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Yash | Raw communication style and appearance onscreen and offscreen

…..makes him appear fearless and strong

  • Directional qualitative findings

1

"His swag, the way he walks, it gives the macho look in him. It could be his beard or his body language or the way he portrays himself. Basically he has a unique style, it’s like if he wears it only it looks good on him"

"ln KGF1 and KGF2, looks are too raw and then in his personal life also he is like that only. The way he communicates with his friends and colleagues is same."

"Because in any of his movies there is no such a situation where he looks tired, he is very energetic and always like very much dedicated."

The way he carries himself generates a SENSE OF HEROISM and gets copied/imitated by consumers

Positive Associations

  • His macho looks as 'Rocky Bhai' and demeanour in public appearance makes him a strong personality
  • Colloquial communication style builds rapport → is not uptight while communicating
  • Hairstyle has become a trend amongst the youth

Negative Associations (A few)

  • Not a well toned or muscular body

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Yash| Getting a breakthrough in nepotistic industry & attaining success through self-belief

…..makes his journey inspiring and motivating

  • Directional qualitative findings

2

We feel proud that because of KGF the Kannada industry has grown. He started as a serial actor. He got his first breakthrough in 2001, after that sustained and stayed back in the industry to deliver his biggest hit after 8 years

He is a struggling actor. He was not brought up with a silver spoon. He was not from any royal family. He worked very hard and came up in life.

We can call him Mr. Perfect, like the role he gets he does it perfectly. He takes time to completely fulfill that role. He did not work in any other movie just for KGF. He wanted to do it perfectly."

CONNECTS WITH EMOTIONAL NEEDS of today's youth, who validate it through acceptance of his style and dressing. However, they DESIRE VARIETY in his roles

Positive Associations

  • His rags to riches story is admired and inspires youngsters reflection of grit and persistence A self- made man
  • Fearless and challenging attitude led him to overcome the obstacles in this journey
  • His perfectionism led to a power packed performance brought recognition to state🡪 Pride of people.
  • Self belief 8 years of hard work into KGF and farsightedness Journey of courage and determination

Negative Associations (A few)

  • Having performed similar roles across movies 🡪 Not versatile

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Yash| Family man image signify stability & reliability

…..makes him more approachable

  • Directional qualitative findings

3

He likes cooking a lot is what I have heard. He has his own hotel called Kicchana Mane which is near to Bangalore, where he goes once in a week or month and cooks himself."

His wife and him supplied water, food and gave very good facilities to people during covid times. He did this in the villages and not in the cities. I feel very happy.

Even after being busy, for his family he gives good time, you can see from his social media photos. During festivals, he would celebrate with family and be with his kids. He never misses raksha bandhan and goes to meet his sister Davangere.

His ROOTED & TRADITIONAL OUTLOOK makes it difficult to replace him

Positive Associations

  • Successful yet rooted Raw
  • Family man image signify stability & reliability work life balance is admirable
  • Generous & humble in nature participative and friendly behaviour makes him approachable
  • Lives a traditional lifestyle brings him closer to masses

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Sudeep| His Suave personality and good voice tonality

…..makes his performance engaging

  • Directional qualitative findings

4

Basically he has a unique style, it’s like if he wears it only it looks good on him, if the same thing is copied by others that doesn’t look good.

Sudeep is very handsome. He is very stylish. In the Big Boss reality show, for every episode he appears wearing stylish clothes. He does not wear the same clothes twice. He looks very stylish.

He has very good voice tonality and can listen to him for long. His voice is great. I feel that my husband should also wear the dresses that Sudeep wears and be stylish.

His VOICE TONALITY, FLAMBOYANT & STYLISH DEMEANOUR makes him aspirational and desirable in different roles

Positive Associations

  • His unique dressing sense gives him a suave outward appearance makes his style evergreen Fashionable

  • Fit & athletic body cool & active in appearance

  • Macho voice captivates the audience

  • Despite age factor seems aspirational audience gets awestruck by him

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Sudeep| Gives dynamic and emotionally expressive performance

…..makes him a method actor

  • Directional qualitative findings

5

He has been hosting Bigg Boss for nine years now and I used to watch it only for him and the way he conducts himself and how he interacts with people. For me it’s like if I look at him i feel I need to live like this.

I liked his film Kotigobba series, his character had swag and acting too was good, the double role that he played. Then the action and dance he does also is very good. All characters of characters he did well.

