“fab 15”
sponsor proposal
“Shoot for the moon. Even if you miss, you'll land among the stars”� – Norman Vincent Peale
inspiring others to invest
Introducing the “Inspired to Invest” Podcast���Inspired to Invest launched in Jun/23 with a focus on real estate investing and hosted by Serena Holmes. At the beginning of 2025, we expanded the scope of the focus to include business/entrepreneurship along with investing. We will be sharing stories from investors and entrepreneurs who have invested in themselves to make their dreams come true.
Throughout each episode, guests will be asked to detail what life looked like for them before, what the catalyst was that motivated them towards investing/entrepreneurship, the steps they took to transition FT and how it’s changed their life.
Other areas discussed throughout the episodes include challenges, successes, lessons learned, and obstacles overcome as investors/entrepreneurs. In addition, guests will be asked what the best advice they’ve ever been given is, what is coming up next for them, if they have any opportunities to share, what their freedom number is, and much more.
The goal of the podcast is to positively encourage people who are interested in investing/entrepreneurship but haven’t gotten started yet or been able to move into it full-time. I would like to help bridge the gap for the audience so they can see that it’s possible for ordinary, everyday people to do and achieve extraordinary things. It’s my hope to inspire as many people as possible to take charge of their careers, financial future and long-term legacy as a business owner, investor &/or entrepreneur.
conversations that matter
Potential Exposure
I am actively seeking 1-2 companies per month to offset some of the production and advertising costs associated with the podcast. These companies should be connected to real estate and/or real estate investing in some way (e.g. active real estate investors / investment companies, service providers such as mortgage brokers, insurance providers, realtors etc.)
Although this podcast is new, I have a combined following that is approaching 85,000 followers/connections on Instagram, Facebook, Linked In, YouTube, TikTok and Twitter under @serenaholmesrealtor, @serenaholmesauthor, personal pages & a newsletter. I am currently averaging 1,000,000 impressions per month on Instagram.
�As of Feb. 26/26, The Breakdown Reflects��@serenaholmesofficial – 33,400 on Instagram, 6,700 on Company Newsletter Email Database + 2,325 Newsletter LinkedIn Subscribers, 2,600 on Facebook Fan Page, 2,300 on TikTok, 1,330 on YouTube, 675 on Linked In, 160 on Twitter = 50,165��@serenaholmesauthor – 11,400 on Instagram, 500 Facebook/LinkedIn��@serenaholmes (personal pages) – 16,165 on LinkedIn, 3,450 on Facebook, 780 on Instagram = 32,200 (personal & author pages combined)��@inspiredtoinvestpodcast – 2,600 on Instagram
As of Apr. 1/26, the average views per podcast on YouTube + audio downloads on Simplecast �(distributes across all streaming platforms) range from 10-12K per episode
social media reach
Instagram Engagement Rate �for @serenaholmesofficial �as of Apr. 1/26)
Are you familiar with engagement rates and how they work?
Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. (Credit – Hype Auditor)
We also switched to a new streaming service for audio and downloads have skyrocketed from 500/mth to over �10-12K/wk from Apr/25-present.
social media reach
The stats below are from Apr. 9/25-Apr. 6/26 only and don’t include 4,776 with Buzzsprout Jun/23-Apr. 2/25 or 275K views on YouTube (Jun/23-present)
Frequency of Posting & Related Content
@inspiredtoinvestpodcast pages have been launched on Instagram and Facebook to showcase episodes but will be promoted/advertised across my others pages as well.
The episode topics will be promoted using reels and:�- introduced on Mondays, �- released on Wednesdays,�- top takeaways showcased Fridays. ��In addition, graphics will be posted based on�- thought provoking questions on Tuesdays,�- inspirational quotes on Thursdays, and�- investing tips on Saturdays or Sundays
In addition, shorter videos will also be published on YouTube the day before each episode’s release, the day after & 3 days after for heightened visibility.
Throughout each episode, opportunities for sponsors include:
social media reach
look and feel
Sample intro & extro for sponsors
Sample reel cover design
A Unique Value Proposition & Giving Component
“Inspired To Invest” has partnered up with MAK Investments to incorporate a giving component to the podcast. They launched the BEYOND Success Program in Apr/23 with a mission to bring financial literacy to under-served communities in the GTA.’
Since then, they have been able to touch the lives of more than 400 grade 7 & 8 students in high need communities and the response has been incredible!
As we progress through 2026, they will continue to take their program to communities in need to arm young adults with the resources they need to achieve the life of their dreams.
“Inspired To Invest” will be featuring the BEYOND Success Program in all of our podcasts & select marketing material throughout the new year to bring exposure to their cause, encourage support, and hopefully expand the program -> https://more2give.ca/beyond
So, why does this matter for our sponsors?
Did you know that consumers are more inclined to do business with companies that align themselves with a charitable cause? Based on a Cone Consumer Report, 89% of all consumers prefer to do business with and have more trust with companies connected to important social causes. In fact, 55% are even willing to pay more if they knew their purchase was helping others. (credit – gobigtogivebig.com)
As a sponsor for “Inspired To Invest”, you’ll not only be able to connect with an engaged community, you’ll also be aligning your business with this great cause
aligned with a great cause
The options for the sponsorship is as follows (pricing subject to change)��OPTION 1: $999+hst for 4 episodes in 1mth (exclusive sponsor for the month)
OPTION 2: $699+hst for 4 episodes in 1mth (shared with another sponsor)
OPTION 3: $250+hst for 1 dedicated promotional post
PLUS: Sponsors who commit to 3mths will receive 2.5% off the monthly fee. Those who commit to 6mths will receive 5% off the monthly fee AND an exclusive webinar to connect w/ ppl directly
value of your investment
Where Will Your Sponsorship Spend Go?�Your investment will primarily go towards google/Instagram ad spend to boost exposure for & views of the podcast as well as the cost of production. Most episodes range from 8-10K audio downloads each, not inc. social media impressions (avg 100-150K/wk+)
To Participate In This Opportunity�If you’re interested in moving forward with one of the two sponsorship opportunities available, please email Serena Holmes at inspiredtoinvestpodcast@gmail.com. Once you have indicated your interest, your preferred option and length of commitment, a sponsorship agreement will be sent over to you for signature. After sign off, an invoice will be provided so payment can be issued.
Once confirmed as a sponsor, you will be required to provide:
Do You Have Any Questions?
Serena Holmes, Host of the “Inspired to Invest” Podcast�t. 647.896.6584 | inspiredtoinvestpodcast@gmail.com
Thank you for your consideration & remember, “when you invest in yourself, the sky’s the limit!”
next steps