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Prof. Dr. Sondan Durukanoğlu Feyiz

Rector- Kadir Has University

Eurasian University Branding:

Balancing Identity and Global Outreach

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Question: Could national uniqueness be seen not as a barrier, but as an asset for gaining visibility in international rankings?

MISSIONS of the UNIVERSITY

TEACHING

RESEARCH

SERVING SOCİETY

Balancing Identity and Global Outreach

International Ranking Institutions 🡺 universities under these tree categories

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RESEARCH:

  • metrics in research are universal🡺 do not change by country
  • outcome of a research 🡺 a scientific publication, a book, a patent, a scientific presentation, a conference paper,….
  • academicians are free to work on any problem

Thus, no identity problem on research part

Balancing Identity and Global Outreach

TEACHING and SERVING to SOCIETY

International Ranking Institutions 🡺 do not tell us how and what to teach, how to serve society

employability of our graduates (national, international) international student, faculty member ratios

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As an example: Kadir Has University

Balancing Identity and Global Outreach

Number of total students🡺 approximately 5000

Number of full-time academic persons with research expectation🡺 approximately 170

And university have about 27-year of life-time

Goal🡺 internationally recognized

MISSIONS of the UNIVERSITY

TEACHING

RESEARCH

SERVING SOCIETY

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As an example: Kadir Has University

Balancing Identity and Global Outreach

KADIR HAS UNIVERSITY EDUCATION MODEL

CORE PROGRAM

PROJECT BASED EDUCATION

Core Program 🡺 Universal Values and Skills, student converted to a world citizen

Project Based Education 🡺Different way of learning, competencies of the field are transferred through application-research oriented projects carried out by students; all projects are developed together with our sectoral partners

Assesment-Evaluation 🡺 No exams: presentation, discussion, project reports, assays articles, developed products

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Balancing Identity and Global Outreach

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Balancing Identity and Global Outreach

externally funded research projects

2018 : 8.500.000 Turkish Lira; 16 active projects

2024: 500.000.000 Turkish Lira; 140 active projects

In research: among top 500

Direct results of research

Concluding remark:

national identity is not a barrier in gaining visibility in international rankings

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Balancing Identity and Global Outreach

THANK YOU