Reflection of a LEADER CHARISMA. His versatility and gravitas makes youth look up to him

Positive Associations

  • Proved his versatility by performing in other languages → experimental and bold → evokes a sense of pride

  • Sensible and Intelligent actor makes rational choices in picking roles

  • Signature style, expression and dance moves keeps trending

  • Method actor brings gravitas to each performance → encouraging youth to achieve perfectionism and be sincere in their pursuits

  • Motivates and pushes co-actors or team to do better creates a positive atmosphere

First of all, he is one of the finest actor. Acts in different languages, so he is adventures, it makes us happy that our Kannada actor is famous nationwide. Very few actors can do the roles that he has done.

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Sudeep| Opinionated and lack of receptiveness

…..makes him unapproachable

  • Directional qualitative findings

6

If likes something then he will accept or else he doesn't. In Bigg Boss as well he gives warning to the house mates, he is straight forward but does not hurt anyone. He just want to convey his thoughts straightforward.

He had some issues with wife is what we used to see in news. So there is no bonding and communication and behavior is not right for each other is what they were telling in the news

When we consider some of his issues he doesn’t give up his ego. If he dropped his ego then he might not get negative images in the industry. If he is down to earth then it would be good.

While in your face attitude and flashy lifestyle makes him exciting but his NON-CONFORMIST ATTITUDE is not liked esp. among some consumers from small towns

Positive Associations

  • Opinionated → straightforward while putting his point forward

  • Sustained and made his mark through talent did not use his privileges

  • Responsive on social media replies to fans on Twitter

Negative Associations

  • Arrogant & aggressive lack of receptiveness to criticism by media and fans�
  • Keeping appearances of a happy family valued in small towns à low appeal of a star whose personal relationship have fell through

∙While it brings an element of human touch à raises his relatability among metro consumers

  • Comes from a well-off family makes him unapproachable and distant

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Rakshit| Charming and positive personality makes him affable

7

So by seeing him itself we feel like he is very cute to look and even to talk and all, like if we go through all his reviews, we feel that he speaks very sweetly.

He is very simple to look and whatever film he acts in is story based. And personally there will be kind of memory. He is a silent natured person, well mannered person.

Rakshit dresses old, i feel he is not very trendy and stylish. He looks like a seedha sadha person. He can dress more stylish like his age, like other new & young actors.

While he is INCLUSIVE AND CONGENIAL, lack of age appropriate dressing does not make him aspirational

Positive Associations

  • His smile, friendliness and demeanour attracts audience has a charismatic personality

  • Innocent looking always silent and keeps to himself never showing off

  • Shows warmth onscreen and offscreen liked by all age groups.

Negative Associations

  • Dowdy is not very fashionable makes him look too simple and boring too be imitated

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Rakshit| His creativity, multi-talent and realistic performance makes him a household name

  • Directional qualitative findings

8

He does natural acting and realistic kind of roles. Charlie 777 is very good, there is that emotional connect and relatable to people who have pets and all. The film has a fan base from small kids to old people.

A director should have a vision sir. If he doesn’t have view on what should come on display and directs the film randomly, then it is foolishness. This is called creative thinking.

His first biggest hit was Kirik Party. He was recognised because of that film and the next hit film was Charlie 777. Between these two films there has been a long gap. In between no film were released. Growth rate is very less.

His RELATABLE STORIES of educated & relatable middle class inspires. However, he is yet to establish his grounding and runs the RISK OF GETTING WRITTEN OFF due to long gaps

Positive Associations

  • Perceived as visionary and futuristic by masses → innovative and artsy

  • Conspicuous generates relatability and at times creates a soulful connection

  • Welcoming towards newcomers and believes in community development → open-minded, experimental and risk-taker

  • His initial rejections and failures, didn’t stop him Tenacious and resilient Keeps pushing the boundaries

  • Brings uniqueness to the table progressive, emotional and cerebral stories

  • Dilution of roles as an actor and creator → makes him an all-rounder

Negative Associations

  • Growth rate is less long gap between films.

  • Lacks consistency has given only few hits

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Rakshit| Friendly and modest nature makes him a pleasing personality

  • Directional qualitative findings

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Rakshit Shetty is a very-very simple yet elegant kind of personality, kind-hearted person and he does genuine roles only.

