LWV, June 26, 2025
Death vs. Dollars:
The Role of Nutrition in Solving the
Health Care Crisis
Robert H. Lustig, MD, MSL
UCSF
Disclosures
Paid Advisor:
Myka Bio
Simplex Health
Levels Health
Chief Medical Officer:
Dory
BioLumen
Perfact
Unpaid Advisor:
Kuwaiti Danish Dairy Co.
Blue Oak Nutraceuticals
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption
Health
Environment
Cash flow
• companies
• consumers
• society
The experiment
1965
The experiment
1965
2025
Eleven conglomerates control 90% of the food supply
Definition
Ultraprocessed food
The difference between ultraprocessed food�and real food
The difference between ultraprocessed food�and real food
Not enough:
Fiber
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
Additives
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
Additives
Emulsifiers (polysorbate-80, carboxymethylcellulose)
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
Additives
Emulsifiers (polysorbate-80, carboxymethylcellulose)
Salt
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
Additives
Emulsifiers (polysorbate-80, carboxymethylcellulose)
Salt
Nitrates, Heme (processed red meat)
The difference between ultraprocessed food�and real food
Not enough:
Fiber
Omega-3 fatty acids (wild fish)
Micronutrients
Too much:
Trans-fats
Branched chain amino acids (leucine, isoleucine, valine)
Omega-6 fatty acids (plant oils, polyunsaturates)
Additives
Emulsifiers (polysorbate-80, carboxymethylcellulose)
Salt
Nitrates, Heme (processed red meat)
Sugar
The four primary immuno-metabolic detriments of ultraprocessed food
— metabolic syndrome, depression, dementia
NOVA I
NOVA I
NOVA II
NOVA I
NOVA II
NOVA III
NOVA I
NOVA II
NOVA III
NOVA IV
NOVA I
NOVA II
NOVA III
NOVA IV
Only NOVA IV correlates with chronic disease
57% of US consumption
73% of US food supply
NOVA I
NOVA II
NOVA III
NOVA IV
Only NOVA IV correlates with chronic disease
57% of US consumption
73% of US food supply
Controversies around the NOVA system (e.g. salt, brown bread)
Consumption
The evolution of fast food
Thickburger
1420 calories
High Fructose Corn Syrup
Current US annual consumption of HFCS
• 63 pounds per person
Users:
U.S., Canada, Japan,
Europe
(limited exposure)
Srour et al. BMJ 365:l1451, 2019; Wang et al. JAMA 326:519, 2021
56% of the food sold in America is ultraprocessed food
Accounts for 62% of the sugar in the American diet
And 67% of the sugar in kids’ diets
150
125
100
75
50
25
0
Growth of
Sugar Industry
Stabilization
HFCS +
Sugar for Fat
WWII
U.S. Commerce Service 1822-1910, combined with Economic Research Service, USDA 1910-2010
http://ushealthcarespending.gov
PROCESSED
FOOD
Addictive
Sugar and opioids
Sweet-Ease increases endogenous opioids to reduce pain,
Even in neonates
Lustig, J Am Diet Assoc 110:1307, 2010
Price Elasticity of Foodstuffs
Foodstuff | PE | Range | # observations |
Restaurant Food | 0.81 | 0.23-1.76 | 13 |
Soft Drinks | 0.79 | 0.13-3.18 | 14 |
Juice | 0.76 | 0.33-1.77 | 14 |
Beef | 0.75 | 0.29-1.42 | 51 |
Pork | 0.72 | 0.17-1.23 | 49 |
Fruit | 0.70 | 0.16-3.02 | 20 |
Poultry | 0.68 | 0.16-2.72 | 23 |
Dairy | 0.65 | 0.19-1.16 | 13 |
Cereals | 0.60 | 0.07-1.67 | 24 |
Milk | 0.59 | 0.02-1.68 | 26 |
Vegetables | 0.58 | 0.21-1.11 | 20 |
Fish | 0.50 | 0.05-1.41 | 18 |
Fats/Oils | 0.48 | 0.14-1.00 | 13 |
Cheese | 0.44 | 0.01-1.95 | 20 |
Sweets | 0.34 | 0.05-1.00 | 13 |
Eggs | 0.27 | 0.06-1.28 | 14 |
Andreyeva et al. Am J Public Health 100:216, 2010
(London, UK, May 17, 2024)
Sugar is the payload
Ultraprocessed food is the vehicle
Toxic
The Global Pandemic of Chronic Metabolic Disease
None of these have cures, and the treatments only treat the symptoms
All are made worse by ultraprocessed food
Lane et al. BMJ 384:e077310, 2024
�Is ultraprocessed food ”food”?����What is the definition of “food”?����Substrate that contributes to growth or burning of an organism
�Is ultraprocessed food ”food”?����What is the definition of “food”?����Substrate that contributes to growth or burning of an organism
�Is ultraprocessed food ”food”?����What is the definition of “food”?����Substrate that contributes to growth or burning of an organism
Burning
Softic et al. Cell Metab 30:735, 2019
"The most important takeaway of this study is that high fructose in the diet is bad," says Dr. Kahn. "It's not bad because it's more calories, but because it has effects on liver metabolism to make it worse at burning fat. As a result, adding fructose to the diet makes the liver store more fat, and this is bad for the liver and bad for whole body metabolism."
