The Smart Exhibitor Handbook
A guide to making better, smarter and more valuable events
Contents
Accessing & Editing Your Profile
Networking
Introduction
Messages & Meetings
Lead Retrieval
Increasing engagement
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Introduction
Our new Smart Event platform has been re-designed to give exhibitors a more valuable experience, creating more opportunities to meet and connect with your target audience.
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Accessing & Editing Your Profile
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Discover.Pharmpackeurope.com
There are 3 different profile types:
Overview of Profile Types
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Discover.Pharmpackeurope.com
Each of the 3 profile types will receive an email with instructions for accessing the site.
Exhibitor profiles will receive an email with a username and password.
Both types of team members will receive an email with an activation link. Once the link is clicked you will be prompted to create a password. .
Admin team members can toggle between managing the company profile and its associated functions and managing their personal profile and its associated functions by clicking on Profile in the upper right corner,then clicking on the highlighted bar where their name is shown (or where their company name is shown if they’ve already clicked on their name).
*Check your spam folder if you don’t see an email in your Inbox.
Logging in for the first time
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Setting up your Company profile
As an exhibitor or admin team member, you can edit and add to your company profile. Make sure to take the time to create an engaging, informative and appealing profile.
Once in your profile you can take the following actions:
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Adding Products
On this screen you can add products.
Each product can have:
Each product can be toggled to Active status, meaning it is visible to others, or Inactive status, meaning it is visible only to you. Each product’s status can be changed at any time.
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Adding Team Members
To Add a Team Member, first click on the Add Team Member button as shown on Screen 1.
Next enter the Team Member’s email address as shown on Screen 2. Each Team Member must have a unique email address.
Then, on Screen 3, enter additional details about that Team Member and choose a role for them. Please refer to page 5 for the important distinctions between the Member role and the Admin role.
Once you click Add Team Member on Screen 3, that person will receive an email with an activation link and will be able to log into the platform to set up their personal profile.
SCREEN 1:
SCREEN 2:
SCREEN 3:
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Logging into your existing account
To log in to an existing account, visit Discover.Pharmpackeurope.com and click on the Login button in the upper right corner.
A few important reminders:
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Networking
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Company Dashboard page
Name
When logged in with an exhibitor profile or as an admin team member accessing the company profile (as explained on page 10), this version of the Dashboard page is displayed.
To navigate to the this page click on Settings in the left navigation, then click Dashboard at the top of the new navigation that appears.
In the Dashboard you can see::
You can also share your profile from this screen.
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Personal Dashboard page
When logged in with a personal profile this version of the Dashboard page is displayed.
To navigate to the this page click on Settings in the left navigation, then click Dashboard at the top of the new navigation that appears.
In the Dashboard you can see::
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Discovering Potential Contacts
To get started, visit the Attendee List.
To navigate to the Attendee List from the Profile section, click on Settings then click on Attendee List in the new left navigation that appears.
This is where you can start building your pipeline of future valuable contacts, conversations and customers. Make sure to brief your teams on how to browse attendees with the easy-to-use filters.
Available filters include:
Each person’s profile card can be clicked into for additional details about that person. There are also icons that allow you to add the person to your list of favourites, send them a message, or send them a meeting request.
Name
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Searching for a Specific Contact
To get started, visit the Attendee List.
To navigate to the Attendee List from the Profile section, click on Settings then click on Attendee List in the new left navigation that appears.
The Search box is in the upper left of the page and the list can be searched by:
Each person’s profile card can be clicked into for additional details about that person. There are also icons that allow you to add the person to your list of favourites, send them a message, or send them a meeting request.
Name
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Saving and Viewing Favourites
You can save a person, company or product to your list of favourites by clicking the star icon on the profile card.
An item that you have already favourited will have a solid star while a not yet favourited item will have a hollow star.
To navigate to your list of favourited items from Edit Profile, click Settings and then click on Favourites in the new left navigation that appears.
Name
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Company Interactions Dashboard
When logged in with an exhibitor profile or as an admin team member accessing the company profile (as explained on page 10), this version of the Dashboard page is displayed.
To navigate to the this page click on Settings in the left navigation, then click Dashboard at the top of the new navigation that appears.
At the bottom of the Dashboard page you will see a list of who has interacted with your profile and who your team has scanned onsite.
Interactions displayed are:
On this page you can:
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Personal Interactions Dashboard
When logged in with a personal profile this version of the Dashboard page is displayed.