He doesn’t have ego, compared to others. He is a very charming person, I feel. He will be laughing and chilling with everybody. He will be joyful.

After his breakup with ex-girlfriend I think he has not moved on, I feel. He told that it feels like he is stuck on what happened. I think he needs to put himself out more, we just don’t like how we are seeing him now

Fans love his WARMTH AND FRIENDLINESS. Semblance of personal and professional life makes him CLOSED PERSONALITY for the audience to establish an emotional connect

Positive Associations

  • Empathetic and sensitive motivates to be kind towards other for better peace of mind

  • Down to earth persona → connects well with fans and always ready to capture moments with fans → approachable and amicable

  • Despite his success remains rooted and grounded to his culture and loyal to nation

  • Modest → never boasting about his achievements → no unnecessary attitude

Negative Associations

  • Frivolous in personal relationships → does not put enough effort in resolving issues

  • Recluse → never talks about his problems and not active on social media → limited openness to personal life → low familiarity and connectedness

  • Carefree → unbothered by people's opinion about his personal life

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Darshan| His muscular body and dynamic style gives him a fearsome aura

  • Directional qualitative findings

10

He is physically very hot, has six pack abs. His appearance is good, he looks attractive, we feel wow when we look at him and get influenced.

He looks powerful and bold. He has rugged tone and speaks without a filter. He does not fear public opinion. He smokes and drinks in the open. Even in films his character is somewhat rowdy and into fights with opponents

Because if we check some of his old films like Chakravarthy he has built very good body and then in Roberrt his body is not so well maintained. It feels like he has lost interest in taking care of his looks is what I feel.

His DICTATORIAL PERSONA makes a strong influence but LOSING HIS CHARM gradually

Positive Associations

  • His rugged tonality, authoritative personality makes him powerful → strong influence on the audience

  • Six pack abs makes him look attractive and hot → audience is wowed by looking at him

Negative Associations

  • With aging, stamina is fading away

  • Had better fitness in older movies → seems lost interest in maintaining body & physique

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Darshan| Started from ground zero, now the Sultan of Sandalwood

  • Directional qualitative findings

11

He doesn’t step back to do any kind of roles. He does traditional acting, family oriented movies and then full mass movies. He is known as 'Challenging Star Darshan because his movies and his stunts and all that would be too challenging.

He was a producer’s son but he was written off. He worked his way through the industry and he is there at the top now. With a background like this you need to live up to many expectations and change what people think about you

He has to do little more better, he does same kind of films, showing power, high status. Generally, he does good drama movies. He started his journey as a light boy.

Once perceived as skillful actor is LOSING HIS POPULARITY because of not embracing new roles and genres

Positive Associations

  • Born with a silver spoon → made his way to the top through hard work → independently achieved growth → started journey as a light boy

  • Adoptive → developed essential skills over time → motivates to keep improvising

  • Conscientious → performs roles with enthusiasm and adds value to them → shows dedication to stay indispensable

  • Supportive → promotes film's of newcomers, trailers and songs → wants other co stars to grow

Negative Associations

  • Predictable → only does hero roles and does not explore → audience wants to see him in different characters

  • Sophisticated → limited to a certain genre → appears too comfortable with what he has → does not experiment

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Darshan| Advocates for animals and supports various causes

…..modesty has won many hearts

  • Directional qualitative findings

12

Initially he used to distribute paper in the film industry after leaving school; giving actors their tea. Enrolled his child in a government school, so that the child will know what are the difficulties - masses loved him for this.

He loves animals. He has a lot of interest in agriculture, so he has a big farm. He does horse riding and then there are a lot of animals in his farm. He is oriented towards saving the wildlife.

He behaves aggressively, there was an issue that he had hit some hotel waiter, we feel ashamed. He was banned by all news channel for speaking with a lot of ego, now he is giving interviews to a YouTube channel for Kranti's promotion.

Once known as CHALLENGING STAR DARSHAN for his mettle, is now NOTORIOUS FOR HOOLIGANISM and losing respect of the masses

Positive Associations

  • Animal farm at home → oriented towards and advocates for saving the wildlife → motivates to be caring

  • Altruistic → supports individuals and social causes → motivates to help unbiased

  • Brave → showed a fighter attitude after his father's death and became successful through his own efforts.

