print, and into a different mix.

2

CURB → MRF

Where grade is lost

Collection design, not sorting technology, decides what grade actually reaches a mill.

3

MILL → MARKET

What still sells

Manufacturers buy furnish, not good intentions. Clean groundwood still has real outlets.

The takeaway: no community controls national paper demand — but every community controls the quality of what it hands the market.

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The paper stream did not vanish. It changed.

A market transition seen from the collection route to the manufacturing floor.

Illinois Circularity Conference · August 19, 2026

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APR 2009

Industry disruption

AbitibiBowater filed Chapter 11 on April 16, 2009 — an early marker of the structural decline in newsprint and printing-writing papers.

OCT 2014

MPR formed

Midwest Paper Retriever formed after Jordan Trading acquired Abitibi assets and resold them to integrated buyers seeking SCN (58) supply-chain control.

2020s

Digital acceleration

Remote work, e-billing, online news and devices cut printing-writing demand further. COVID accelerated the shift from commercial to residential streams.

NOW

The quality gap

Packaging grows, but manufacturers that need clean fiber struggle as commercial volumes stay lower and residential single-stream blends grades.

Volume is not the problem. Grade is.

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The measurable shift

Capacity is not the same as curbside generation — but it shows the structural direction of the market.

Illinois Circularity Conference · August 19, 2026

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78.1M tons

Total U.S. paper & paperboard capacity in 2024 — down 2.0% from 2023, against a 0.9% average annual decline since 2015.

Below 9M tons

Printing-writing capacity after a 6.9% drop in 2024 — the steepest decline since 2021.

More than half

Containerboard's share of total U.S. capacity. Packaging took the lead as e-commerce grew.

Source: AF&PA, 65th Annual Capacity & Fiber Consumption Survey (May 2025). 2000 share: AF&PA capacity trend reporting.

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What shifted out of the commercial stream

Commercial streams used to be fiber-rich. Technology, COVID and remote work reduced the volume and moved what remained into homes.

Illinois Circularity Conference · August 19, 2026

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THEN

NOW

Daily newspaper

Digital news

Phone books

Search and apps

Catalogs & flyers

Targeted digital ads

Bills & statements

Electronic delivery

School & office paper

Cloud workflows

Loose paper volume

More small boxes

More communities are adding curbside recycling — which creates new competition for the Paper Retriever bin, and a new place for grade to be lost.

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A paper bin is a system, not just a container

Age, income and curbside access drive volume. What happens to SOP (37) and SCN (58) depends on which bin the paper lands in.

Illinois Circularity Conference · August 19, 2026

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Demographics

Age and income play the biggest roles in how much paper an area generates.

2

Curbside access

The single biggest deterrent — convenience becomes the path of least resistance, and grade degrades.

3

Education

Clear, repeated rules determine participation and contamination. The main lever left after commercial volumes fell.

4

Community ownership

Schools, churches and nonprofits create a reason to participate — and keep paper out of residential single-stream.

5

Placement & convenience

Visibility, access, safety and collection frequency decide whether a good intention becomes a habit.

6

Program feedback

Rebates, scorecards and local impact reporting keep host sites engaged year after year.

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Collection design decides the grade that reaches market

The same household paper, two very different destinations.

Illinois Circularity Conference · August 19, 2026

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SOURCE SEPARATED

  • Cleaner paper stream
  • More predictable furnish for the mill
  • Grade stays visible end to end
  • Host site keeps its own tonnage story

SINGLE STREAM

  • Higher throughput and lower cost per ton
  • More blending across grades
  • Fiber can leave as a bulk mix
  • Grade origin is no longer traceable

Neither path is wrong. They are built for different customers — one for tonnage, one for furnish.

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Inside the mega MRF: individual grades can disappear

Operational efficiency produces a marketable bulk commodity — while reducing grade specificity.

Illinois Circularity Conference · August 19, 2026

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Inbound single stream at a high-throughput facility.

1

Inbound single stream

Paper arrives mixed with containers and packaging.

2

Automated sorting

Equipment targets throughput and broad commodity groups.

3

Bulk fiber output

Ledger, groundwood, small OCC and mixed paper may blend.

4

The “supermix” movement

A growing grade for mega MRFs — consistent supply, but only newer mills with added technology can use it at reasonable yield.

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The manufacturing paradox

Generation declines and grades blend — while specific end users still need consistent, clean fiber every month.

Illinois Circularity Conference · August 19, 2026

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Molded pulp products and cellulose insulation — two SCN (58) outlets MPR supplies.

Manufacturers do not buy “recycling.”

They buy a usable raw material.

WHAT THE SPEC SHEET ACTUALLY ASKS FOR

Fiber length and consistency

Brightness and cleanliness

Groundwood content

Moisture and prohibitives

Predictable monthly supply

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Why SCN (58) and groundwood still matter

Substitutes exist, but high-groundwood SCN (58) remains the preferred furnish for two outlets we supply directly.

Illinois Circularity Conference · August 19, 2026

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CLEAN

GROUNDWOOD

FIBER

Bulk & structure

Molded pulp needs fiber that holds a formed shape.

Absorbency

Uncoated groundwood takes and releases water predictably.

Thermal performance

Cellulose insulation depends on consistent fiber density.

Molding behavior

Blended or coated furnish changes how the pulp forms.

The challenge is not whether the fiber exists. It is whether the collection system preserves the groundwood properties these two industries actually need.

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The Paper Retriever model: preserve quality before it is lost

A community program that works as education infrastructure and a manufacturing supply chain at the same time.

Illinois Circularity Conference · August 19, 2026

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HOST SITE

DEDICATED BIN

COLLECTION

PROCESSING

END MARKET

Cradle-to-grave visibility

Where the paper came from, how it was collected, and what it can become — documented at every step.

For the host site

A no-cost program, a visible sustainability story, and rebate revenue.

For the community

Fiber diverted before it can be blended — and a reason for residents to participate.

For the manufacturer

A traceable, source-separated supply of the furnish they actually specify.

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What communities can control

No municipality controls national paper demand — but every community influences capture, quality and participation.

Illinois Circularity Conference · August 19, 2026

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1

Design for the outcome

Decide whether the goal is maximum tons, high-value grades, community fundraising, or a deliberate blend of the three.

2

Educate continuously

Make clear that a dedicated bin protects SOP (37) and SCN (58) better than a home cart. Pair education with storytelling and service credits.

3

Measure by location

Track tons per bin, contamination, service cost and seasonality — instead of relying on system-wide averages.

4

Protect the grade

Use source separation wherever a stable manufacturing outlet values the fiber properties you are collecting.

5

Connect supply to demand

Build programs around known end users and their published furnish specifications, not around generic recyclability.

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QUESTIONS

The future of paper recovery

is not just more tons.

It is the right fiber, preserved through the right collection system, connected to the right manufacturer.

George Ward Jr.

Waste Diversion Director · Midwest Paper Retriever

(630) 587-1300

AskMPR@RecyclingIT.com

MidwestPaperRetriever.com

SESSION RESOURCES

Get the slides, the grade guide, and a paper stream review

MidwestPaperRetriever.com/ICC2026

Tell us what you collect and what you are trying to fix — we will send the deck, a one-page grade reference, and a no-cost review of your paper stream.

MIDWEST PAPER RETRIEVER · A THIRD-GENERATION, FAMILY-OWNED ILLINOIS RECYCLER SINCE 1976