To navigate to the this page click on Settings in the left navigation, then click Dashboard at the top of the new navigation that appears.
At the bottom of the Dashboard page you will see a list of who has interacted with your profile and who your team has scanned onsite.
Interactions displayed are:
On this page you can:
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Messages & Meetings
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Sending & Viewing Messages
Throughout the platform you will see a this Message icon on all company, product and people cards.
To send a message, click on the icon and begin typing your message.
At the top of the page, to the left of the profile picture, you’ll see Messages and Notifications. When you receive a message, it will appear in Messages and you will also receive a notification under Notifications.
You can all see and search all of your messages by clicking on the profile picture in the upper right, then choosing Messages in the Networking section of the drop down menu.
From this page you can also create group chats.
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Requesting A Meeting
Throughout the platform you will see a this Meeting icon on all company, product and people cards.
To request a meeting, click on the icon and begin filling out the form.
In the first step you’ll be asked for:
In the second step, you’ll be asked to select a date and time for the meeting and then your meeting request will be sent to the other party when you click the Request Meeting button.
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Viewing & Managing Personal Meetings
On the My Meetings page, you can see all of your meeting requests along with the status of each.
To navigate to My Meetings, click on the profile picture in the upper right, then click on My Meetings in the drop down menu under Networking.
On this page you can accept or decline a meeting request, as well as reschedule or cancel a confirmed meeting.
There is both a list view and a calendar view.
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Viewing & Managing Your Team’s Meetings
On the Team Meetings page, you can see meeting requests for all of your team members, along with the status of each meeting request.
On this page you can view meeting requests by:
There is both a list view and a calendar view.
As a reminder an overview of meeting requests count and top performing team members can be found on the company dashboard page.
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Starting Your Virtual Meeting
The My Meetings page is also where you’ll go to join your meetings.
To navigate to My Meetings, click on the profile picture in the upper right, then click on My Meetings in the drop down menu under Networking.
For each of your meetings you’ll see a countdown clock and a greyed out Join button as seen here:
When it’s time for a meeting, the Join Room section will turn green and you can simply click it to join your meeting.
On the next screen, click Continue so a quick microphone and camera check can be done, then on the next screen click Join Room. Should you need to do any quick troubleshooting, click on the I in the upper left of the screen.
Please note, you can join up to 10 minutes before the start of your meeting. The meeting room will also stay open should the meeting run over.
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Lead Retrieval
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Accessing Badge Scanning
By clicking Meeting you can request a meeting with a participant.
Your you can send the meeting request with the following information:
Subject - what is the purpose of the meeting?
Message - a short message
Invite others to join your meeting using their email address
Find a location to meet (online or at event)
Duration of the meeting
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Download the event mobile app and log in using your exhibitor or team member credentials.
These are the same credentials that you use to log into the web platform.
Once logged in navigate to Badge Scanning.
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Scanning Badges
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Step 1: To scan a badge, tap the scan icon on the bottom right.
This will open your camera so you can scan the badge. When the camera is pointed at the badge, it will automatically scan.
Step 2: After scanning add your notes on the next screen.
On this screen you can add:
Below the products section, there is also a box to type in any additional notes about the lead.
Step 1:
Step 2:
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Sharing & Exporting Leads From the Mobile App
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Each person can view the badges that they’ve scanned by navigating to Badge Scanning in the app.
On this screen, there is also an Export link in the upper right that can be used to export the leads.
This will trigger an email to the user with an attached spreadsheet of leads which includes:
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Sharing & Exporting Leads From the Website
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Leads can also be downloaded from the website.
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Promotional Opportunities
Premium Online Showcase
In addition to the Premium Online Showcase package, you can upgrade to the Deluxe package.
The following is included across both Web and Mobile applications:
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PREMIUM ONLINE SHOWCASE
Choose to feature your Company Profile at the top of the exhibitor list
Your company will be highlighted and featured at the top of the lists Featured Exhibitors on both website and mobile App
Featured Exhibitor
SPONSORSHIP & ADVERTISING
Display Advertising
Gain exposure by having your advertising displayed across the online platform and on the mobile app.
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Position | Dimensions |
1. Half Width | 680 x 124 |
2. Sidebar unit | 275 x 275 |
3. Mobile Banner | 320 x 100 |
SPONSORSHIP & ADVERTISING
Mobile Sponsorship
Splash Screen and Badge Sponsor are premium mobile app sponsorship opportunities.
Strictly limited to one sponsor each:
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SPONSORSHIP & ADVERTISING
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