  • Grounded → sends son to government school → himself left school and distributed paper → won many hearts

  • Modest → does not let media take photos when doing charity

Negative Associations

  • Bold and fearless in communicating → talks filterless → does not hesitate and remains unbothered about public opinion

  • Rowdy → super aggressive → gets physical when angry → audience feels ashamed and lose respect

  • Arrogance towards media → banned by major TV channels and anchors → promoting films through YouTube

  • Involved in many controversies → known for being a bully → sycophants do not tolerate anything negative about him.

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Ganesh| Nepalese descent but made his mark as a complete entertainer

  • Directional qualitative findings

13

He is a chocolate boy. He is a jovial kind of a person. He is enthusiastic. His smile and the way he speaks is very enchanting.

He does really good mimicry and plays comedy roles very well

His acting is good but he is not tall enough. Seeing his talent he could have gone to any level he wanted to but because of height his road became tough, this is what I feel. KGF type of films will not suit him.

Loves to entertain audience as a HUMORIST but overall PHYSICAL APPEARANCE UNFIT for action hero roles

Positive Associations

  • Full of zeal → his energy rubs off on people → Complete entertainer

  • Fun, lively and playful → audience feels relaxed and never bored by watching him

  • Friendly persona and demeanour → always smiling → delightful to watch and very likeable

  • Nepalese descent

Negative Associations

  • Less stamina → not worked on his physique → has a general body

  • Short height → seems conscious of appearance → perceived unsuitable for action films

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Ganesh| Fondly known as 'Golden Star Ganesh' for his full on entertainment films

  • Directional qualitative findings

14

More of fun characters only he has done. He movies are fun. Whichever movie it is the entire family can watch it together, sometimes it would be romantic or it would be full comedy. He became a hit maybe after Mungaru Male."

He was also telling that he used to get 2000 rupees for the show 'Comedy Times'. So from there he has come to a stage where he has his own production house.

I think he is not growing in his career. He is stuck to one type of character so if it is funny then it would be funny only. He doesn’t try out different characters and roles. We will lose interest in him.

Once famous for playing the LOVER BOY now has his fame diminishing, as REPETITIVE ROLES are becoming monotonous for the audience

Positive Associations

  • Plays lively and sanguine charactersfamily entertainer → known for stories of hope

  • Popular for romcoms

  • Neophile → anchor and actor in movies and TV → like to discover new things

  • Resilient → shows optimism in difficult situations → started from small roles

  • Nepal descent → adapted well to Kannada culture and industry

  • Positive work approach → takes no pressure to perform → cool temperament

Negative Associations

  • Lacks decision making skills → no consistency in film's performance

  • Uncertain → chooses films randomly → roles are getting boring

  • Outdated and stagnant → people don't remember his films

  • Disinterested and not competitive → can grow if shows versatility

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Ganesh personal | Selfless person, admired for down to earth attitude

  • Directional qualitative findings

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He doesn’t have that selfishness that he is a hero. He is too friendly with fans. He does have that arrogance. He is realistic. He doesn’t have that attitude and all. He is more friendly with everyone.

He is friendly. In a program called 'Super Minute' he would mingle with everyone, whether it's someone from the film industry or a common man. He tells and asks and teaches about the game.

How he takes care of mother and father, we get the feeling that we have to also do the same. Other than that there is not much known about his personal life, maybe he does not want to show.

PARENTAL CONCERN is liked by the masses but his preference for SECLUSION from the limelight breaks the connectedness

Positive Associations

  • Keeps calm and composed → Does not lose temper

  • Jovial and playful nature → keeps everyone around happy

  • Has no enemies → not into any controversy

  • Concerned person → takes care of parents

  • Selflessno arrogance of being a hero

Negative Associations

  • Reserved and reticent → does not like to show his personal life → diminishes familiarity and closeness

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SRK| A fashion icon whose every style becomes a trend

  • Directional qualitative findings

16

Now also his type of physique has not come to any youth, they just keep thinking but still at the age of 54 years he has maintained physique of a young man.

Even now also if he does the role of a college boy, he would do that role very well, that’s the reason he is the role model for the youngsters. He doesn’t show that he has aged because in everything he is energetic and strong.

He is energetic. He is romantic. He is a ladies man.