Dr. C. Ronald Kahn,
CEO, Joslin Diabetes Center
Hall et al. Cell Metab 30:1, 2019
Burning:
Ultraprocessing determines weight gain
Growth: �Ultraprocessed food inhibits bone growth
Zarestsky et al. Bone Res 9:14, 2021
UPF: Ultraprocessed food
CSD: Caloric soft drink
X-ray
Growth:�Cancer incidence due to ultraprocessed food
Fiolet et al. BMJ 360:k322, 2018
Every 10% increase leads to 12% increase in cancer
Fiber
Whelan K et al. Nat Rev Gastroenterol Hepatol 21:406, 2024
Potential microbiome toxins within ultraprocessed food
Dietary AGE’s
Foods that generate dietary AGE’s
Cai et al. Am J Hum Pathol 173:327, 2008
Do dietary AGE’s lead to disease?
Animal model of Caloric Restriction + Heating Food
Cai et al. Am J Hum Pathol 173:327, 2008
CR increases lifespan, CR plus heating doesn’t
Environment
World Wildlife Fund, http://awsassets.panda.org/downloads/sugarandtheenvironment_fidq.pdf
Sugar holdings in orange, yellow, light green
Corn Planting 2007
Atrazine Use 2007
Ratio of Gov’t Payments to Farm Gross Income
Nitrate Contamination
Cash Flow
Cash Flow
Companies
Philpott, Mother Jones 2012 (from Bureau of Labor Statistics)
How our food dollars have been reallocated
Despite the economic downturn of 2008,
McDonald’s revenues and stock price
continued to rise between 2007-2011,
and Coke and Pepsi still fared better than the S&P 500
Pepsi
McD
Coke
S&P 500
Stock prices of processed food companies compared to the
S&P500, 2007-2011
Archer Daniels Midland
Proctor & Gamble/
Kraft
Kraft
General Mills
ConAgra
Hormel
S&P500
The word on Wall Street is out:
In the last few years, Big Sugar has taken a beating
S&P 500
Tate and Lyle
Illovo
Sudzucker
And soft drink manufacturers are now
experiencing a drought
S&P 500
Coke
Pepsi
Dr. Pepper/
Snapple
McD
Cash Flow
Consumers
Jones et al. PLoS One 9(10):e109343, 2014
The price of food (per 1000 kcal)
UK 2002-2012
Percent of Gross National Product
spent on food, by country
Time Magazine, Feb 28, 2011
Cash Flow
Society
150
125
100
75
50
25
0
Growth of
Sugar Industry
Stabilization
HFCS +
Sugar for Fat
WWII
versus US health care spending (% GDP)
U.S. Commerce Service 1822-1910, combined with Economic Research Service, USDA 1910-2010
http://ushealthcarespending.gov
PROCESSED
FOOD
150
125
100
75
50
25
0
Growth of
Sugar Industry
Stabilization
HFCS +
Sugar for Fat
WWII
versus US health care spending (% GDP)
U.S. Commerce Service 1822-1910, combined with Economic Research Service, USDA 1910-2010
http://ushealthcarespending.gov
PROCESSED
FOOD
Morgan Stanley Report, The Bitter Aftertaste of Sugar, March, 2015
Ultraprocessed foods are only “cheap” when the costs of their negative metabolic impact are externalized to health care and public health budgets.
Scientific Group of UN Food Systems Summit 2021
The net benefits of achieving a food system transformation are worth
5 to 10 trillion USD a year, equivalent to between 4 and 8 percent of global
GDP in 2020 … a food system transformation can ensure that global
warming stays well below 1.5 degrees C at the end of this century.
Jan 29, 2024
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption
Health/Disease
Environment
Cash flow
• companies
• consumers
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease
Environment
Cash flow
• companies
• consumers
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease XXX (death)
Environment
Cash flow
• companies
• consumers
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease XXX (death)
Environment XX
Cash flow
• companies
• consumers
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease XXX (death)
Environment XX
Cash flow
• companies √√ before, XX now
• consumers
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease XXX (death)
Environment XX
Cash flow
• companies √√ before, XX now
• consumers √√ short-term, XX long-term
• society
Imagine the last 60 years was an experiment
The food industry posed the hypothesis:
Ultraprocessed food is better than real food.
Outcomes:
Consumption √√
Health/Disease XXX (death)
Environment XX
Cash flow
• companies √√ before, XX now
• consumers √√ short-term, XX long-term
• society XXX
Imagine the last 60 years was an experiment
UCSF Resources
@ c2ech.bsky.social
idl.ucsf.edu