While AGING GRACEFULLY and still maintaining dynamism in personality, his overall appeal is considered OLD AND BORING by GenZ

Positive Associations

  • Very fit and charming for age → looks young → maintained physique

  • Very fashionable → makes a style statement every time

  • Energetic → lively demeanour → shows agility at work

  • Romantic and charismatic persona → perceived as a gentleman

Negative Associations

  • Aging → style and magnetism does not connect to GenZ

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SRK| Became the King of Bollywood in a nepotistic industry through hard work

…..makes him iconic and aspirational

  • Directional qualitative findings

17

King Khan, he’s built an empire for himself. He is known to everyone, all over India. His growth is very good, without any background. Popular all over the world. The steps and dialogues of his movies are still a trendsetter.

I think so now like other Bollywood heroes are trending, he is not growing in his career. Yeah he is stagnating. We don't relate to his movies

After lockdown in Dubai while shooting for a silly reason he stopped the complete shoot. He wants everything according to his wish. It was very sensational news that he got very angry and refused to shoot. After requesting only he agreed to shoot.

TRUSTED FOR PERFECTION he brings in the film, making it an instant hit, however his association with brands that are NOT SOCIETY FRIENDLY creates a negative impact on his stardom

Positive Associations

  • World recognised → richest actor → built an empire through hard work and passion

  • Self made → successful without a background

  • Created his legacy → maintains his grandeur → old work still trending

  • Romantic hero image → youth admire and imitate him

  • Gives authentic performance → good dialogue delivery → movements and expression becomes an instant trend

Negative Associations

  • Old and stagnant → growth has slowed down → GenZ does not relate to his performance

  • Adventurous but calculative of the risks → plays to his strengths

  • Not very comfortable with newcomers or upcoming stars

  • High headed because of stardom → acts stubborn in fortuitous situations

  • Endorses brands perceived harmful by the majority → people do not appreciate and lose interest

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SRK| Socialiser

  • Directional qualitative findings

18

Shah Rukh Khan is considered everyone's favourite but recently due to a controversy because of his son, maybe slightly not liked right now by people. I think he is irrational and has given his son more freedom than required. He himself had said in interviews that he can do whatever he wants and he is there to support him.

And for its co-stars they won’t feel like they are working with such a big star, so he has that much friendly nature and he will maintain comfort zone with his co-stars.

Known for being a CYNOSURE and his HOSPITALITY but is now QUESTIONED FOR HIS PARENTING after making some irrational statements

Positive Associations

  • Friendly and cordial in gatherings → makes others feel comfortable → good host

  • Steals the show → vibrant and welcoming aura

  • Bold and fearless persona → not affected by controversies or public opinion

Negative Associations

  • Makes irrational decisions related to family (w.r.t his son - given more freedom than he requires - not needed)

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Vijay D | Casanova image and mischievous charm

  • Directional qualitative findings

19

There is not much of age difference, so we understand him better. Yeah he his more relatable to us.

He is always enthusiastic and smiling. He is an inspiration, playboy.

He is the future star. Cannot be a star he will be a future superstar.

His MISCHIEVOUS AND CHARISMATIC personality has made him a heartthrob and aspirational

Positive Associations

  • Heroic persona

  • Charming demeanor → perceived as a ladies man

  • Cool and energetic → admired for his enthusiasm

  • Modern style → youth aspire to be like him

  • Has a cute face that wows the audience

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Vijay D| Sudden fame has made him relatable to the youth

  • Directional qualitative findings

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Continuity madam. He is still trying to reach people. So the continuity. Because he is still trying to reach people madam and that he is doing it continuously. He builds emotions in acting.

So it has been effective to the youngsters madam because he has recently become a hit and so it has been helpful to all these new actors. So seeing him they too are trying to come forward and accept the challenges.

Because for his movie Liger he got a lot of negative images, but still he is facing it and moving on.

Positive Associations

  • Tough onscreen appearance → rowdy and bold characters → plays intense lover boy roles

  • Risk-taker → struggled to reach the top → impactful and inspiring for the newcomers

  • Shows continuity → consistently working on establishing a connect with the audience

  • Challenging and adventurous journey → youth find him trustworthy and believable

  • Very popular after recent hits → future super star

Negative Associations

  • Acting is perceived as fake and boring → no genuineness in the character

  • Films convey no useful message → unrealistic plotline → limited only to love stories

  • Fails to meet expectation he creates → film often flops → only famous for 1-2 movies

  • Uncertain about his work life → jumped to bollywood but could not sustain�
  • Over confident → arrogant and egoistic towards media

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Vijay D| Teamplayer

  • Directional qualitative findings

21

He fought his way to the top when there are like two or three families in Telugu that are dominating the industry. He got fame in short period of time but he has little bit of attitude

The limited success he has got I think he is not channeling it in the right way or more confident of his abilities or something. So I think he is in a standpoint in his career right now.

He stands for himself and his whole crew and he believes in what he does. He is very gutsy to do the movies he's acted in and how he defends the storylines and all of that.

Positive Associations

  • Teamplayer → takes a stand → believes in himself and team

  • Resilient and fearless in adversities → kept persisting even after rejections

  • Humble childhood → lived in hostel → middle class upbringing relates to the youth

Negative Associations

  • Show off
  • Careless

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Vicky Kaushal| Known for his fitness and dance moves

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His personality is always like Charged, he never gets tired. He is very fun, playful. He is always energetic and active.

Vicky Kaushal’s dance steps are very famous, we feel we can also do like that.

He has a smashing body. He is stylish. He looks adventurous based on the ads I have seen.

Positive Associations

  • Has a charged demeanor → full of adrenaline → always energetic and active

  • Lively → Fun to watch → good dancer

  • Young and stylish → cute and charming personality

  • Bold, powerful and strong in appearance

  • Good fitness → six pack abs

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Vicky Kaushal| Experimental with his roles, known for his realistic acting

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Uri was a major hit. Actually nobody had expected that he could play the role like that, that too after all simple roles. But there is a very long gap between his films, he seems uncertain.

Raw talent. If you see his acting, he acts true to reality. Be it Uri or any other, when we see them it feels like if a real soldier was there. He is experimental with his work and makes good selection.

He is a self made man. He is a talented person and comes up with a good family. He was the son of a fighter master. He didn't have any big privileges coming in. He grabbed opportunity and made it big

Plays any character exceptionally well but FAILS TO ENTERTAIN the audience

Positive Associations

  • Nice acting skillsshows passion and perfection

  • Adventurous and experimental with his choices → makes a good selection of films

  • Son of a fight master → growing because of his talent → created his brand

  • Newcomer but made big success in short time hardworking and persistent

  • Takes any task as a challenge → does not shy away from risks

Negative Associations

  • Long gap between his films → can't recall names

  • Getting visibility now → still young and have to establish his grounding → not so popular across India

  • Plays boring characters → little uncertain of what he has to do

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Vicky Kaushal|

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Self-inspiring because he married his crush - his person.

He is positive and humble.

Loner. He doesn’t mingle with a lot of people I feel. He is a shy character

Positive Associations

  • Married his crush Katrina Kaif → gives hope to those in love

  • Humble

  • Friendly

Negative Associations

  • Loner → does not mingle that much → shy character

  • Not much known about him except marriage with Katrina Kaif

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He is a risk taker. He is unusual and he likes to do something unusual. Like a particular thing, aaj kuch tufani kar denge, like that. He does not like to be idle, alone and feel bored. He is energetic, hyperactive and very sugar coated.

He is 25 to 30 years of stylish young man, either in a good job or a businessman. He likes to wear trendy and branded clothes from H&M, Zara and Tommy Hilfiger. He looks cool in jeans and jacket. He will have a body building and fiery personality. Thums Up will be daring. He enjoys bike rides.

He will be straightforward and adventurous. A royal type of guy, classic angry young man. He would be friendly and smiling. He would be dancing and singing in a party. It would be difficult for him to mingle with everyone I feel. He would be a little arrogant .

Thumbs Up is perceived as a 25-30 year old swagger

A people loving person, popular for his swag and funky attitude

Energetic and enthusiastic, enjoys dancing and is life of any party

A friendly and refreshing personality however assertive in nature

Persistent towards his goals, risk-taker and always high on adrenaline

Fearless guy with a fiery personality, with an adventurous streak, likes to do something different and unusual

Wears trendy clothes, likes street style and dressing

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I think he reads books and has lavish hobbies like golf, riding horses. He collects watches. He is a show-off and involved in controversies. Coke is a snob.

A well settled 40 years old but looks young. He is energetic and smart. He likes to wear formal suits. He is rich and comes from a well off family. He is the head of a joint family.

He has seen everything in life, so very experienced. He is very chill about stuff. He is dependable. He has created a legacy . He is very well-mannered and very decent.

Coke is perceived as a rich and talented middle aged guy

Rich, well settled and middle aged guy, known for his high tastes and lavish lifestyle

Well-mannered personality that exudes class and grandeur

Talented, knowledgeable and experienced, created a legacy however controversial due to his high headedness.

Perceived as a leader, handles situations with smartness and maturity

Carries a positive attitude, with a cool and energetic demeanor

Prefers to wear formals, looks suave and stylish in all kinds of clothing.

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He would be very jolly with the friends, but he would not have that much of a bond with the family. He is a transparent person and very straightforward.

Cool and funky, 19 to 20-year-old boy. He exercises regularly, physically fit and charming. He has a funny demeanour. He likes to wear jeans and t-shirts. He his hairstyle is like Yash, ponytail at the top and he wears a bracelet. He is into sports and likes to read and paint.

Doesn't like to party very much, i feel introverted. He is not fully responsible. He would react like kids at times and not be having that much of maturity. He takes life easy and goes with the flow. He is contented.

7 UP is perceived as a 20 year old boy next door

20 year old young boy next door, sporty and with good physical fitness

Charming personality, known for his kpop style and dressing sense

Simple and contented nature, likes to go with flow and take it easy in life

Jovial and affable with everyone but transparent in expression

Introverted but jolly with friends

Straightforward, childish and moody when things don't go well

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He is energetic and likes to do everything fast. He is always full of energy. He doesn't like sitting around, never in one place, always moving around, high on adrenaline. Always wants to be involved in something and ready to take up challenges. Loves adventures., Always Pushing and motivating others.

25 year old, young and decent guy, just started working after college. Looks like a hulk, well trained and well built. Very handsome and attractive. Wears stylish modern clothing. He likes to wear shades. Likes to hangout at fancy places and malls. Funky demeanor. Likes to party with friends, dancing and singing.

He is currently enjoying a tension free life. Cool character and friendly. He is super active and keeps the environment around him lively. A crowd puller, inspires and instils energy into the crowd. Caring and keeps everyone around happy. A person who responds very quickly. Might be irrational at times.

Charged is perceived as a 25 year old man who has just started his career

25 year old young man, who has just started his career and working hard to gain popularity

Well build, very handsome, stylish and attractive looking

Bold personality with a sporty, adventurous, cool and active demeanour

Aspirational in life, goal oriented, ready for any challenge and a winner's mindset.

Lively and friendly with all, quick to respond, motivates others, however reserved

Impulsive, irrational and fidgety at times

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He is raw, he will mixes up with all kinds of people and staying happy with them. He is down to the earth. He is popular, has a simple and good attitude. He is always enthusiastic.

He is slim and thin but energetic and active. He is eye-catching. The ways he walks and talks is very attractive. He is smart, fair and handsome. He is stylish and likes to wear casual but modern clothes, like bermudas. He is sporty and funny. Likes to sweat it out.

He has an 'i don't care' attitude and little short tempered because he is young. He has a scorpion tattoo, which gives a bad vibe to someone interacting with them. He is cool, sweet natured in spite of coming from a rich family. He sometimes likes to be alone.

Sting is perceived as a slim and athletic young guy in his early 20s

A young man in his early 20s with a slim athletic body and active lifestyle

Smart, fair, handsome, attractive looking and eye catching personality

Self made, popular but rooted, modest and unbiased

Risk Taker, goal oriented, optimistic and inspirational

Kind, helpful and friendly guy, likes to motivate others

Independent, artsy, socializer, very likeable

Likes to wear modern clothes but has a simple and good attitude

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She would not be having any type of attitude so whatever happens to her she would share it with others but then she would not take the help of others for that, she would be self-dependent I feel.

She is more than 30 years old, simple and traditional in nature. She likes to wear simple ethnic clothes like sarees and churidar. Not very stylish

She is a doctor. She has a local kind of attitude and is approachable. She is well known in her community. She is energetic and always feeling that she has to bring people together, energize them.

Bindu is perceived as a simple traditional woman who is an expert in her field.

Simple traditional woman in her mid thirties, with a congenial personality

Expert in her field but rooted and modest

Self made, hard working and independent

Likes to keep pushing forward, goal oriented

Reticent but aspirational in life

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